Founding Marketing Lead (£40K-£60K + Equity) at VC-backed AI proptech startup in London

Founding Marketing Lead (£40K-£60K + Equity) at VC-backed AI proptech startup in London

London Full-Time 40000 - 60000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead marketing for a groundbreaking AI proptech startup and drive brand growth.
  • Company: Join a VC-backed AI startup transforming the property market.
  • Benefits: Competitive salary, equity options, and a vibrant office culture.
  • Other info: Work closely with founders in London's tech hub, six days a week.
  • Why this job: Be a founding member with real impact in a fast-paced, innovative environment.
  • Qualifications: Exceptional writing skills and experience in building brands from scratch.

The predicted salary is between 40000 - 60000 £ per year.

You will lead marketing from zero for a high-growth AI startup replacing manual real estate workflows with autonomous employees. This is a founding role requiring an intense maker-mindset to own brand, content, and growth across both B2B and B2C channels, working six days a week from a Hoxton office.

Why this role is remarkable

  • Join as a founding hire with meaningful equity in a company backed by Entrepreneurs First and top-tier VCs already seeing UK and US traction.
  • Total ownership over the brand narrative and growth engine without the friction of agencies or corporate hierarchies.
  • High-intensity, mission-driven environment in the heart of London's tech scene, working directly with founders to disrupt a massive global industry.

What You Will Do

  • Build and manage a high-velocity B2B content engine and ghost-write thought leadership for the CEO across LinkedIn, X, and industry publications.
  • Engineer viral organic loops to scale B2C user growth from zero to thousands using platforms like TikTok, Reddit, and WhatsApp.
  • Orchestrate the end-to-end brand identity and product launches, including web design, PR strategy, and exclusive industry events.

The ideal candidate

  • Exceptional writer with a 'human' voice and the ability to switch registers between corporate real estate stakeholders and GenZ renters.
  • Proven track record of building a brand or audience from cold rather than managing existing assets, with a bias for shipping work in days, not weeks.
  • AI-native professional who uses tools like Claude and Cursor to orchestrate high-quality output and thrives in an intense, six-day-per-week office culture.

Founding Marketing Lead (£40K-£60K + Equity) at VC-backed AI proptech startup in London employer: Jack & Jill

Join a pioneering AI proptech startup in the vibrant heart of London, where you will have the unique opportunity to shape the brand and marketing strategy from the ground up. With a focus on innovation and disruption in the real estate sector, this role offers meaningful equity and a high-intensity work culture that fosters creativity and collaboration. As a founding member, you'll work closely with visionary founders in a dynamic environment that prioritises growth and personal development, making it an exceptional place for ambitious professionals seeking to make a significant impact.

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Contact Details:

Jack & Jill Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Founding Marketing Lead (£40K-£60K + Equity) at VC-backed AI proptech startup in London

Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues or mentors on LinkedIn. You never know who might have the inside scoop on job openings!

Tip Number 2

Show off your skills! Create a portfolio or a personal website that highlights your marketing projects, especially those that demonstrate your ability to build a brand from scratch. This is your chance to shine and show how you can bring value to a startup like ours.

Tip Number 3

Be proactive! Don’t just wait for job postings to appear. Reach out directly to companies you admire, like us at StudySmarter, and express your interest in working with them. A well-crafted email can go a long way in making a memorable impression.

Tip Number 4

Prepare for interviews by researching the company and its market. Understand our mission and be ready to discuss how you can contribute to our growth. Tailor your responses to reflect the intense, maker-mindset we’re looking for in a founding marketing lead!

We think you need these skills to ace Founding Marketing Lead (£40K-£60K + Equity) at VC-backed AI proptech startup in London

Brand Management
Content Creation
B2B Marketing
B2C Marketing
Social Media Strategy
Thought Leadership Writing
Viral Marketing

Some tips for your application 🫡

Show Your Passion:When you're writing your application, let your enthusiasm for the role and the company shine through. We want to see that you’re genuinely excited about leading marketing for an AI startup and disrupting the property market!

Tailor Your Content:Make sure to customise your application to reflect the specific skills and experiences that align with our job description. Highlight your ability to build a brand from scratch and your knack for engaging different audiences, from corporate stakeholders to GenZ renters.

Be Authentic:We’re looking for exceptional writers with a 'human' voice. Don’t be afraid to let your personality come through in your application. Show us how you can switch between tones while still being relatable and engaging.

Apply Through Our Website:To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your application and get you into the process as quickly as possible!

How to prepare for a job interview at Jack & Jill

Know Your Audience

Before the interview, research the company and its target market. Understand the nuances of both B2B and B2C channels they operate in. This will help you tailor your responses and demonstrate that you can effectively communicate with diverse stakeholders.

Showcase Your Writing Skills

Since the role requires exceptional writing abilities, prepare a portfolio of your best work. Bring examples that highlight your versatility in tone and style, especially pieces that resonate with both corporate clients and younger audiences. Be ready to discuss your thought process behind each piece.

Demonstrate Your Maker Mindset

This position demands a proactive approach. Come prepared with ideas on how you would build the brand from scratch. Share specific strategies for content creation, user growth, and brand identity that align with the company's mission. Show them you’re ready to roll up your sleeves and get to work!

Familiarise Yourself with AI Tools

As an AI-native professional, be prepared to discuss how you’ve used tools like Claude and Cursor in your previous roles. Highlight any experiences where these tools helped you achieve significant results. This will show that you’re not just familiar with the tech but can leverage it for impactful marketing.