At a Glance
- Tasks: Lead demand generation strategy and optimise the buyer journey for tech audiences.
- Company: Join Cronofy.com, a dynamic scheduling infrastructure company powering 180,000+ businesses.
- Benefits: Competitive salary, flexible remote work, and a principles-driven environment.
- Other info: Opportunity to build a modern demand function with resources from a recent £15M investment.
- Why this job: Make a real impact on critical workflows for major companies like Indeed and GoDaddy.
- Qualifications: 5+ years in B2B SaaS demand generation with a focus on technical buyers.
The predicted salary is between 64000 - 89000 £ per year.
Salary: £64,000 - £89,000
Company Description: Cronofy.com - Scheduling Infrastructure-as-a-Service powering scheduling for 180,000+ companies.
Job Description: You will lead the transition from purely inbound demand to a sophisticated, multi-channel growth engine. Targeting technical buyers like Product Managers and Developers, you'll own the demand generation strategy end-to-end. This is a high-impact role focused on scaling pipeline and optimizing the buyer journey for business-critical scheduling infrastructure.
Location: London, UK / Remote
Why this role is remarkable:
- Impact a product powering critical workflows for giants like Indeed, GoDaddy, and Docplanner, with high visibility reporting directly to the Head of Marketing.
- Join a company recently fueled by a £15M growth investment from BGF, providing the resources to build a modern demand function from the ground up.
- Work in a principles-driven environment that prioritises autonomy, direct communication, and genuine work-life balance through a flexible remote/hybrid model.
What you will do:
- Develop and execute a demand generation strategy that balances high-intent search capture with future demand generation for technical audiences.
- Co-own the ABM motion with Sales, deploying creative paid and outbound campaigns to land large-scale enterprise accounts.
- Analyse the full funnel using HubSpot and RevOps data to identify growth levers, turning customer insights into actionable experiments.
The ideal candidate:
- Has 5+ years of B2B SaaS demand generation experience with a proven track record of driving revenue and pipeline growth.
- Possesses deep experience marketing to technical audiences (Product Managers, Developers, or Engineering leaders) and understanding their unique buyer journey.
- Is a data-driven operator proficient with modern GTM stacks like HubSpot and passionate about first-principles experimentation over standard playbooks.
Demand Generation Manager (£64,000 - £89,000) at Cronofy.com employer: Jack and Jill AI
At Cronofy, we pride ourselves on being an exceptional employer that fosters a principles-driven work culture prioritising autonomy and genuine work-life balance. With the recent £15M growth investment, employees have the unique opportunity to shape a modern demand generation function while impacting critical workflows for major companies. Our flexible remote/hybrid model and commitment to employee growth ensure that you can thrive both personally and professionally in this high-impact role based in London.
StudySmarter Expert Advice🤫
We think this is how you could land Demand Generation Manager (£64,000 - £89,000) at Cronofy.com
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes in demand generation. This will help you stand out and demonstrate your expertise.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Tailor your answers to show how your experience aligns with their needs, especially in targeting technical buyers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Demand Generation Manager (£64,000 - £89,000) at Cronofy.com
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Demand Generation Manager. Highlight your experience in B2B SaaS and any specific achievements that showcase your ability to drive revenue and pipeline growth.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about demand generation and how your skills align with Cronofy’s mission. Don’t forget to mention your experience with technical audiences!
Showcase Your Data Skills:Since this role is data-driven, be sure to include examples of how you've used data to inform your strategies. Mention any tools you’ve used, like HubSpot, and how they helped you optimise the buyer journey.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Jack and Jill AI
✨Know Your Demand Generation Inside Out
Make sure you’re well-versed in demand generation strategies, especially for technical audiences. Brush up on your knowledge of ABM and how to engage Product Managers and Developers effectively. Be ready to discuss specific campaigns you've executed and the results they achieved.
✨Showcase Your Data Skills
Since this role involves analysing funnel data using tools like HubSpot, come prepared with examples of how you've used data to drive decisions in past roles. Highlight any experience you have with RevOps data and how it has influenced your demand generation strategies.
✨Demonstrate Your Creative Side
Cronofy is looking for someone who can deploy creative paid and outbound campaigns. Think of innovative ideas you could bring to the table and be ready to share them during the interview. This will show that you’re not just a follower of standard playbooks but a true innovator.
✨Align with Company Values
Research Cronofy’s principles-driven environment and think about how your work style aligns with their focus on autonomy and work-life balance. Be prepared to discuss how you thrive in flexible work settings and how you communicate effectively with teams, especially in a remote or hybrid model.
