At a Glance
- Tasks: Lead and optimise high-impact PPC campaigns on Google and Bing.
- Company: Join a dynamic, high-growth organisation in Gateshead.
- Benefits: Enjoy a competitive salary, excellent benefits, and hybrid work options.
- Other info: Ideal for proactive individuals who thrive in fast-paced environments.
- Why this job: Make a real impact on traffic and ROI in a collaborative marketing team.
- Qualifications: Experience with Google Ads, Bing Ads, and strong analytical skills required.
The predicted salary is between 36000 - 60000 £ per year.
Overview
PPC Manager
Hybrid – based in Gateshead
Full-Time | Permanent
Competitive Salary + Excellent Benefits
Are you a results-driven PPC expert looking to take full ownership of high-impact campaigns? Join a forward-thinking, high-growth organisation where your strategic thinking and optimisation skills will directly influence business performance.
My client is on the hunt for a PPC Manager who thrives in fast-paced environments, enjoys digging into data, and is eager to lead on the planning, execution and optimisation of Paid Search campaigns across Google and Bing.
This is a fantastic opportunity to step into a pivotal role within a collaborative marketing team, with full visibility of your contribution to traffic, leads, and ROI.
Responsibilities
- Strategising, managing, and optimising Paid Search campaigns across Google Ads and Microsoft Ads.
- Conducting keyword research, refining audience targeting, and writing compelling ad copy to boost performance.
- Monitoring and reporting on campaign metrics, identifying areas to increase CTR, conversion, and ROI.
- Managing budgets effectively to maximise results from every pound spent.
- Collaborating with SEO and marketing teams to develop cross-channel strategies and best practices.
- A/B testing ad creatives and landing pages to continually enhance results.
- Keeping up to date with platform updates, trends, and best practices
Qualifications
- Hands-on experience managing PPC campaigns in Google Ads, Bing Ads, and ideally SA360.
- Confident handling large budgets and driving tangible results in competitive industries such as automotive or retail.
- Strong working knowledge of GA4, Google Tag Manager, and Google Merchant Centre.
- Solid Excel/reporting skills (pivot tables, VLOOKUPs), plus experience with platforms like Looker Studio.
- Analytical mindset and a keen eye for performance insights and trends.
- Experience with shopping campaigns and familiarity with automotive inventory platforms (e.g. VDPs) is a plus.
- Proactive, detail-oriented, and comfortable juggling multiple campaigns at once.
Details
- Seniority level: Associate
- Employment type: Full-time
- Job function: Marketing
- Industries: Transportation, Logistics, Supply Chain and Storage
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PPC Manager in Gateshead employer: Jackson Hogg
Join a forward-thinking organisation that values innovation and collaboration, where as the Head of Product, you will lead a dynamic team in shaping the future of digital products. Our inclusive work culture fosters professional growth and encourages creative solutions, while our commitment to employee development ensures you have the resources to thrive. Located in a vibrant area, we offer unique advantages such as access to industry events and networking opportunities, making it an excellent place for ambitious professionals seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land PPC Manager in Gateshead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Jackson Hogg and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Jackson Hogg are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Jackson Hogg on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Jackson Hogg. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace PPC Manager in Gateshead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Jackson Hogg. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Jackson Hogg:Show us that you’ve done your homework! In your application, briefly mention what you admire about Jackson Hogg’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Jackson Hogg
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Jackson Hogg will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Jackson Hogg, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.