GTM Operations Analyst in London

We’re Heidi. We're building the future of healthcare by giving every clinician the earth's finest AI Care Partner. In just 18 months, our clinical AI products have absorbed the administrative chaos of 73 million patient visits. Today, we support over 2.5 million patient sessions a week across 190+ countries. Healthcare systems are failing us; clinicians spend more time on documentation than on patients, and the human connection that makes medicine worth practicing is eroding. Our mission is simple: double the world’s healthcare capacity and strengthen the human connection at its heart.

The role is a commercially focused GTM Operations role supporting Heidi’s UK and European markets. You’ll report to the Head of GTM Operations and work closely with leaders across Sales, Customer Success, Marketing and Finance, as well as our central Analytics and GTM Engineering teams. Your job is to turn commercial direction into an operating model the region can actually use. When leaders agree how we should forecast, segment accounts, organise territories or manage the customer lifecycle, you’ll build the models, processes, reporting and tooling that make it work day to day.

What you’ll do:

• Turn commercial plans into working operations.
• Partner with the Head of GTM Operations and regional leaders to operationalise decisions on segmentation, territories, coverage, capacity, quotas and commissions.
• Build the models, processes and operating cadences that allow teams to execute them consistently.
• Connect the full customer lifecycle.
• Build and improve the processes between Marketing, Sales and Customer Success, from lead management and pipeline creation through onboarding, adoption, renewal and expansion.
• Make ownership and handoffs clear, and ensure each team has the information it needs from the others.
• Strengthen commercial execution.
• Improve how we inspect pipeline, forecast revenue and understand customer health, retention and growth.
• Help embed methodologies such as MEDDIC into the way managers and teams run deals—not just the fields they complete in HubSpot—and drive adoption of the changes you introduce.
• Use data to support commercial decisions.
• Query existing datasets in Databricks, build reporting in Omni and connect CRM, product and commercial data to understand performance.
• Build the recurring reporting the region needs, investigate issues in more depth when required and explain what changed, why it matters and what action it suggests.
• Keep the GTM engine running.
• Maintain HubSpot and the regional GTM stack, including pipelines, routing, workflows, reporting and data quality.
• Resolve issues quickly and partner with central teams when something needs a global fix.

What you'll need:

• Hands-on GTM Operations experience.
• Strong commercial judgement.
• Confident with data.
• A strong, credible operator.
• A practical, tool-fluent systems thinker.

How we show up:

• Build for the next decade, not next quarter.
• Lead, don't wait.
• Follow the evidence.
• Own the outcome.
• Ship, measure, go again.
• Live in clinicians' reality.

Why Heidi?

You’ll join a team focused on real-world impact over imaginary valuations and glossy PR. We live and breathe the challenges of modern health systems, and are laser-focused on exacting the change we’d like to see. True A-players progress extremely fast here. The nature of the scale-up game is demanding, but we value sustainable performance and mental health. You're trusted to perform, and you set your schedule. We operate on outcomes > inputs, not process theatre.

Our Benefits:

• Equity from day one.
• Your health, covered.
• Global parental leave.
• Fertility support.
• Learning & development.
• Home office budget.
• Recharge days.
• Work from anywhere.
• Clinical leave.
• Flexibility that works.

Heidi’s commitment to Diversity, Equity and Inclusion:

Heidi is dedicated to creating an equitable, inclusive, and supportive work environment that brings people together from diverse backgrounds, experiences, and perspectives. Our strength is in our differences. We're proud to be an equal opportunity employer and are proud to welcome all applicants as we're committed to promoting a culture of opportunity for all.