At a Glance
- Tasks: Drive growth for Carlsberg Britvic by building relationships with cafes and delis.
- Company: Logobrand, the UK's leading independent field marketing agency.
- Benefits: Competitive salary, 20% OTE, and fully covered travel costs.
- Other info: Join a successful team with a 30-year track record and excellent career prospects.
- Why this job: Represent iconic brands in London's vibrant hospitality scene with high autonomy.
- Qualifications: 3+ years in field sales or business development, preferably in FMCG or hospitality.
The predicted salary is between 30000 - 35000 £ per year.
Logobrand is the UK’s leading independent field marketing agency, established in 1990. They partner with global FMCG giants, such as Carlsberg Britvic, to drive distribution, visibility, and sales at the point of purchase through expert field‑based execution and relationship management.
Join Logobrand as a Business Development Executive managing a vibrant Central London territory. You will drive growth for the Carlsberg Britvic portfolio by building face‑to‑face relationships with QSR outlets, cafes and delis. This field‑based role focuses on increasing product availability, securing new listings, and optimising brand visibility across London’s busiest hospitality hubs.
Location: London, UK
Why this role is remarkable:
- Represent a world‑class beverage portfolio including Carlsberg and Britvic within London’s most iconic and busy hospitality districts such as Chelsea and Westminster.
- Join the UK’s top independent field marketing agency with a 30‑year track record of success and long‑standing partnerships with global FMCG brands.
- Enjoy high autonomy and tangible impact, managing your own territory and diary with fully covered travel costs via a company Oyster card.
What You Will Do:
- Identify and convert new business opportunities within cafes, delis and QSR outlets to expand product distribution and market share.
- Build and maintain strategic relationships with outlet owners to support new product trials, listings and the installation of chilled equipment.
- Utilise digital tools and sales data to analyse territory performance, ensuring all activity aligns with brand standards and commercial KPIs.
The Ideal Candidate:
- Possesses at least 3 years of experience in field sales or business development, preferably within the FMCG, food‑service or hospitality industries.
- Demonstrates exceptional negotiation and influencing skills with a proven ability to win over independent business owners and decision‑makers.
- Is highly organised, comfortable navigating Central London via TfL, and motivated by achieving sales targets in a fast‑paced field environment.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Executive (£30k-£35k) at Logobrand in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Business Development Executive (£30k-£35k) at Logobrand at Jack & Jill, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Jack & Jill. Tailor your message to explain why you’re drawn to them and how you can contribute as a Business Development Executive (£30k-£35k) at Logobrand. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Business Development Executive (£30k-£35k) at Logobrand in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Jack & Jill:When writing your cover letter, make sure to tailor your message specifically for Jack & Jill. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Jack & Jill
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Jack & Jill that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Jack & Jill that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Jack & Jill’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.