At a Glance
- Tasks: Lead marketing efforts to disrupt the dental sensitivity market and drive growth.
- Company: Innovative dental-tech startup co-founded by industry leaders.
- Benefits: Competitive salary, equity options, and the chance to shape a new brand.
- Other info: Exciting opportunity to work with a proven founding team and scale rapidly.
- Why this job: Join a pioneering team and make a real impact in consumer health.
- Qualifications: 2-5 years of D2C growth experience and a passion for innovation.
The predicted salary is between 50000 - 80000 £ per year.
A proprietary dental-tech startup co-founded by Skin + Me co-founder (£70M+ ARR).
You will join as the first marketing hire to disrupt the global dental sensitivity market. Working directly with founders who have previously scaled D2C brands to £70M+ ARR, you will build the growth engine from scratch. You will own the entire customer journey, from paid acquisition to retention strategy.
Location: London, UK
Why this role is remarkable:
- Rare opportunity to join a category-disrupting consumer health brand at the founding stage with a proprietary, clinically superior formulation.
- Build alongside a proven founding team with deep experience scaling D2C giants like Skin + Me and Life Supplies.
- Significant founding-level equity in a business targeting a massive global market currently dominated by legacy incumbents like Sensodyne.
What You Will Do:
- Design and execute the full-funnel growth strategy across Meta, TikTok, and paid social ahead of the summer 2026 launch.
- Build out the D2C tech stack including Shopify integration, email/SMS flows, and conversion rate optimization (CRO) frameworks.
- Manage the entire unit economics model, taking full ownership of CAC, ROAS, and LTV to ensure sustainable, high-growth scaling.
The ideal candidate:
- 2-5 years of hands-on D2C growth experience, ideally from a high-growth UK challenger brand like Huel, Surreal, or Grind.
- AI-native operator who defaults to using automation and AI tools to move faster and execute high-quality work independently.
- Entrepreneurial 'founder wiring' with the ability to build and iterate rapidly without needing a pre-defined brief or large team.
Founding Marketer - Head of Growth ( + Equity) at dental-tech startup from Skin + Me c[...] employer: Jack & Jill
Contact Detail:
Jack & Jill Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Founding Marketer - Head of Growth ( + Equity) at dental-tech startup from Skin + Me c[...]
✨Tip Number 1
Network like a pro! Reach out to people in the dental-tech space or those who've worked with startups. Use LinkedIn to connect and engage with them. You never know who might have a lead on that perfect role!
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your growth strategies. This can be a great conversation starter during interviews and shows you’re proactive about your work.
✨Tip Number 3
Prepare for the interview by understanding the company’s market and competitors. Dive deep into their current marketing strategies and think of innovative ideas you could bring to the table. This will impress the founders!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Founding Marketer - Head of Growth ( + Equity) at dental-tech startup from Skin + Me c[...]
Some tips for your application 🫡
Show Your Passion for Growth: When you're writing your application, let your enthusiasm for growth and marketing shine through. We want to see that you’re not just looking for a job, but that you’re genuinely excited about disrupting the dental sensitivity market with us!
Tailor Your Experience: Make sure to highlight your hands-on D2C growth experience in your application. We’re looking for someone who can hit the ground running, so showcase any relevant achievements or projects that demonstrate your ability to build and scale effectively.
Be Data-Driven: Since you'll be managing unit economics, it’s crucial to mention your familiarity with metrics like CAC, ROAS, and LTV. Use specific examples from your past roles to illustrate how you've used data to drive decisions and achieve results.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at Jack & Jill
✨Know Your Numbers
Make sure you’re familiar with key metrics like CAC, ROAS, and LTV. Be ready to discuss how you've managed these in previous roles, as this will show your understanding of unit economics and growth strategies.
✨Showcase Your D2C Experience
Prepare specific examples from your past work that highlight your hands-on experience in D2C growth. Discuss campaigns you've executed on platforms like Meta and TikTok, and how they contributed to overall business goals.
✨Demonstrate Your Entrepreneurial Spirit
This role requires a founder's mindset, so be prepared to share instances where you've taken initiative or built something from scratch. Highlight your ability to iterate quickly and adapt without needing extensive guidance.
✨Familiarise Yourself with the Brand
Research the dental-tech startup and its competitors, especially legacy brands like Sensodyne. Understanding their market position will help you articulate how you can disrupt the industry and contribute to the company's growth.