Event Marketing Manager
Salary up to £40,000 + Benefits
City, London (hybrid, three days a week in the office)
About the Role
Our client is a well-established B2B information and events business, known for delivering high-quality content, data and networking opportunities to a specialist professional community. They are growing rapidly and are looking for a Marketing Manager to take ownership of campaign delivery across their portfolio of events, subscriptions and content products.
This is a broad, hands-on role. You'll be the operational lead for marketing, turning business priorities into effective, revenue-driving campaigns, and you'll have real autonomy to plan, execute and optimise your own work rather than simply follow instructions.
The team is small, close-knit and ambitious, and there is a strong appetite for smarter ways of working, so confidence using AI and automation to streamline campaigns will set you apart. There's clear scope to grow your remit as the business scales, making this a strong step for someone ready to broaden their ownership.
What the Role Involves
Owning campaign strategy, planning and delivery across multiple product lines
Managing marketing calendars and coordinating schedules across the business
Building and sending email campaigns, including data, segmentation and reporting, using a modern CRM/marketing platform
Delivering lead generation campaigns aligned to commercial targets
Writing copy for email, web, social and campaign assets
Managing and growing company social channels
Coordinating messaging with sales, editorial and events colleagues
Monitoring performance and KPI dashboards, testing and optimising as you go
Using AI and automation to improve marketing processes and campaign performance
Contributing ideas and recommendations in planning discussions
Pitching in on wider marketing or business initiatives as needed
What You'll Need
At least two years' experience managing B2B marketing campaigns end-to-end
Strong copywriting skills across email, social, web and campaign assets
Experience tailoring messaging for different audi...
Event Marketing Manager employer: Jackson Barnes Recruitment Careers
As a Conference Producer at our dynamic international B2B events and media business, you'll thrive in a vibrant Central London office, enjoying a hybrid work model that promotes flexibility and work-life balance. With a strong emphasis on employee growth, we offer structured onboarding and sector training, alongside the opportunity for international travel and real ownership of your event portfolio, making this an exciting and rewarding place to advance your career.
Contact Details:
Jackson Barnes Recruitment Careers Recruitment Team
