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For Companies At a Glance
- Tasks: Lead exciting marketing initiatives and collaborate with a dynamic team to drive growth.
- Company: Join James Hardie, a global leader in innovative building solutions transforming the construction industry.
- Benefits: Enjoy flexible work options, 24 days holiday, and a supportive learning environment.
- Why this job: Be part of a creative team that values diverse perspectives and drives impactful change.
- Qualifications: 3+ years in marketing or sales, ideally B2B, with strong data-driven skills.
- Other info: Work in a fast-paced environment where your ideas can shape the future.
The predicted salary is between 28800 - 43200 £ per year.
Become part of the James Hardie Europe GmbH success story. Your Partner in Growth. We are the global market leader in fibre gypsum and fibre cement solutions with the fermacell® and James Hardie brands. With our ground-breaking innovations we change the way Europe builds. We are setting new standards in areas such as lean manufacturing, demand creation and implementing our push-pull strategy. Every day, our fantastic team combines the creative spirit of a start-up with the power of a global market leader. To strengthen our team, we are looking for a Product Marketing Manager (m/f/d) Full-time role at our office in Sutton Coldfield, UK Head Office.
Your tasks:
- Local implementation of standardised EU marketing programs for key growth products (lead generation, brochures, Point of Sale systems, dealer marketing, trade shows)
- Responsibility for implementation of the annual marketing plan
- Driving online and offline marketing matters for UK marketing measures
- Creation of social media channels and content management
- Lead generation programs including social media campaigns and lead to sale follow up hand in hand with commercial team (qualifying leads and supporting follow up activities by sales team)
- Overseeing website implementation and improvement
- Roll-out of standardised EU-wide communication measures within the market in coordination with central marketing and in compliance with brand guidelines as well as legal requirements
- Monitoring and optimisation of local marketing activities and research of the local market to recognize potentials
- Management of external partners and agencies including budget alignment
- Collaborating closely with the commercial sales team to understand target markets needs and behaviours
You are...
- Smart? You have a qualification in Marketing, Business or related field including 3+ years of experience in marketing or sales, ideally in a B2B context. Experience with marketing to architects and specifiers is a plus as well as the ability to understand technical product aspects. You have an affinity for data-driven marketing and processes including digital campaigns and sales tools (e.g. Salesforce). In addition to that you have advanced skills with the standard features of personal computer word processing and marketing software.
- Driven? Standing still is a foreign word for you. You enjoy working in fast-paced environments. Additionally you are proactive, agile, focused and very reactive. You’ve got a highly motivated mindset as well as the ability to set the right priorities quickly – and also adjust them.
- Real? You have strong interpersonal communication skills with the ability to cooperate well with others to effectively coordinate activities and accomplish goals – always in a team-oriented and collaborative way. Commitment to the culture, vision, mission and values are natural for you.
What we offer:
- A dynamic environment in a global growth company
- Continuous, individual development opportunities
- The freedom to participate in processes, projects and system development
- Various benefits such as learning tool (master plan)
- 24 days holiday per annum + bank holidays
- Pension plan
- iPhone & Dell laptop
Curious? Then become part of James Hardie. We are only strong together as a team. Diverse people drive innovation and growth. We are interested in what people think, regardless of culture, background, or personal belief. We are looking forward to getting in touch with you.
Contact Detail:
James Hardie Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (m/f/d)
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing, especially those relevant to the construction industry. Understanding how to market to architects and specifiers will give you an edge in your discussions during interviews.
✨Tip Number 2
Showcase your experience with data-driven marketing strategies. Be prepared to discuss specific campaigns you've managed, particularly those that involved lead generation and digital tools like Salesforce, as this aligns closely with the role's requirements.
✨Tip Number 3
Network with professionals in the construction and marketing sectors. Attend industry events or webinars to connect with potential colleagues and gain insights into the company culture at James Hardie, which can be beneficial during your application process.
✨Tip Number 4
Prepare to demonstrate your collaborative skills. Since the role involves working closely with sales teams and external partners, think of examples where you've successfully coordinated projects or initiatives in a team setting.
We think you need these skills to ace Product Marketing Manager (m/f/d)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and sales, particularly in a B2B context. Emphasise any experience you have with architects and specifiers, as well as your data-driven marketing skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and the company. Mention specific marketing strategies you've implemented in the past and how they align with James Hardie's goals.
Showcase Your Skills: In your application, highlight your proficiency with marketing software and tools, as well as your ability to manage online and offline marketing campaigns. Provide examples of successful projects you've led.
Research the Company: Familiarise yourself with James Hardie's products and market position. Understanding their brand values and mission will help you tailor your application and demonstrate your commitment to their culture.
How to prepare for a job interview at James Hardie
✨Understand the Company and Its Products
Before your interview, make sure to research James Hardie and its product offerings. Familiarise yourself with their fibre gypsum and fibre cement solutions, as well as their marketing strategies. This knowledge will help you demonstrate your genuine interest in the role and how you can contribute to their success.
✨Showcase Your Marketing Experience
Be prepared to discuss your previous marketing experience, especially in a B2B context. Highlight any specific campaigns you've managed, particularly those targeting architects and specifiers. Use metrics to illustrate your successes and how they align with the responsibilities of the Product Marketing Manager role.
✨Demonstrate Data-Driven Decision Making
Since the role requires an affinity for data-driven marketing, be ready to talk about how you've used data to inform your marketing strategies. Discuss any tools you've used, like Salesforce, and how you've leveraged analytics to optimise campaigns and improve lead generation.
✨Emphasise Team Collaboration Skills
Given the collaborative nature of the role, it's important to highlight your interpersonal communication skills. Share examples of how you've worked effectively within a team to achieve common goals, and how you plan to collaborate with the commercial sales team at James Hardie.
