At a Glance
- Tasks: Lead brand strategy and campaigns for Bloom & Wild in the UK and Germany.
- Company: Bloom & Wild, a certified B Corp™ focused on caring for people and the planet.
- Benefits: Flexible working, generous holiday, health cash plan, and product discounts.
- Other info: Exciting opportunity to grow in a dynamic, supportive environment.
- Why this job: Join a passionate team making a real impact in the gifting industry.
- Qualifications: Proven brand leadership experience and strong team management skills.
The predicted salary is between 54000 - 66000 £ per year.
Location: London, Hybrid x2-3 days per week in our Vauxhall office
Contract: 12-month FTC, Maternity Cover (ideally Nov '26 - Nov '27)
Focus: Brand Strategy & Management, Team Leadership, UK & DE Growth
About Brand at Bloom & Wild
Hi, we're Bloom & Wild. We don't just send flowers. We help our customers to care wildly. Caring wildly is celebrating the little things we all do for each other every day. Not just the big occasions. It's being there for the highs. Stepping up for the lows. We care wildly about people and our planet. Which is why we're so proud to be a certified B Corp™ - committed to making long-term positive change for our community, and the world around us.
Our Brand team sits within Marketing, working closely with Creative, Performance Marketing, Range and Customer Insight to shape how Bloom & Wild shows up in the world. Right now we're tackling two different, exciting challenges: shifting UK perception from flower company to full gifting destination, and building brand awareness in Germany as we grow from newcomer to major market player.
The Role
You'll report to our CMO and lead the Brand function for Bloom & Wild across the UK and Germany. You'll own our brand strategy end-to-end, from positioning and campaign development to budget and team leadership, making sure everything we do ladders back to the business objectives and shows up as a genuine challenger brand.
Key Responsibilities
- Brand Strategy & Positioning: Own our overarching UK & DE brand strategy, keeping every piece of output aligned to business priorities.
- Campaign Development: Turn consumer, cultural and competitor insight into compelling, insight-led campaigns and seasonal moments.
- Budget & Media Planning: Own the annual brand marketing budget and make the ATL/digital investment calls that drive brand health.
- Team Leadership: Lead and grow a multi-disciplined team across PR, Social, Content, Partnerships and Influencer, connecting their work to real business metrics.
What We're Looking For
- Brand Leadership: A proven track record as a commercially successful brand lead, ideally across both mature and scaling markets.
- Team Management: Strong experience building and developing high-performing teams.
- Exec Presence: SLT experience and the ability to influence effectively at Exec level.
- Commercial Creativity: A strong creative instinct balanced with a sharp commercial mindset.
- AI Curiosity: Genuine enthusiasm for using AI to enhance how you and your team work.
Perks & Benefits
- Flexibility: Core hours (10-4), hybrid or remote working, plus up to 45 days per year to work abroad.
- Time Off: 25 days holiday + birthday + flexible bank holidays + a volunteering day + a day for wedding or moving house + the option to buy more annual leave.
- Growth & Support: Health cash plan, flexible training framework, workplace nursery scheme, and generous product discounts.
Brand Director (12m FTC) employer: Jackalope Digital LLC
At CreatorIQ, we pride ourselves on being an exceptional employer, fostering a vibrant work culture that prioritises collaboration, innovation, and personal growth. Our London office offers a hybrid work model, allowing for flexibility while ensuring strong team connections, and we provide comprehensive benefits including generous vacation days, wellness allowances, and stock options. Join us to be part of a diverse team dedicated to transforming the marketing industry and making a meaningful impact together.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Director (12m FTC)
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Brand Director (12m FTC)
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Jackalope Digital LLC from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Jackalope Digital LLC specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Jackalope Digital LLC
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Jackalope Digital LLC, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Jackalope Digital LLC you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Jackalope Digital LLC that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Jackalope Digital LLC, so think on your feet and don't hesitate to showcase your creativity!
