At a Glance
- Tasks: Lead growth marketing for a new AI-powered gifting brand and drive customer acquisition.
- Company: Join an established D2C publishing group launching an exciting new venture.
- Benefits: Competitive salary, opportunity for leadership, and resources from a successful parent company.
- Other info: Dynamic role with a direct path to broader leadership opportunities.
- Why this job: Shape a fun brand from the ground up and integrate cutting-edge AI technology.
- Qualifications: 4-8 years in growth marketing with experience in paid social channels.
The predicted salary is between 65000 - 80000 € per year.
Established D2C publishing group launching a new AI-powered adult gifting brand.
You will be the first marketing hire for a high-potential venture within a successful publishing group. Responsible for transforming a brand vision into a repeatable growth engine, you will run rapid experimentation loops across paid media and product positioning to identify scalable customer acquisition channels while working directly with the CPO and CTO.
Location: London, UK
Why this role is remarkable:
- Lead a brand-new venture from scratch with the safety net and resources of an established, profitable parent company.
- Shape the identity of a fun, irreverent product category that integrates cutting-edge AI at the core of the consumer proposition.
- Direct path to a broader leadership role as you scale the brand from zero to a significant market presence.
Responsibilities:
- Design and execute structured experimentation loops across paid social, landing pages, and messaging to build a growth playbook.
- Translate early brand and product ideas into clear, testable hypotheses to pressure-test new book concepts in market.
- Partner with the publishing and tech teams to feed performance data back into product development and creative strategy.
Qualifications:
- 4-8 years of experience in growth marketing or D2C, with a proven track record of managing paid social acquisition channels.
- High-agency operator who thrives in "zero-to-one" environments where no established playbook exists.
- Analytical mindset capable of distinguishing signal from noise to prioritize actions that move core performance metrics.
Growth Marketing Lead (£65,000 – £80,000) at AI-powered D2C gifting venture in London employer: Jack & Jill
Join a dynamic and innovative team at an AI-powered D2C gifting venture, where you will have the unique opportunity to lead marketing efforts from the ground up within a supportive and established publishing group. Enjoy a vibrant work culture that encourages creativity and experimentation, while benefiting from a direct path to leadership roles as you help shape a fun and irreverent product category. With competitive salary packages and a focus on employee growth, this role in London offers a rewarding environment for those looking to make a significant impact.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketing Lead (£65,000 – £80,000) at AI-powered D2C gifting venture in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your growth marketing expertise. This can be a great conversation starter during interviews and shows your proactive approach.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their market position and think about how you can contribute to their growth strategy. Tailor your answers to show you’re the perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining us.
We think you need these skills to ace Growth Marketing Lead (£65,000 – £80,000) at AI-powered D2C gifting venture in London
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about joining our AI-powered gifting venture and making a real impact.
Tailor Your Experience:Make sure to highlight your relevant experience in growth marketing or D2C. We’re looking for someone who can hit the ground running, so connect your past achievements to what we’re doing here at StudySmarter.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on what makes you the perfect fit for this role. Remember, less is often more!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at Jack & Jill
✨Know Your Growth Marketing Stuff
Make sure you brush up on your growth marketing knowledge, especially around paid social channels. Be ready to discuss specific campaigns you've run and the results they achieved. This role is all about transforming brand vision into a growth engine, so show them you can do just that!
✨Show Off Your Experimentation Skills
Since you'll be designing structured experimentation loops, come prepared with examples of how you've tested hypotheses in previous roles. Talk about what worked, what didn’t, and how you adapted your strategies based on data. They’ll want to see your analytical mindset in action!
✨Understand the Brand and Market
Dive deep into the company’s existing products and their new AI-powered gifting venture. Understand the target audience and think about how you would position the brand. Bring fresh ideas to the table during the interview to demonstrate your passion and creativity for this fun, irreverent product category.
✨Be Ready to Collaborate
This role involves working closely with the CPO and CTO, so highlight your teamwork skills. Share experiences where you’ve partnered with tech or publishing teams to drive results. Show them you’re not just a solo player but someone who thrives in collaborative environments!
