At a Glance
- Tasks: Own the organic social strategy and create engaging video content for TikTok, Instagram, and YouTube.
- Company: FITR, a fast-growing personal trainer software platform with ambitious growth plans.
- Benefits: Competitive salary, flexible hybrid working, and a collaborative team environment.
- Other info: Join a dynamic team in Soho with excellent work-life balance and career growth opportunities.
- Why this job: Take charge of an untapped channel and amplify authentic stories from elite coaches.
- Qualifications: 3+ years in organic social media with strong video content creation skills.
The predicted salary is between 36000 - 44000 £ per year.
- Social Lead
- £50,000
- Company Description
FITR is a high-growth personal trainer software platform currently at £2M ARR, trusted by thousands of elite coaches and global fitness brands.
With a proven product and strong retention, FITR is now scaling toward £10M ARR, transforming its marketing into a performance engine driven by high-quality organic social content.
Job Description
As Social Lead at FITR, you will own the organic social strategy, moving beyond simple scheduling to create a content-first, video-led presence.
You’ll film, edit, and publish short-form video while building a robust creator/UGC program.
Reporting to the Head of Marketing, you’ll be the voice of FITR across Tik Tok, Instagram, and Linked In.
- Location
- London, UK
- Why this role is remarkable
- Take full ownership of a largely untapped channel at a company with £2M ARR and clear ambitions to reach £10M within five years.
- Shift from traditional social management to a content-first, creator-led strategy where you capture authentic stories from world-class coaches and gyms.
- Join a collaborative, Soho-based team that balances a fast-paced growth environment with a healthy work-life balance and flexible hybrid working.
What You Will Do
- Execute a video-first organic social strategy across Tik Tok, Instagram, and You Tube Shorts, personally filming and editing high-impact content.
- Launch and manage a creator/UGC program, recruiting and briefing fitness influencers and coaches to amplify FITR’s message through authentic voices.
- Drive community engagement by building direct relationships with coaches and clients, acting as a proactive brand ambassador representing the company.
- The ideal candidate
- Brings 3+ years of experience in organic social media, specifically with a track record of creating and editing native short-form video content.
- Possesses hands‑on technical skills in filming and storytelling, capable of operating independently at gyms and events to capture high-quality assets.
- Has proven experience building and managing influencer or UGC programs, ideally within the fitness, health, or creator economy sectors.
- #J-18808-Ljbffr
Social Lead (£50k) at FITR employer: Jack & Jill
Phanes Neurotechnology is an exceptional employer, offering a unique opportunity to shape the future of neurotechnology research in a vibrant London setting. With a commitment to rigorous scientific standards and a culture that values integrity and collaboration, employees are encouraged to grow professionally while contributing to meaningful advancements in healthcare. The company fosters an environment where innovative thinking thrives, providing access to cutting-edge resources and partnerships with leading clinical experts.
StudySmarter Expert Advice🤫
We think this is how you could land Social Lead (£50k) at FITR
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Jack & Jill and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Jack & Jill are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Jack & Jill on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Jack & Jill. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Lead (£50k) at FITR
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Jack & Jill. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Jack & Jill:Show us that you’ve done your homework! In your application, briefly mention what you admire about Jack & Jill’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Jack & Jill
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Jack & Jill will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Jack & Jill, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
