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- Tasks: Lead and execute marketing strategies across the UK, Ireland, and Netherlands.
- Company: Join a dynamic company focused on impactful marketing and business growth.
- Benefits: Flexible location with opportunities for travel and collaboration.
- Why this job: Be part of a customer-centric team driving brand loyalty and innovation.
- Qualifications: 10+ years in marketing, with strong B2B experience and leadership skills.
- Other info: Fluency in English required; Dutch is a plus.
The predicted salary is between 43200 - 72000 £ per year.
Location: Flexible – UK, easy access to travel to Surrey / Southwest London area.
About the Role
A 12 month FTC for a dynamic and results-driven senior Marketing Manager to lead and execute our marketing strategy across UK, Ireland and Netherlands. This role is ideal for someone who understands the B2B environment, is passionate about brand building, has a strong track record of delivering impactful marketing campaigns and driving business growth.
Purpose
The marketing manager is responsible for leading the front line marketing team to be best-in-class. Drives measurable growth through data-led strategy, creative excellence, and seamless cross-channel execution, all while championing customer-centric innovation. The marketing manager will develop marketing strategies to drive growth and help deliver business targets across UK, Ireland and Netherlands. To act as the voice of the customer to deliver value for our customers, drive loyalty and ensure we are easy to do business with. To collaborate with many stakeholders within the front line but also at Area and Global levels as well as prioritise multiple demands and share best practice.
Key Responsibilities
- Develop and implement comprehensive marketing strategies to increase brand awareness, drive customer acquisition, and support sales goals, ensuring alignment with global plans and our client’s strategy.
- Lead development and optimise multi-channel campaigns and events across digital, social media, email, content, and traditional marketing. Ensure compliance with local regulations and standards as well as safeguarding our clients' reputation and brand.
- Lead market research and competitor analysis to identify trends, opportunities, and customer insights. Utilising an understanding of market segments and customer/influencer behaviour, adjust marketing plans to meet changing markets and competitive conditions across all countries.
- Collaborate with internal teams (e.g., Sales, Business lines, global marketing, communications) to align marketing initiatives with business objectives.
- Oversee the creation of marketing materials, including brochures, presentations, and digital content. Localise global marketing collateral where applicable.
- Follow-up on marketing activities and regularly report on performance using analytics tools; adjust strategies based on data insights. Provide information and feedback to global marketing and communications teams.
- Ensure marketing is visible in customer touchpoints, sharing the voice of the customer across the organisation and that marketing activities are integrated across the business to ensure we drive value, loyalty and achieve our strategic ambition.
- Collaborate and share best practices with global and European marketing teams as well as communications team.
- Stay up-to-date with industry trends and best practices to keep our customer strategies cutting-edge and competitive.
Qualifications & Experience
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- CIM post graduate diploma in marketing (or equivalent).
- Minimum 10+ years of experience in marketing, including B2B and leading marketing teams.
- Proven experience in developing and executing successful marketing strategies and campaigns.
- Strong knowledge of digital marketing tools and platforms (e.g., Google Ads, SEO, CRM systems, Salesforce, social media).
- Excellent communication, leadership, and project management skills.
- Fluent in English.
- Another language (Dutch) would be beneficial but not essential.
- Experience with international brands or in an international company.
Marketing Manager 12 month FTC employer: James Grace
Contact Detail:
James Grace Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager 12 month FTC
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing, especially in the UK, Ireland, and Netherlands. This will not only help you understand the market better but also allow you to speak confidently about how you can implement innovative strategies that align with our goals.
✨Tip Number 2
Network with professionals in the marketing field, particularly those who have experience in leading teams or working with international brands. Engaging with industry peers can provide valuable insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've led in the past. Highlight your ability to drive measurable growth through data-led strategies, as this aligns closely with what we are looking for in a Marketing Manager.
✨Tip Number 4
Showcase your understanding of cross-channel marketing execution. Be ready to explain how you would integrate various marketing channels to create a seamless customer experience, which is crucial for driving brand loyalty and achieving business targets.
We think you need these skills to ace Marketing Manager 12 month FTC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing and showcases your track record of delivering impactful campaigns. Use specific metrics to demonstrate your success.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for brand building and your understanding of the role. Mention how your skills align with the company's goals and how you can contribute to their marketing strategy.
Showcase Leadership Experience: Emphasise any previous leadership roles you've held in marketing. Provide examples of how you've led teams to achieve business targets and driven growth through innovative strategies.
Highlight Data-Driven Decision Making: Discuss your experience with analytics tools and how you've used data insights to adjust marketing strategies. This is crucial for demonstrating your ability to drive measurable growth.
How to prepare for a job interview at James Grace
✨Showcase Your B2B Expertise
Make sure to highlight your experience in the B2B marketing environment. Discuss specific campaigns you've led that resulted in measurable growth, and be prepared to explain how you adapted strategies based on market insights.
✨Demonstrate Data-Driven Decision Making
Be ready to talk about how you've used data analytics tools to inform your marketing strategies. Share examples of how data insights have shaped your campaigns and led to successful outcomes.
✨Emphasise Collaboration Skills
This role requires working with various stakeholders. Prepare examples of how you've successfully collaborated with sales teams, global marketing, and other departments to align marketing initiatives with business objectives.
✨Stay Current with Industry Trends
Research the latest trends in marketing, especially in digital and B2B sectors. Be prepared to discuss how you stay updated and how you would apply these trends to enhance the company's marketing strategy.
