At a Glance
- Tasks: Lead gameplay analytics to enhance player experience and engagement across live games.
- Company: Join Jagex, a leading game developer with a focus on innovation and player satisfaction.
- Benefits: Enjoy private healthcare, flexible hours, generous leave, and a performance bonus.
- Other info: Flexible working options and a commitment to diversity and inclusion.
- Why this job: Make a real impact on player enjoyment and game success through data-driven insights.
- Qualifications: Expertise in game telemetry, A/B testing, and managing analytics teams required.
The predicted salary is between 80000 - 100000 £ per year.
Location: Cambridge, UK – Hybrid (This position can accommodate flexible working options. However, candidates must be able to work onsite at our Cambridge office as required.)
We’re looking for a Director of Games Analytics to lead the analytics agenda for gameplay engagement, progression and player experience across our live titles. Embedded within game teams and player support functions, you’ll ensure that design decisions and live operations are powered by deep telemetry and behavioural insight. This is a gameplay-focused leadership role. You’ll translate player behaviour into clear, actionable recommendations that improve enjoyment, retention and monetisation. Managing embedded analysts across four live games, you’ll partner closely with studio leadership, including SVP Product and Executive Producers; to ensure analytics drives meaningful player impact.
What you’ll be doing:
- Lead gameplay and player experience analytics
- Own analytics for engagement, progression, monetisation and player journeys
- Translate telemetry into actionable design and live operations recommendations (feature tuning, economy adjustments, funnel optimisation)
- Design and analyse experiments (A/B testing) to identify leading indicators of membership and game performance
- Identify repeatable analytics to centralise or transition to BI, Data Science or Commercial Analytics teams
- Partner with Commercial Analytics to build and evolve a game economy model that assesses the impact of features, monetisation and anti-cheat activity
- Drive cross-game knowledge sharing and standardised definitions and metrics
- Lead teams and embed analytics into development
- Lead and mentor embedded analysts across games and player-support journeys
- Ensure high-quality instrumentation and telemetry consistency across titles
- Partner with designers, producers and UX researchers to embed analytics into development cycles
- Champion behavioural analytics across game teams, driving adoption and measurable impact
What we’re looking for:
- You bring deep expertise in game telemetry and behavioural analytics, with a strong understanding of player journeys, progression systems and monetisation mechanics.
- You’re a confident communicator who can influence game teams and translate complex analysis into clear design and live operations recommendations.
- You’re comfortable operating in live game environments, managing embedded analytics teams and partnering cross-functionally to improve player experience.
- Strong experience in game telemetry and behavioural analytics (session metrics, funnels, progression, economy modelling)
- Expertise in experimentation (A/B testing, cohort analysis, retention curve analysis)
- Stakeholder management across design, production, UX and live operations
- Technical fluency in SQL and Python or R, with knowledge of telemetry pipelines and event analytics stacks
- Understanding of monetisation mechanics (IAP, economy balancing)
- Experience managing embedded analytics teams across multiple live games
What we offer:
When you join Jagex you can look forward to a generous Perks & Benefits package including: Private Healthcare, including Dental Plan. Discretionary annual performance bonus. Minimum 6% Pension contributions. Life Insurance. Enhanced family leave policies from day 1. Flexible working hours. 25 days annual leave + Bank holidays + the option to buy/sell holidays + so much more!
We are committed to providing equal opportunities and creating an environment where everyone can thrive. We welcome applications from all backgrounds, and we recruit, develop, and promote based on merit and ability. If you require any reasonable adjustments to support you during the recruitment process, please let us know when you’re invited to interview.
Required skills: Data Science, Python, R, SQL, Team Management, A/B testing.
Required languages: English.
Director of Game Analytics employer: Jagex
At Jagex, we pride ourselves on being an exceptional employer, offering a vibrant work culture in the heart of Cambridge, UK. Our commitment to employee growth is evident through our generous benefits package, including private healthcare, flexible working options, and a focus on work-life balance, ensuring that our team members thrive both personally and professionally. Join us to lead innovative analytics initiatives that directly enhance player experiences across our live games, all while enjoying a supportive environment that values diversity and merit.
StudySmarter Expert Advice🤫
We think this is how you could land Director of Game Analytics
✨Tip Number 1
Network like a pro! Reach out to folks in the gaming industry, especially those who work in analytics. Attend events, join online forums, and don’t be shy about sliding into DMs on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your experience with game telemetry and behavioural analytics. Include case studies or examples of how your insights led to improved player experiences. This will make you stand out when chatting with potential employers.
✨Tip Number 3
Prepare for interviews by brushing up on your A/B testing knowledge and be ready to discuss how you've used data to influence design decisions. Practice explaining complex concepts in simple terms, as communication is key in this role!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are genuinely interested in joining our team. So, get your application in and let’s make some gaming magic happen!
We think you need these skills to ace Director of Game Analytics
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Director of Game Analytics role. Highlight your experience with game telemetry and behavioural analytics, and show us how your skills align with our needs. We want to see how you can make an impact!
Showcase Your Communication Skills:As a confident communicator, it’s crucial to demonstrate how you can influence game teams. Use your application to share examples of how you've translated complex analysis into actionable recommendations in past roles. We love clear and concise communication!
Highlight Your Technical Expertise:Don’t forget to mention your technical skills in SQL, Python, or R. We’re looking for someone who understands telemetry pipelines and event analytics stacks, so be sure to showcase any relevant projects or experiences that highlight your expertise.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at StudySmarter!
How to prepare for a job interview at Jagex
✨Know Your Game Analytics Inside Out
Before the interview, dive deep into the specifics of game telemetry and behavioural analytics. Familiarise yourself with key metrics like session metrics, funnels, and progression systems. Being able to discuss these in detail will show your expertise and passion for the role.
✨Prepare Actionable Insights
Think about how you would translate player behaviour into actionable recommendations. Prepare examples from your past experience where your insights led to improved player engagement or monetisation. This will demonstrate your ability to make a real impact on gameplay.
✨Showcase Your Leadership Skills
As a Director, you'll be leading teams of analysts. Be ready to discuss your management style and how you've successfully mentored others in the past. Highlight any experiences where you’ve driven cross-game knowledge sharing or standardised metrics.
✨Brush Up on Technical Skills
Make sure you're comfortable discussing SQL, Python, or R, as well as your experience with A/B testing and cohort analysis. You might be asked technical questions, so being fluent in these areas will help you stand out as a strong candidate.