Job Title
Founding GTM & Marketing Lead
Salary
Not Disclosed + Equity
Company Description
VC-backed fintech SaaS platform
Job Description
Join a well-funded fintech startup as the first GTM hire, working directly with the CEO to define the brand’s voice and market presence. You will build the marketing function from zero, leveraging AI-driven workflows to scale community, content, and events for finance leaders. This is a high-impact, founding-level role.
Location
London, UK
Why this role is remarkable
- Partner directly with the CEO to build and scale the brand, community, and marketing function from the ground up.
- Backed by top-tier global VCs and industry leaders, the company is rapidly expanding from its UK base into international markets.
- High-agency environment where you are empowered to own the mission, experiment with AI-first workflows, and shape the company's culture.
What You Will Do
- Build and manage the end-to-end digital presence, including the website, social strategies, and high-impact founder content.
- Design and execute community-led growth initiatives, including events and educational programs tailored to senior finance leaders.
- Lead multi-channel product launches and growth experiments, using AI automations to optimize operations and move at high velocity.
The ideal candidate
- A high-agency generalist with a proven track record of getting creative projects live and building communities people care about.
- Technically curious and comfortable using AI tools to automate workflows, build processes, and amplify output beyond traditional marketing limits.
- Exceptional communicator with strong commercial instincts who thrives in a fast-paced, builder-first environment where outcomes matter more than activity.
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Founding GTM & Marketing Lead (+ Equity) at VC-backed fintech SaaS employer: Jack & Jill
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