At a Glance
- Tasks: Drive sales growth and enhance customer experiences through e-commerce and CRM strategies.
- Company: Join a dynamic fashion brand that values innovation and Gen Z culture.
- Benefits: Enjoy 50% employee discount, 24 days holiday, and hybrid working options.
- Other info: Casual dress code, regular social events, and excellent career growth opportunities.
- Why this job: Be at the forefront of e-commerce in a fast-paced, trend-driven environment.
- Qualifications: 3+ years in e-commerce/CRM, strong Shopify Plus and email marketing skills required.
The predicted salary is between 35000 - 45000 £ per year.
Reports to: Head of E-Commerce, Senior E-Commerce Manager
Role Overview
We're looking for an ambitious and commercially minded E-Commerce & CRM Executive to join our growing team.
You'll play a key role in the day-to-day trading of the website and CRM channels, helping to drive sales growth, customer retention and best-in-class online experiences across all markets.
This is a hands‑on role for someone who thrives in a fast‑paced fashion environment and is passionate about ecommerce, Gen Z consumer behaviour and digital experiences.
You'll be responsible for executing the seasonal trading strategy across the website, CRM and mobile app.
Responsibilities
- Own the day‑to‑day trading and execution of the Ecommerce and CRM strategy across the website and mobile app.
- Build and deploy email campaigns and customer journeys in Ometria, including segmentation, testing and reporting.
- Support and execute CRM and retention strategies to drive customer lifetime value and repeat purchase.
- Use customer, behavioural and product data to make informed trading recommendations and proactive updates.
- Execute on‑site visual merchandising strategies, ensuring an exceptional customer journey across navigation, collections and product pages.
- Own product uploads, launches and inventory updates to ensure products are correctly merchandised and optimised.
- Optimise product listings, imagery, descriptions and SEO to improve discoverability and conversion.
- Support CRO initiatives through A/B testing and continuous website optimisation.
- Monitor and improve on‑site search and product discovery experiences.
- Build and update landing pages and website content in line with seasonal campaigns and promotional activity.
- Manage promotional pricing updates and support key trading moments.
- Send app and CRM push notifications as part of the wider customer engagement strategy.
- Produce daily, weekly and monthly trading reports and communicate key insights to the wider business.
- Work closely with Creative, Marketing and Social teams to ensure the website and CRM channels are aligned with the brand vision.
Qualifications
- Minimum 3 years' experience in an Ecommerce and/or CRM role, preferably within a gen‑z fashion or lifestyle brand
- Strong Shopify Plus experience essential
- Hands‑on experience using CRM platforms (such as Ometria) essential
- Experience building email marketing campaigns and customer journeys
- Experience working with CRM and retention strategies
- Strong understanding of ecommerce trading and digital merchandising
- Experience with Conversion Rate Optimisation (CRO), A/B testing and customer journey optimisation
- Understanding of SEO best practices for ecommerce
- Advanced Excel skills and confidence analysing large datasets and trading performance
- Strong commercial acumen and analytical skills
- Excellent attention to detail and organisational skills
- Excellent stakeholder management and communication skills
- A proactive self‑starter who can work autonomously and collaboratively
- A genuine passion for fashion, trends and Gen Z culture
- Nice to Have
- Experience working across international markets
- Familiarity with GA4 and ecommerce analytics platforms
- Experience with personalisation and testing tools
Benefits
- 50% Employee Discount
- 24 days holiday per year (plus bank holidays)
- A paid day off on your birthday
- A paid moving day per year
- Hybrid Working Arrangements – 1 day per week WFH after 6 month probation
- Pension Scheme
- Bonus Scheme
- Employee Assistance Programme for you and your family
- £500 employee referral bonus scheme
- Local Business Discounts (cafés, fitness, beauty, etc.)
- North‑West London office location directly located next to good transport links
- Casual office dress code
- Fully‑stocked kitchens and fridges
- Regular Office Social Events
- #J-18808-Ljbffr
Ecommerce & CRM Executive employer: Jadedldn
Jadedldn is an exceptional employer that fosters a dynamic and inclusive work culture in the heart of Greater London. With hybrid working arrangements, generous employee discounts, and a rewarding bonus scheme, we prioritise your well-being and professional growth. Join our passionate team and take advantage of exciting opportunities to develop your skills in a vibrant environment focused on creativity and collaboration.
