PPC Manager

PPC Manager Hybrid – based in Gateshead Full-Time | Permanent Competitive Salary + Excellent Benefits Are you a results-driven PPC expert looking to take full ownership of high-impact campaigns? Join a forward-thinking, high-growth organisation where your strategic thinking and optimisation skills will directly influence business performance. My client is on the hunt for a PPC Manager who thrives in fast-paced environments, enjoys digging into data, and is eager to lead on the planning, execution and optimisation of Paid Search campaigns across Google and Bing. This is a fantastic opportunity to step into a pivotal role within a collaborative marketing team, with full visibility of your contribution to traffic, leads, and ROI. Responsibilities – PPC Manager Strategising, managing, and optimising Paid Search campaigns across Google Ads and Microsoft Ads. Conducting keyword research, refining audience targeting, and writing compelling ad copy to boost performance. Monitoring and reporting on campaign metrics, identifying areas to increase CTR, conversion, and ROI. Managing budgets effectively to maximise results from every pound spent. Collaborating with SEO and marketing teams to develop cross-channel strategies and best practices. A/B testing ad creatives and landing pages to continually enhance results. Keeping up to date with platform updates, trends, and best practices. Skills Required – PPC Manager Hands-on experience managing PPC campaigns in Google Ads, Bing Ads, and ideally SA360. Confident handling large budgets and driving tangible results in competitive industries such as automotive or retail. Strong working knowledge of GA4, Google Tag Manager, and Google Merchant Centre. Solid Excel/reporting skills (pivot tables, VLOOKUPs), plus experience with platforms like Looker Studio. Analytical mindset and a keen eye for performance insights and trends. Experience with shopping campaigns and familiarity with automotive inventory platforms (e.g. VDPs) is a plus. Proactive, detail-oriented, and comfortable juggling multiple campaigns at once. #J-18808-Ljbffr