At a Glance
- Tasks: Lead creative influencer campaigns for top brands using AI insights.
- Company: Join Kyra, a fast-growing AI-powered influencer marketing platform.
- Benefits: Work with global clients like Nike and L'Oréal in a dynamic environment.
- Other info: Exciting opportunity to shape brand narratives across TikTok, Instagram, and YouTube.
- Why this job: Be part of a profitable company with 100% YoY growth and innovative technology.
- Qualifications: 5+ years in marketing strategy, especially in influencer marketing and social media.
The predicted salary is between 65000 - 78000 £ per year.
Kyra is a profitable, London-based AI-powered influencer marketing platform with £26-£30M revenue and 100% Yo Y growth.
They build proprietary technology tracking 450M+ creator profiles for global clients like Nike, L'Oréal, and H&M, automating the creator lifecycle to reduce campaign workloads by 40% for the world's biggest brands.
- Job Title
- Senior Strategist (Strategic, Creative)
- Salary
- Not Disclosed
Job Description
As a Senior Strategist at Kyra, you will lead the creative and strategic development of platform-native influencer campaigns for global enterprise accounts.
You'll transform brand briefs into compelling narratives across Tik Tok, Instagram, and You Tube, leveraging proprietary AI insights to drive measurable impact while collaborating cross-functionally to deliver high-performing creator strategies.
- Location
- London, UK
- Why this role is remarkable
- Join a profitable, founder-led company experiencing 100% Yo Y growth and reaching £26-£30M in revenue.
- Work with a prestigious global client roster including Nike, H&M, L'Oréal, Calvin Klein, and Bvlgari.
- Leverage proprietary AI technology that tracks 450M+ creators, providing a significant technological edge in the influencer marketing space.
What You Will Do
- Own end-to-end strategic campaign development, from audience profiling and creator casting logic to messaging and performance KPIs.
- Translate brand identities into authentic, platform-native content strategies for Tik Tok, Instagram, and You Tube that resonate with creator audiences.
- Act as a strategic lead for enterprise accounts, presenting recommendations to senior stakeholders and building high-value client relationships.
- The ideal candidate
- 5+ years of marketing strategy experience, specifically within influencer marketing, social media strategy, or creative campaign development at an agency.
- Deep fluency in Tik Tok culture and platform-native behaviors, with a proven ability to match creators to specific brand objectives.
- Strong analytical skills with experience using performance metrics, audience data, and AI tools to inform and optimize creative direction.
- #J-18808-Ljbffr
Senior Strategist at Kyra employer: Jack & Jill
At Jack & Jill, we pride ourselves on being an exceptional employer that fosters a dynamic and innovative work culture. Our team enjoys a range of benefits including flexible working arrangements, professional development opportunities, and a collaborative environment that encourages creativity and growth. Located in a vibrant area, we offer unique advantages such as access to cutting-edge technology and the chance to work with industry leaders in AI-driven marketing strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Strategist at Kyra
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Jack & Jill and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Jack & Jill are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Jack & Jill on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Jack & Jill. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Strategist at Kyra
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Jack & Jill. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Jack & Jill:Show us that you’ve done your homework! In your application, briefly mention what you admire about Jack & Jill’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Jack & Jill
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Jack & Jill will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Jack & Jill, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
