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For Companies At a Glance
- Tasks: Lead eCommerce strategy, drive revenue growth, and enhance customer retention.
- Company: Join Jaded London, a fast-paced fashion brand with a focus on innovation.
- Benefits: Enjoy 50% employee discount, 24 days holiday, and a dynamic work environment.
- Why this job: Make a real impact in a thriving eCommerce landscape and shape the future of retail.
- Qualifications: 5+ years in digital retail/eCommerce with strong leadership and analytical skills.
- Other info: Be part of a team that embraces change and champions creativity.
The predicted salary is between 54000 - 84000 £ per year.
Responsibilities
- Own the demand side of the P&L; in particular revenue and brand & marketing budgets / KPIs.
- Lead eCommerce Trading - all visual merchandising of your stores from products to signposting and engaging content that makes a sale today, including the analytical and CRO tools that will help us unlock greater insight to build hypothesis to test and generate incremental output on our KPIs.
- Lead Paid Media (Acquisition) team to align on activity, you need them to deliver high volume of high quality traffic to hit our objectives.
- Lead all Customer Retention tactics and deliver best practice in eCRM, Segmentation, Customer Insight, Loyalty / VIP, community programmes and other emerging channels.
- Set, monitor CPA/CaC and LTV by customer segment to deliver 'profitable' retention activity for Jaded London and establish KPIs for yourself/your team to work against.
- Build, deploy and sustain Trading / Demand collaboration between all functions in the business, resulting in the business having clarity on short to medium term tactics, objectives.
- Build a foundation to share more and better insight than our peer group / competitors with our 3rd party partners; make Jaded London famous with our partners at being the best at eCommerce.
- Support and Challenge the Technology team to design, develop and deploy the tools you need to deliver your objectives.
- Work closely with the Brand & broader Commercial / Sales teams and feed in tactical, irresistible offers / promotions into the Jaded London campaign calendar.
- Work closely with Commercial / Finance Analyst/s to unlock Customer Insight (through deep segmentation), Marketing Insight, Business Insight which leads to optimisation of your activity.
- Hire, lead and coach a leading-edge team to help execute against goals.
- Provide expertise on current eCommerce industry best practice, with CRO, CpA & LTV focus.
- Keep up to date with eCommerce & CRO / Trading best practice of tomorrow through training, research etc.
- Positively impact and influence internal stakeholders and external partners.
- Effectively communicate and collaborate with Jaded London stakeholders.
- Uphold Jaded London's PLAYBOOK.
- Think like a customer, all the time, every day.
Success in 6 months looks like
- Jaded London is on track to deliver annual net revenues of £50m in 2024/25. Whole business has clarity on strategic / tactical plan for 2025/26.
Success in 2 years looks like
- Jaded London is on track to deliver >£70m annual net revenues.
- USA has become the largest contributor to sales and we’re expanding into new markets outside USA & UK.
- CpA : LTV increased by >50%.
- Increase net revenues while reducing costs (and improving customer experience) all possible for the right candidate.
Experience
- 5+ years’ experience managing / leading a digital retail / ecommerce P&L, with experience in cross border fashion / apparel a major plus.
- Full working / leading edge knowledge of demand creation through Social and Paid Media.
- Full working / leading edge knowledge of CRO techniques.
- Full working / leading edge knowledge of CRM strategies and tactics to drive cLTV.
- Great knowledge of Shopify+ and common 3rd party applications (Nosto, etc).
- Global experience (USA, Europe).
Key Skills
- Natural born leader, who feels at ease managing a team of heads of departments.
- Have great understanding of retail, e-commerce and marketing businesses.
- You’re a 'natural retailer'; obsessed with delivering your promise to customers.
- CRO methodology is at the heart of everything you do.
- Have a proven track record as a commercial individual, who understands brand and customer (shopper).
- Intellectual and emotional intelligence in balanced / equal measure.
- Understand how to maximise output in conversion activity where a mix of skill / talent types is required (data analysis vs creative visual merchandising and UX are quite different approaches).
- Are a 'subjective' thinker in terms of ideas, following your instinct, but you’ll be used to using internal/external data to underpin your ideas with confidence.
- You are independent and self-directed but able to work and lead a team of creative individuals.
- Have superior analytical skills to track and manage performance.
- Have excellent interpersonal skills and the ability to persuasively sell ideas.
- A quick learner who can process lots of information and prioritise action.
- Effectively navigate and collaborate cross-functionally.
- Are an outcomes focused manager, with strong team orientation.
- Are bullish about Jaded London and its potential.
Successful People at Jaded are
- Comfortable with being uncomfortable and up for regular change in tactics, actions and organisation.
- Used to start-up / scale-up cultures, which are super fast paced and unpredictable.
- Own it and make stuff happen.
- DO EXTRA - Champions do extra!
- Think like a customer every day.
Benefits
- 50% Employee Discount.
- 24 days holiday per year.
Ecom/ Commercial Director in London employer: Jadedldn
Contact Detail:
Jadedldn Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecom/ Commercial Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the eCommerce space. Attend industry events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your achievements in eCommerce and digital marketing. Use real data and case studies to demonstrate how you’ve driven revenue and improved customer retention. This will make you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their brand, their market position, and their competitors. Be ready to discuss how you can help them achieve their goals, especially around driving sales and improving customer experience.
✨Tip Number 4
Don’t just apply anywhere; apply through our website! We love seeing candidates who are genuinely interested in Jaded London. Tailor your application to show how your experience aligns with our mission and values. Let’s make magic happen together!
We think you need these skills to ace Ecom/ Commercial Director in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Ecom / Commercial Director role. Highlight your experience with P&L management, eCommerce strategies, and any relevant achievements that align with the job description. We want to see how you can bring value to Jaded London!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about eCommerce and how your skills match our needs. Be sure to mention specific examples of how you've driven revenue or improved customer retention in previous roles.
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to highlight your analytical skills in your application. Share examples of how you've used data to inform decisions or improve KPIs in past positions. We love numbers as much as we love creativity!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best experience possible. Plus, it shows us you're keen on joining the Jaded London team!
How to prepare for a job interview at Jadedldn
✨Know Your Numbers
As an Ecom/Commercial Director, you'll need to own the P&L. Brush up on your financial metrics like CPA, CAC, and LTV. Be ready to discuss how you've used these metrics in past roles to drive revenue and improve customer retention.
✨Showcase Your Leadership Skills
This role requires a natural leader who can manage a team effectively. Prepare examples of how you've led teams in the past, particularly in fast-paced environments. Highlight your coaching style and how you empower others to achieve their goals.
✨Demonstrate Your eCommerce Expertise
Familiarise yourself with the latest trends in eCommerce, especially around CRO and CRM strategies. Be prepared to discuss specific tools and platforms you've used, like Shopify+, and how they contributed to your success in previous roles.
✨Think Like a Customer
The job description emphasises understanding the customer experience. During the interview, share insights on how you've approached customer-centric strategies in the past. Discuss how you’ve used customer feedback to inform marketing tactics and product offerings.
