At a Glance
- Tasks: Build a growth engine for a new humour-focused gifting venture from scratch.
- Company: Join a B-Corp publishing group backed by Penguin Random House.
- Benefits: Competitive salary, autonomy, and a direct path to leadership.
- Other info: Collaborate with creative teams and thrive in a dynamic environment.
- Why this job: Launch a startup with global backing and shape a cutting-edge brand.
- Qualifications: 4–8 years in growth marketing, especially in D2C or startups.
The predicted salary is between 65000 - 80000 € per year.
As the first marketing hire for a brand‑new humor‑focused gifting venture, you will build a repeatable growth engine from scratch. Working directly with the CPO and CTO, you will translate brand vision into testable hypotheses, running rapid experimentation loops across paid social and digital channels to scale this AI‑powered proposition.
Why this role is remarkable
- Rare opportunity to launch a startup venture from zero with the full financial backing and infrastructure of a global publishing giant.
- Shape a product‑led brand that sits at the cutting edge of humorous adult gifting and creative AI technology.
- Direct path to a leadership role as the venture scales, reporting into the VP of Marketing with high autonomy.
What You Will Do
- Design and execute rapid experimentation loops across paid media, landing pages, and messaging to identify core growth levers.
- Build the performance marketing playbook from the ground up, establishing early benchmarks and scaling winning creative angles.
- Collaborate with the Publishing team to pressure‑test new product ideas in‑market before they go into full production.
The ideal candidate
- 4–8 years of growth marketing experience, specifically scaling acquisition within a D2C or early‑stage startup environment.
- Expert‑level execution in paid social and digital channels with a proven track record of moving from hypothesis to scale.
- High‑agency operator who thrives in ambiguity and uses analytical rigor to turn messy problems into clear, actionable results.
Marketing & Growth Lead (£65k–£80k) at B-Corp publishing group acquired by Penguin Random House employer: Jack & Jill
As a Marketing & Growth Lead at our innovative B-Corp publishing group, you will be part of a dynamic and supportive work culture that values creativity and autonomy. With the backing of Penguin Random House, we offer unique growth opportunities and the chance to shape a pioneering venture in the humorous gifting space. Join us in London to not only advance your career but also contribute to a mission-driven company that prioritises sustainability and impactful storytelling.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Growth Lead (£65k–£80k) at B-Corp publishing group acquired by Penguin Random House
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to B-Corp or Penguin Random House. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your growth marketing expertise. Share it on LinkedIn or during interviews to demonstrate your hands-on experience and creativity.
✨Tip Number 3
Prepare for the unexpected! Since this role involves ambiguity, practice answering questions about how you’d tackle uncertain situations. Use examples from your past to show how you thrive in dynamic environments.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Marketing & Growth Lead (£65k–£80k) at B-Corp publishing group acquired by Penguin Random House
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role. Highlight your growth marketing experience and any relevant achievements that align with the job description. We want to see how you can bring value to our new venture!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're excited about this opportunity and how your skills can help shape our brand. Be genuine and let your personality come through.
Showcase Your Analytical Skills:Since this role involves experimentation and analysis, make sure to include examples of how you've used data to drive decisions in past roles. We love candidates who can turn messy problems into clear solutions!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us. We can’t wait to hear from you!
How to prepare for a job interview at Jack & Jill
✨Know Your Growth Marketing Inside Out
Make sure you brush up on your growth marketing strategies, especially in D2C environments. Be ready to discuss specific campaigns you've executed and the results they achieved. This will show that you not only understand the theory but have practical experience to back it up.
✨Prepare for Hypothesis-Driven Discussions
Since this role involves translating brand vision into testable hypotheses, think of examples where you've done this before. Prepare to explain how you approached experimentation loops and what metrics you used to measure success. This will demonstrate your analytical skills and ability to drive results.
✨Showcase Your Creativity
As the venture focuses on humour and creativity, be prepared to share your ideas for engaging campaigns or unique angles for messaging. Think outside the box and bring some fun ideas to the table that align with the brand's vision. This will highlight your fit for a humour-focused gifting venture.
✨Ask Insightful Questions
Interviews are a two-way street, so come armed with questions that show your interest in the company and its future. Ask about their vision for the new venture, how they plan to measure success, or what challenges they foresee. This will not only help you gauge if it's the right fit for you but also demonstrate your enthusiasm for the role.
