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For Companies At a Glance
- Tasks: Lead and optimise digital marketing campaigns across social media, search, and email.
- Company: Join a luxury goods company that values creativity and innovation.
- Benefits: Full-time role with competitive salary and opportunities for professional growth.
- Why this job: Make an impact in the digital marketing space while working with a dynamic team.
- Qualifications: Experience in digital marketing and strong project management skills required.
- Other info: Fast-paced environment with excellent career advancement opportunities.
The predicted salary is between 36000 - 60000 Ā£ per year.
How Will You Make An Impact
- Paid Media & Performance Leadership
- Own the strategy, execution, and optimisation of all paid media campaigns across various channels (social, search, display, OOH).
- Collaborate closely with media agencies and the eācommerce team to develop, plan, and launch campaigns, ensuring deadlines and KPIs are met.
- Manage media budgets, lead investment strategy, and monitor campaign performance to ensure proper delivery and optimal outcomes.
- Define and establish KPIs for media agencies, ensuring campaigns are tracked and optimised for maximum ROI.
- CRM & Client Lifecycle Management
- Plan and create broadcast email marketing campaigns to drive client acquisition and retention across all business divisions.
- Develop and optimise client lifecycle automation series (e.g., welcome, abandoned cart) based on data analysis.
- Collaborate with the Content Marketing Manager to ensure high standards of design and copy for clientācentric communication.
- Build and execute testing strategies around creative, messaging, and segmentation to optimise client outreach and performance.
- DataāDriven Strategy & Reporting
- Act as the owner of client data across the business, ensuring its continuous collation, cleaning, and management.
- Provide actionable client insights to support sales teams in developing action plans and identifying opportunities.
- Deliver monthly paid media and client insights reporting to retail and leadership teams, including postācampaign reports.
- Stay abreast of industry trends, new partner offerings, and regulations to inform and evolve our media and digital strategy.
- Digital Project & Process Leadership
- Lead the execution and completion of client journey roadmaps for all business units, ensuring projects meet deadlines and deliver concrete business impact.
- Drive new initiatives for CRM and digital clienteling, promoting the use of digital tools to maximise client engagement.
- Lead internal teams and external agencies to ensure seamless integration and execution of key digital projects (e.g., DPP).
- Work with Eācommerce and IT leads to facilitate the ongoing optimisation of groupāled initiatives, including the Strategic Omnichannel Demand Process.
How Will You Experience Success With Us?
- Proven experience in digital marketing, with a strong background in paid media strategy and CRM management.
- Demonstrated strong project management skills, capable of leading complex digital initiatives.
- A dataādriven individual with excellent analytical skills, able to translate data into actionable insights.
- Familiarity with client database systems (preferably Ometria) and an understanding of Salesforce.
- Proficiency with Microsoft Office Suite (Word, PowerPoint, Excel, Outlook); knowledge of Point of Sales (POS) systems is a plus.
- Excellent organisational, time management, and multitasking abilities.
- A proactive, highly motivated, detailāoriented, and collaborative individual with a "canādo" attitude, thriving in fastāpaced environments.
- Strong verbal and written communication skills, with poise and professionalism to interact across all levels of management.
- Experience working in sectors where executional excellence is valued.
- Right to work in the UK.
Your Journey With Us
- 1st Interview with the Hiring Manager
- 2nd Interview with HR Director
- 3rd Interview with Senior Manager
Seniority level: MidāSenior level
Employment type: Fullātime
Job function: Marketing
Industries: Luxury Goods & Jewelry
Location: London, England, United Kingdom
Digital Marketing Manager in London employer: James Purdey & Sons - Richemont Group
Contact Detail:
James Purdey & Sons - Richemont Group Recruiting Team
StudySmarter Expert Advice š¤«
We think this is how you could land Digital Marketing Manager in London
āØTip Number 1
Network like a pro! Get out there and connect with people in the digital marketing space. Attend industry events, join online forums, and donāt be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
āØTip Number 2
Show off your skills! Create a portfolio that highlights your best work in paid media campaigns and CRM strategies. Use real data to showcase your impact and results. This will give you an edge when chatting with potential employers.
āØTip Number 3
Prepare for interviews by researching the companyās digital marketing efforts. Be ready to discuss how you can optimise their campaigns and drive ROI. Tailor your answers to show you understand their brand and audience.
āØTip Number 4
Donāt forget to apply through our website! We love seeing candidates who are genuinely interested in joining us. Plus, itās a great way to ensure your application gets the attention it deserves.
We think you need these skills to ace Digital Marketing Manager in London
Some tips for your application š«”
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience in paid media and CRM management, and donāt forget to sprinkle in some of those key skills mentioned in the job description!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why youāre the perfect fit for this role. Share specific examples of your past successes in digital marketing and how they relate to what weāre looking for.
Show Off Your Data Skills: Since weāre all about data-driven strategies, make sure to showcase your analytical skills. Include any relevant metrics or results from previous campaigns to demonstrate how youāve used data to drive success.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. Itās the best way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at James Purdey & Sons - Richemont Group
āØKnow Your Numbers
As a Digital Marketing Manager, you'll need to demonstrate your understanding of data-driven strategies. Brush up on key metrics related to paid media campaigns and CRM management. Be ready to discuss how you've used data to optimise campaigns in the past.
āØShowcase Your Project Management Skills
This role requires strong project management abilities. Prepare examples of complex digital initiatives you've led, focusing on how you met deadlines and delivered results. Highlight your organisational skills and ability to multitask in fast-paced environments.
āØCollaborate Like a Pro
Collaboration is key in this position. Think of instances where you've worked closely with teams or agencies to achieve campaign goals. Be prepared to discuss how you ensure seamless integration and execution of projects, especially in relation to e-commerce and digital tools.
āØStay Ahead of Trends
The digital marketing landscape is always changing. Show your passion for the industry by discussing recent trends or new partner offerings you've explored. This will demonstrate your proactive attitude and commitment to evolving strategies that drive client engagement.
