At a Glance
- Tasks: Lead strategic ABM campaigns and engage with top-tier accounts in a dynamic environment.
- Company: Join an innovative AI-first HR tech scale-up making waves in workforce management.
- Benefits: Competitive salary, company bonus, and opportunities for professional growth.
- Other info: Work in a secure, ISO-certified environment with excellent career advancement potential.
- Why this job: Be at the forefront of AI adoption in HR tech and drive impactful marketing strategies.
- Qualifications: 5+ years in B2B marketing with expertise in ABM and demand generation.
The predicted salary is between 75000 - 80000 € per year.
You will lead the strategic development and hands-on execution of Account-Based Marketing for tier-one accounts. By bridging the gap between strategy and field execution, you’ll drive high-value engagement across complex enterprise buying groups. This role is pivotal in scaling a critical marketing function within a secure, ISO-certified AI innovation environment.
Why this role is remarkable:
- Lead AI adoption in HR tech by utilizing cutting-edge tools to automate personalization and message testing at an enterprise scale.
- Join a pioneering organization aiming to be among the first in the UK to achieve ISO 42001:2023 certification for responsible and secure AI.
- High-impact visibility reporting to an experienced Head of Demand Gen while owning the GTM strategy for major brands like Rotageek and ELMO UK.
What You Will Do:
- Design and execute 1:1 and 1:few ABM campaigns tailored to Tier 1 strategic accounts, including executive events and bespoke content.
- Act as a strategic partner to mid-market and enterprise sales teams, participating directly in pipeline reviews and account planning sessions.
- Orchestrate field marketing programs across key sales territories to build deep relationships with priority stakeholders and buying groups.
The ideal candidate:
- 5+ years of B2B marketing experience with a proven track record in ABM, field marketing, or demand generation within complex environments.
- Commercially minded professional who prioritizes pipeline impact and revenue outcomes over traditional volume-based marketing metrics.
- Tech-savvy executor comfortable using AI tools for research, content generation, and multi-channel campaign orchestration.
Senior ABM & Field Marketing Manager (£75,000-£80,000) at AI-first HR tech scale-up in London employer: Jack & Jill
Join a dynamic AI-first HR tech scale-up that champions innovation and employee growth in the heart of London or Horsham. With a strong focus on cutting-edge technology and a commitment to responsible AI practices, we offer a collaborative work culture that empowers you to lead impactful marketing strategies while enjoying competitive salaries and bonuses. Our commitment to professional development ensures that you will thrive in your career as we pave the way for the future of workforce management.
StudySmarter Expert Advice🤫
We think this is how you could land Senior ABM & Field Marketing Manager (£75,000-£80,000) at AI-first HR tech scale-up in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills in real-time! If you get the chance, ask for a presentation or a case study during interviews. It’s a great way to demonstrate your ABM expertise and creativity.
✨Tip Number 3
Research the company culture! Dive into their social media and website to understand their values. Tailor your conversations to show how you fit right in with their mission.
✨Tip Number 4
Don’t forget to follow up! A quick thank-you email after an interview can keep you top of mind. Plus, it shows your enthusiasm for the role!
We think you need these skills to ace Senior ABM & Field Marketing Manager (£75,000-£80,000) at AI-first HR tech scale-up in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Senior ABM & Field Marketing Manager. Highlight your experience in B2B marketing, especially in ABM and field marketing, and don’t forget to showcase any tech-savvy skills you have!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific achievements that demonstrate your ability to drive high-value engagement and how you can contribute to our mission at StudySmarter.
Showcase Your Strategic Thinking:In your application, emphasise your strategic mindset. Talk about how you've successfully designed and executed ABM campaigns in the past, and how you can bridge the gap between strategy and execution for tier-one accounts.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you’re considered for this exciting opportunity at StudySmarter!
How to prepare for a job interview at Jack & Jill
✨Know Your ABM Inside Out
Make sure you’re well-versed in Account-Based Marketing strategies, especially for tier-one accounts. Brush up on your experience with 1:1 and 1:few campaigns, as well as how you've tailored content for specific audiences. This will show that you can bridge the gap between strategy and execution.
✨Showcase Your Tech Savviness
Since this role involves using AI tools for research and campaign orchestration, be prepared to discuss your experience with these technologies. Bring examples of how you've leveraged tech to enhance marketing efforts, and don’t shy away from sharing any innovative approaches you've taken.
✨Demonstrate Commercial Awareness
Highlight your understanding of pipeline impact and revenue outcomes. Be ready to discuss how your previous marketing initiatives have directly contributed to sales growth. This will resonate well with the company’s focus on prioritising results over traditional metrics.
✨Prepare for Strategic Conversations
Since you'll be acting as a strategic partner to sales teams, think about how you can contribute to pipeline reviews and account planning sessions. Prepare some insights or questions that demonstrate your ability to collaborate effectively and drive high-value engagement.
