At a Glance
- Tasks: Support digital marketing strategy, manage websites, and execute campaigns.
- Company: Join James Fisher and Sons, a global leader in engineering services across Energy, Defence, and Maritime Transport.
- Benefits: Enjoy hybrid working, career growth opportunities, and a vibrant team culture.
- Why this job: Be part of an exciting transformation journey in a sustainable, innovative company.
- Qualifications: Degree in digital marketing or related field; experience in marketing roles preferred.
- Other info: Diversity is valued; apply early to secure your chance!
The predicted salary is between 28800 - 43200 £ per year.
Digital Marketing Executive Full-Time, Permanent Knutsford, Hybrid working
The Company
James Fisher and Sons is a global engineering services company that has evolved from its origins as a ship owner and operator to provide expertise and innovative technology across Energy, Defence, and Maritime Transport. We help our customers deliver on their promises safely, efficiently, and responsibly. With a strong heritage built on our people and innovation, we are embedding sustainability across our business. Our strategy, centered around the One James Fisher ambition, aims to build a cohesive engineering service company in the Blue Economy. Our Energy Division offers safe, sustainable products and services for oil, gas, and renewables. The Defence Division provides underwater systems and life support for defence and commercial diving markets. Maritime Transport leads in global maritime shipping and ship-to-ship transfer services. Together, we are building a brighter, bolder, and more innovative future.
The Role
As a Group, we are half-way through an exciting transformation journey to build a stronger, more sustainable business for the future and we are excited to be recruiting for a Digital Marketing Executive to join the team. As the Digital Marketing Executive, you will play a key role in supporting the execution of the Group digital marketing strategy. This is a varied role, which involves collaborating on the group website strategy, executing digital marketing campaigns, and helping to define, monitor, and report on digital marketing KPIs. We are looking for a proactive, detail-oriented individual who is eager to learn and get involved in a variety of tasks! This hands-on, global role will give you the exposure you need to excel your career. Our office is based in Knutsford and we offer hybrid working arrangements.
Role Accountabilities
- Identify and implement website improvement techniques delivering SEM and UX enhancements.
- Manage the administration of group company websites.
- Generate reports, monitor performance, and provide recommendations to continuously improve digital performance.
- Optimise content for multiple corporate platforms, ensuring alignment with SEO best practices.
- Set and track usability goals across the group’s websites in collaboration with the Digital Marketing team.
- Support design, development, and content teams to create engaging user journeys.
- Promote best practices for website and email communications across marketing and the wider organisation.
- Stay up-to-date with industry best practices, strategies, trends, and standards.
- Liaise with group companies, clients, subcontractors, and all stakeholders to ensure alignment.
- Perform additional ad hoc marketing activities as required.
Knowledge, Qualifications And Experience
- Degree in digital marketing, business studies, or a related field will be beneficial.
- Experience in a similar marketing role.
- Analytical mindset and experience with content management systems (CMS).
- Proficiency in SEO, CMS editing, and web content generation.
- Hands-on experience with Google marketing tools (e.g., Analytics, Tag Manager, Data Studio, Search Console) is highly preferred.
- Excellent communication skills and willingness to learn.
- Strong creative, organisational, and numerical skills with meticulous attention to detail.
- Ability to work under pressure and meet tight deadlines.
- Self-motivated with a strong team-oriented mindset.
- Flexibility to travel to other national offices and sites as needed.
If the above captured your interest, click ‘apply’ now, submit your most recent CV and relevant qualifications/certificates.
James Fisher and Sons are committed to taking positive action on diversity and strongly encourage applications for candidates from all backgrounds. We are proud to be a Disability Confident employer and recognise that our success depends on our talented and diverse workforce.
Digital Marketing Executive employer: James Fisher and Sons plc
Contact Detail:
James Fisher and Sons plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in SEO and SEM. This knowledge will not only help you during interviews but also demonstrate your proactive approach to staying updated in a fast-paced industry.
✨Tip Number 2
Network with professionals in the digital marketing field, particularly those who have experience in the energy or maritime sectors. Engaging with industry experts can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in past roles. Being able to discuss specific metrics and outcomes will set you apart from other candidates.
✨Tip Number 4
Research James Fisher and Sons thoroughly, including their recent projects and sustainability initiatives. Tailoring your conversation to reflect your understanding of their mission and values will demonstrate your genuine interest in the role.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly any roles where you've worked with SEO, content management systems, or Google marketing tools. Use keywords from the job description to align your skills with what James Fisher and Sons are looking for.
Craft a Compelling Cover Letter: Write a cover letter that showcases your enthusiasm for the role and the company. Mention specific aspects of their digital marketing strategy that excite you and how your background makes you a great fit for the Digital Marketing Executive position.
Showcase Your Analytical Skills: Since the role requires an analytical mindset, include examples of how you've used data to drive marketing decisions in previous roles. Highlight any experience with generating reports and monitoring performance metrics.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects attention to detail, which is crucial for the Digital Marketing Executive role.
How to prepare for a job interview at James Fisher and Sons plc
✨Know Your Digital Marketing Basics
Make sure you brush up on your digital marketing fundamentals, especially SEO, SEM, and content management systems. Being able to discuss these topics confidently will show that you're well-prepared and knowledgeable about the role.
✨Showcase Your Analytical Skills
Since the role involves monitoring performance and generating reports, be ready to discuss any previous experience you have with analytics tools like Google Analytics or Data Studio. Prepare examples of how you've used data to improve marketing strategies in the past.
✨Demonstrate Your Creativity
Think of innovative ideas for digital campaigns or website improvements that you can share during the interview. This will highlight your proactive nature and ability to contribute to the company's transformation journey.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's digital marketing strategy and how they measure success. This shows your genuine interest in the role and helps you understand how you can fit into their vision.