At a Glance
- Tasks: Lead social media strategy and manage influencer partnerships for a top-tier blockchain.
- Company: Join Injective Foundation, a fast-growing Layer 1 blockchain backed by industry leaders.
- Benefits: Competitive salary, equity options, and a dynamic work environment.
- Other info: High-autonomy role with excellent career growth opportunities in a cutting-edge industry.
- Why this job: Shape the narrative of a leading DeFi ecosystem and drive impactful growth.
- Qualifications: 3+ years in crypto marketing with strong storytelling and social media skills.
The predicted salary is between 90000 - 120000 £ per year.
Salary: $90K-$120K + Equity
Company: Injective Foundation - Fast-growing Layer 1 blockchain for finance
Location: New York, USA
Job Description:
Lead global social strategy for a premier Layer 1 blockchain processing billions in transactions. You will own Injective's voice across X, Discord, and Telegram, driving growth through viral content and high-impact influencer partnerships. This is a high‑autonomy role for a crypto‑native marketer to shape the narrative of a top‑tier DeFi ecosystem.
Why this role is remarkable:
- Join a powerhouse backed by Pantera Capital, Jump Crypto, and Mark Cuban, operating at the bleeding edge of RWA tokenization and on‑chain derivatives.
- Own the entire social media presence and KOL strategy for a top‑tier L1 with $75B in cumulative volume and industry‑leading developer activity.
- Enjoy a high‑growth environment with a $100M digital asset treasury, native EVM mainnet launches, and high‑profile partnerships with Google Cloud and Kraken.
What you will do:
- Own the multi‑channel content calendar, translating complex DeFi and technical blockchain concepts into compelling narratives for a global audience.
- Build and manage a high‑performance network of Web3 KOLs and influencers to expand brand reach and drive measurable ecosystem growth.
- Analyze social performance data and real‑time CT trends to iterate on viral campaigns and maintain Injective's position at the center of crypto culture.
The ideal candidate:
- 3+ years of specialized experience managing social media and marketing for a crypto startup, ideally within an L1 or DeFi protocol.
- Proven track record of growing social accounts and managing significant KOL budgets with a deep, existing network of Web3 influencers.
- Exceptional storytelling and copywriting skills with the ability to navigate Discord, Telegram, and X natively while tracking emerging crypto narratives.
Required Skills and Languages:
- Copywriting; English.
Social Media and Influencer Marketing Manager ($90K-$120K + Equity) at Injective Foundation in London employer: Jack & Jill
Injective Foundation is an exceptional employer for those passionate about the rapidly evolving world of blockchain and finance. Located in the vibrant city of New York, we offer a dynamic work culture that fosters innovation and creativity, alongside competitive salaries and equity options. Employees benefit from unparalleled growth opportunities within a high-autonomy environment, backed by industry leaders, while shaping the future of decentralised finance through impactful social media strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media and Influencer Marketing Manager ($90K-$120K + Equity) at Injective Foundation in London
✨Tip Number 1
Get your social media game on point! Start engaging with the community on platforms like X, Discord, and Telegram. Share your insights, comment on trends, and show off your knowledge of DeFi to get noticed by potential employers.
✨Tip Number 2
Network like a pro! Connect with influencers and KOLs in the crypto space. Attend virtual events or webinars, and don’t be shy about reaching out for a chat. Building relationships can lead to job opportunities that aren’t even advertised!
✨Tip Number 3
Showcase your skills through personal projects. Create a blog or a social media account where you analyse crypto trends or share marketing strategies. This not only demonstrates your expertise but also gives you something tangible to discuss in interviews.
✨Tip Number 4
Apply directly through our website! We love seeing candidates who are proactive. Tailor your application to highlight your experience in managing social media for crypto startups, and don’t forget to mention any successful campaigns you've led.
We think you need these skills to ace Social Media and Influencer Marketing Manager ($90K-$120K + Equity) at Injective Foundation in London
Some tips for your application 🫡
Show Your Passion for Crypto:When you're writing your application, let your enthusiasm for the crypto space shine through. We want to see that you’re not just familiar with blockchain and DeFi, but that you genuinely care about it and can convey that passion in your writing.
Tailor Your Content:Make sure to customise your application to reflect the specific skills and experiences mentioned in the job description. Highlight your previous successes in social media and influencer marketing, especially in the crypto realm, so we can see how you fit into our vision.
Be Creative with Your Storytelling:This role is all about compelling narratives, so don’t hold back! Use your copywriting skills to tell us a story about your journey in social media marketing. Show us how you’ve turned complex ideas into engaging content that resonates with audiences.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Jack & Jill
✨Know Your Crypto Stuff
Make sure you brush up on the latest trends in DeFi and blockchain technology. Being able to discuss recent developments or popular projects will show that you're not just familiar with the space, but genuinely passionate about it.
✨Showcase Your Storytelling Skills
Prepare examples of how you've crafted compelling narratives for social media campaigns in the past. Highlight your copywriting prowess and how you've translated complex concepts into engaging content that resonates with audiences.
✨Demonstrate Your Network
Come ready to discuss your existing relationships with Web3 influencers and KOLs. Share specific examples of successful partnerships you've managed and how they contributed to brand growth.
✨Be Data-Driven
Familiarise yourself with social performance metrics and be prepared to discuss how you've used data to inform your strategies. Showing that you can analyse trends and iterate on campaigns will set you apart as a candidate who understands the importance of measurable results.
