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For Companies At a Glance
- Tasks: Lead and shape the marketing strategy for a high-growth lifestyle brand.
- Company: A dynamic lifestyle and hospitality brand with ambitious growth plans.
- Benefits: Direct access to the Founder, clear progression to Head of Marketing, and a creative work environment.
- Other info: Join a fast-paced team in central London with opportunities for personal and professional growth.
- Why this job: Be the first marketing hire and make a real impact on brand identity and strategy.
- Qualifications: 4+ years in marketing, ideally in lifestyle or hospitality, with strong social media skills.
The predicted salary is between 50000 - 65000 £ per year.
A high-growth, aspirational lifestyle and hospitality brand is hiring its first marketing manager. This is a rare opportunity to work directly with the Founder to build and own the entire marketing function from the ground up, shaping brand, strategy and execution at a pivotal stage of growth. The business is already a multi-site success story with strong brand identity, loyal customers and ambitious plans to scale across the UK and internationally. This role offers genuine scope to evolve into Head of Marketing as the brand continues its rapid expansion.
This is a hands-on, 360 role covering digital, social, brand, PR, partnerships, retail marketing and new venue launches.
The Role
In the short term, the Marketing Manager will:
- Define and execute the overall marketing strategy alongside the Founder
- Lead social media direction and content strategy across platforms
- Build brand partnerships and collaborations
- Strengthen community engagement and customer loyalty
- Deliver campaigns across digital and physical touchpoints
As the business scales, the role will expand into:
- Retail and e-commerce marketing
- Performance marketing and customer acquisition
- Brand campaigns and PR strategy
- Marketing for new site openings across multiple cities
This is a role for someone who wants to move quickly, take ownership, and see the direct impact of their work.
Key Responsibilities
Brand & Strategy
- Shape and evolve a distinctive, high-impact brand identity
- Ensure consistency across all channels and customer touchpoints
- Work closely with the Founder on long-term brand positioning
Social & Content
- Own creative direction across social platforms
- Guide content creation, staying ahead of trends and cultural moments
- Collaborate with internal teams and external creators
Community & CRM
- Build an engaged and loyal customer community
- Develop newsletters and customer communications
- Enhance the overall customer journey
Partnerships & Growth
- Lead brand collaborations and strategic partnerships
- Support expansion into new channels, including retail and e-commerce
- Contribute to marketing strategy for new venue launches
About You
- 4 + years’ experience in marketing, ideally within lifestyle, hospitality, FMCG or consumer brands or working with them.
- Start Up experience would be ideal
- Strong understanding of social media, content and brand building
- Experience managing agencies, freelancers or creative partners
- Comfortable working across both strategy and execution
- Exposure to tools such as Shopify, Canva, CRM platforms, or similar
- Commercially aware, with an instinct for what resonates and converts
- Ambitious, proactive and excited by building something from scratch
Why Apply
- Foundational role – first marketing hire with full ownership
- Direct access to Founder and real influence on strategy
- Clear progression to Head of Marketing
- High-growth brand with national and international ambitions
- Creative, fast-moving environment with strong brand identity
- Prime central London office with a collaborative, in-person culture
This is an ideal opportunity for a marketer who wants to step into a leadership trajectory early, build a brand with real cultural relevance, and play a key role in scaling a multi-million pound business.
Marketing Lead in London employer: James Adams
Contact Detail:
James Adams Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues or mentors on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in marketing. Whether it’s social media campaigns, brand partnerships, or community engagement projects, having tangible examples will make you stand out when you’re chatting with potential employers.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like us at StudySmarter, and express your interest in working with them. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Prepare for interviews by researching the company thoroughly. Understand their brand identity, recent campaigns, and future goals. This will not only help you answer questions confidently but also show that you’re genuinely interested in being part of their journey.
We think you need these skills to ace Marketing Lead in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the brand and the role shine through. We want to see that you’re genuinely excited about building something from scratch and making a real impact!
Tailor Your Experience: Make sure to highlight your relevant experience in lifestyle, hospitality, or consumer brands. We’re looking for someone who can hit the ground running, so connect your past roles to what we’re doing at StudySmarter.
Be Creative: This is a hands-on role, so don’t be afraid to showcase your creative side in your application. Whether it’s through your writing style or examples of past campaigns, we want to see how you think outside the box!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensures you get all the latest updates from us during the process!
How to prepare for a job interview at James Adams
✨Know the Brand Inside Out
Before your interview, dive deep into the brand's identity and values. Understand their current marketing strategies and think about how you can enhance them. This will show your genuine interest and help you discuss how you can contribute to shaping the brand's future.
✨Prepare Your Success Stories
Think of specific examples from your past experiences that highlight your skills in marketing, especially in lifestyle or hospitality sectors. Be ready to share how you've successfully executed campaigns or built brand partnerships, as this will demonstrate your hands-on experience and strategic thinking.
✨Showcase Your Creativity
Since this role involves a lot of creative direction, come prepared with ideas for social media content or potential brand collaborations. Presenting fresh concepts will not only impress but also illustrate your proactive approach to building the brand.
✨Ask Insightful Questions
Engage with the Founder by asking thoughtful questions about the brand's vision and future plans. This shows your enthusiasm for the role and helps you gauge how you can align your strategies with their goals, making you a more attractive candidate.