At a Glance
- Tasks: Design and execute growth strategies for a revolutionary dental-tech startup.
- Company: Join a pioneering dental-tech startup co-founded by industry leaders.
- Benefits: Competitive salary, equity options, and the chance to shape a new brand.
- Other info: Work directly with founders and enjoy significant career growth opportunities.
- Why this job: Be part of a game-changing team disrupting the dental sensitivity market.
- Qualifications: 2-5 years in D2C growth, ideally from a high-growth brand.
The predicted salary is between 50000 - 80000 £ per year.
Proprietary dental-tech startup co-founded by Skin + Me co-founder (£70M+ ARR).
You will join as the first marketing hire to disrupt the global dental sensitivity market. Working directly with founders who have previously scaled D2C brands to £70M+ ARR, you will build the growth engine from scratch. You will own the entire customer journey, from paid acquisition to retention strategy.
Location: London, UK
Why this role is remarkable:
- Rare opportunity to join a category-disrupting consumer health brand at the founding stage with a proprietary, clinically superior formulation.
- Build alongside a proven founding team with deep experience scaling D2C giants like Skin + Me and Life Supplies.
- Significant founding-level equity in a business targeting a massive global market currently dominated by legacy incumbents like Sensodyne.
What You Will Do:
- Design and execute the full-funnel growth strategy across Meta, TikTok, and paid social ahead of the summer 2026 launch.
- Build out the D2C tech stack including Shopify integration, email/SMS flows, and conversion rate optimization (CRO) frameworks.
- Manage the entire unit economics model, taking full ownership of CAC, ROAS, and LTV to ensure sustainable, high-growth scaling.
The ideal candidate:
- 2-5 years of hands‑on D2C growth experience, ideally from a high‑growth UK challenger brand like Huel, Surreal, or Grind.
- AI‑native operator who defaults to using automation and AI tools to move faster and execute high‑quality work independently.
- Entrepreneurial "founder wiring" with the ability to build and iterate rapidly without needing a pre‑defined brief or large team.
Founding Marketer - Head of Growth (£50k-£80k + Equity) at dental-tech startup from Skin + Me c[...] in London employer: Jack & Jill
Contact Detail:
Jack & Jill Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Founding Marketer - Head of Growth (£50k-£80k + Equity) at dental-tech startup from Skin + Me c[...] in London
✨Tip Number 1
Network like a pro! Reach out to people in the dental-tech space or those who've worked with D2C brands. A casual chat can lead to opportunities you wouldn't find on job boards.
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your growth strategies. This is a great way to demonstrate your hands-on experience and entrepreneurial spirit.
✨Tip Number 3
Be proactive! Don’t just wait for job openings. Reach out directly to startups you admire, like the one in this role. Express your interest and share how you can contribute to their growth.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect with us directly.
We think you need these skills to ace Founding Marketer - Head of Growth (£50k-£80k + Equity) at dental-tech startup from Skin + Me c[...] in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see that you’re genuinely excited about disrupting the dental sensitivity market and how your experience aligns with our mission.
Tailor Your CV: Make sure your CV is tailored specifically for this role. Highlight your D2C growth experience and any relevant achievements that demonstrate your ability to build and execute strategies. We love seeing how you've made an impact in previous roles!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us your story. Share why you’re the perfect fit for our founding team and how your entrepreneurial spirit can help us scale. Keep it engaging and personal – we want to get to know you!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Jack & Jill
✨Know Your Numbers
As a Founding Marketer, you'll need to be on top of metrics like CAC, ROAS, and LTV. Brush up on these concepts before the interview. Be ready to discuss how you've managed these in past roles and how you plan to optimise them for this startup.
✨Showcase Your D2C Experience
Highlight your hands-on experience with direct-to-consumer brands. Prepare specific examples of campaigns you've executed, particularly those that drove growth. This will demonstrate your ability to contribute from day one.
✨Familiarise Yourself with the Market
Research the dental sensitivity market and its key players, especially legacy brands like Sensodyne. Understanding the competitive landscape will help you articulate how you can disrupt it and position the startup effectively.
✨Emphasise Your Entrepreneurial Spirit
This role requires a founder's mindset. Be prepared to share instances where you've built or iterated on projects independently. Show that you're comfortable working without a predefined brief and can adapt quickly to changing circumstances.