At a Glance
- Tasks: Build and scale demand generation strategies from scratch for a high-growth startup.
- Company: Join Wyn Procurement, a rapidly growing London startup revolutionising software contract savings.
- Benefits: Competitive salary, equity options, and direct mentorship from experienced co-founders.
- Other info: Dynamic startup culture with opportunities for personal and professional growth.
- Why this job: Take ownership of marketing initiatives and make a significant impact in a thriving environment.
- Qualifications: 3-7 years of B2B marketing experience with a focus on paid ads and demand generation.
The predicted salary is between 70000 - 85000 £ per year.
Wyn Procurement Limited is a bootstrapped London startup founded in 2024 by former enterprise sales directors to help enterprises save 30% on software contracts. The company has rapidly grown to 20 people and manages over $1B in software spend without taking any external funding.
As the first Growth Marketing Lead at Wyn Procurement Limited, you will build a demand generation engine from the ground up. Reporting to the co‑founders, you will manage a Marketing Manager and execute hands‑on paid campaigns and ABM strategies to drive enterprise pipeline for a company already managing $1B+ in spend.
Location: London, UK
Why this role is remarkable:
- Complete ownership of the demand generation function with no legacy tech debt or pre‑existing playbooks to follow.
- Work at a high‑growth, profitable startup that has achieved $1B+ in spend under management without any venture capital.
- Direct mentorship from and reporting to the co‑founders, former enterprise sales directors with deep domain expertise.
What You Will Do:
- Build and scale paid advertising programs across Google, LinkedIn, and Meta to drive qualified B2B inbound leads.
- Design and execute account‑based marketing (ABM) campaigns specifically targeting high‑value enterprise accounts.
- Identify and manage strategic industry event sponsorships and appearances while maintaining strict budget control.
The ideal candidate:
- 3–7 years of hands‑on B2B marketing experience with a proven track record of executing paid ads and demand gen.
- Experience as an early marketing hire in a startup scaling from 10 to 100 employees.
- Strong background in building processes and toolkits from scratch in an ambiguous, fast‑paced environment.
We think you need these skills to ace Growth Marketing Lead (£70k-£85k + Equity) at Wyn Procurement Limited
Demand Generation
Paid Advertising
Account-Based Marketing (ABM)
B2B Marketing
Budget Management
Event Sponsorship Management
Process Building