Associate, Marketing DACH (German Speaking)

We are seeking a strategic and results‑driven Channel Marketer to lead and execute marketing initiatives across the DACH region. This role is key in driving demand generation and strengthening our brand presence through all marketing channel ecosystems. You will collaborate closely with sales, global marketing, product teams, and regional partners to deliver impactful campaigns that support business growth.

Key Responsibilities:

• Contribute to the integrated channel marketing strategy tailored to the DACH market.
• Participate in localising global campaigns and assets to ensure regional relevance and effectiveness.
• Coordinate and review high‑quality financial content tailored to the DACH market and adapted to all addressable segments of investors, ensuring all content is free from errors and effectively communicates our message.
• Utilise excellent proofreading skills and German language skills to review all financial marketing content and support with the translation process as required.
• Ensure operational excellence across all digital marketing touchpoints, including webpages, emailing, social media, PDF, html links, maintaining accuracy and functionality.
• Build strong relationships with key partners, agencies and distributors to co‑create marketing programmes.
• Collaborate with sales teams to align marketing efforts with pipeline and revenue goals.
• Analyse campaign performance and provide actionable insights to optimise future initiatives.
• Plan and execute partner‑facing and industry events across the DACH region, ensuring alignment with strategic marketing goals and measurable impact.
• Represent the DACH region in marketing forums with sales, sharing best practices and market intelligence.

What to expect when you join our firm:

• Hybrid working and reasonable accommodations.
• Excellent health and wellbeing benefits, including corporate membership to Wellhub.
• Paid volunteer time to step away from your desk and into the community.
• Support to grow through professional development courses, tuition/qualification reimbursement and more.
• Maternal/paternal leave benefits and family services.
• All employee events, including networking opportunities and social activities.
• Lunch allowance for use within our subsidised onsite canteen.

Must have skills:

• Native‑level fluency in German and professional proficiency in English (written and spoken).
• Experience in finance marketing, preferably asset management.
• Excellent content writing and editing skills in German, with the ability to tailor messaging for different audiences and formats.
• Understanding of the financial industry or asset management in the DACH region, ability to work with financial functions and sales in partnership.
• Proven success in executing channel marketing strategies in the DACH region.
• Strong understanding of the partner ecosystem and indirect sales models.
• Strong project management, communication, and stakeholder engagement skills.
• Experience with marketing automation tools and CRM systems (e.g., Marketo, Salesforce).
• Enthusiastic and motivated team player, able to work effectively with different people and departments.

Nice to have skills:

• Previous experience within asset management.
• Web update, emailing and marketing platforms.
• Experience in managing marketing processes inclusive of budgets.

Supervisory responsibilities: No

Potential for growth:

• Regular training.
• Continuing education courses.

Yearly Bonus Opportunity: Position may be eligible to receive an annual discretionary bonus award from the profit pool. The profit pool is funded based on company profits. Individual bonuses are determined based on company, department, team, and individual performance.

Benefits: Janus Henderson is committed to offering a comprehensive total rewards package to eligible employees that includes competitive compensation, pension/retirement plans, and various health, wellbeing and lifestyle benefits. Janus Henderson Investors is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. All applications are subject to background checks. Applicants must understand and comply with the regulatory obligations of the firm, the regulated entity requirements, and JHI policies applicable to their role. They should also be willing to adhere to the provisions of the Investment Advisory Code of Ethics, including personal securities activity disclosures.