At a Glance
- Tasks: Shape product marketing from scratch and lead impactful launches in AI.
- Company: Fast-scaling AI tech company transforming customer experience.
- Benefits: Work closely with the founding team and influence product strategy.
- Other info: Dynamic role with opportunities for rapid career growth.
- Why this job: Make a real impact in a high-growth environment with global brands.
- Qualifications: Proven experience in B2B SaaS product marketing and strong communication skills.
The predicted salary is between 70000 - 90000 £ per year.
Job Title Product Marketing Lead Salary Not Disclosed Company Description Digital Genius is a fast-scaling AI technology company in London providing automated customer experience solutions to an enviable global customer base.
The platform leverages advanced LLMs and agent orchestration to help brands transform their customer service operations, moving beyond hype to deliver tangible value for leading ecommerce and retail businesses.
Job Description As the first Product Marketing hire at Digital Genius, you will build a foundational function from a blank page.
Working alongside the CEO and CTO, you will own the company's core narrative, translate customer research into product strategy, and drive high-impact launches to define a category in the rapidly evolving AI landscape.
Location London, UK Why this role is remarkable Shape the entire product marketing function from scratch at a high-growth AI business that has already achieved significant scale and customer traction.
Work directly with the founding team—including the CEO and CTO—to influence the product roadmap and how the company defines its market category.
Move beyond the AI hype by working on real-world applications of LLMs and orchestration that solve complex workflow challenges for major global brands.
What You Will Do Own the core Digital Genius story across all touchpoints, from sales pitches and website messaging to high-level positioning and product naming systems.
Establish a structured customer discovery function, including workflow analysis and customer advisory boards, to ensure the roadmap is driven by market signal.
Lead end-to-end go-to-market strategies for product launches, creating the playbooks, sales enablement tools, and competitive battlecards needed to win complex deals.
The ideal candidate Senior product marketing leader with a proven track record in high-growth B2B Saa S, specifically building functions and processes where none existed before.
Exceptional writer and communicator who can distill complex technical AI capabilities into clear, memorable value propositions that resonate with C-level customer experience buyers.
True operator energy with a bias for action, capable of shipping a version one quickly and iterating based on real-world feedback rather than polishing in isolation. #J-18808-Ljbffr
Product Marketing Lead at DigitalGenius in London employer: Jack & Jill
At Jack & Jill, we pride ourselves on being an exceptional employer that fosters a dynamic and innovative work culture. Our team enjoys a range of benefits including flexible working arrangements, professional development opportunities, and a collaborative environment that encourages creativity and growth. Located in a vibrant area, we offer unique advantages such as access to cutting-edge technology and the chance to work with industry leaders in AI-driven marketing strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Lead at DigitalGenius in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Jack & Jill and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Jack & Jill are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Jack & Jill on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Jack & Jill. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Product Marketing Lead at DigitalGenius in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Jack & Jill. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Jack & Jill:Show us that you’ve done your homework! In your application, briefly mention what you admire about Jack & Jill’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Jack & Jill
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Jack & Jill will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Jack & Jill, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
