At a Glance
- Tasks: Build a revenue engine from scratch and design outbound systems for enterprise clients.
- Company: Passion Labs, an innovative AI research lab working with top-tier organisations.
- Benefits: Competitive salary, equity options, and the chance to work with elite clients.
- Other info: High autonomy role in a dynamic startup environment with growth opportunities.
- Why this job: Gain hands-on experience in AI strategy while collaborating directly with the CEO.
- Qualifications: 1-4 years in SDR or business development, with knowledge of GTM tools.
The predicted salary is between 40000 - 50000 £ per year.
Passion Labs is a London-based AI research and development laboratory building custom AI/ML systems for tier-one organisations including the BBC and Financial Times. As a small, high-calibre team of scientists and engineers, they operate at the intersection of strategy and execution to deploy applied AI across enterprise verticals.
As a GTM Associate at Passion Labs, you will work directly with the CEO to engineer a repeatable revenue engine from the ground up. You’ll design outbound systems, conduct deep account research, and execute signal-based outreach to scale our presence with enterprise clients across priority verticals in this high-ownership role.
Location: London, UK
Why this role is remarkable:
- Build a GTM engine from scratch for a high-growth AI laboratory rather than inheriting an existing, rigid sales playbook.
- Work with elite tier-one clients like the BBC and Financial Times, gaining direct exposure to cutting-edge applied AI strategy.
- Collaborate directly with the CEO and GTM leadership, offering high autonomy and a clear path toward future commercial leadership.
What You Will Do:
- Engineer the entire outbound motion by designing CRM workflows, automated sequences, and lead scoring systems to drive growth.
- Execute high-quality, personalised outreach via LinkedIn, email, and phone based on deep ICP research and specific commercial triggers.
- Manage the sales pipeline through stakeholder mapping, meeting preparation, and consistent lead nurturing across complex, enterprise sales cycles.
The ideal candidate:
- Has 1-4 years of experience in SDR, business development, or growth roles within an early-stage technology or consulting environment.
- Possesses hands-on expertise with GTM tools like HubSpot, Lemlist, and LinkedIn Sales Navigator to build structured outbound workflows.
- Is a proactive, process-driven communicator who is energized by building systems and thrives in ambiguous, high-ownership startup settings.
GTM Associate (£40k-£50k + Equity) at Passion Labs employer: Jack & Jill
At Jack & Jill, we pride ourselves on being an exceptional employer that fosters a dynamic and innovative work culture. Our team enjoys a range of benefits including flexible working arrangements, professional development opportunities, and a collaborative environment that encourages creativity and growth. Located in a vibrant area, we offer unique advantages such as access to cutting-edge technology and the chance to work with industry leaders in AI-driven marketing strategies.
