Global PR & Influencer Assistant in East Grinstead

The Global PR & Influencer team’s responsibility is to build, maintain and grow a global community of Boden ambassadors through the gifting programme, VIP activity, paid influencer partnerships, events and earned press coverage.

Location: 3-4 days per week at our North Acton office & 1-2 days WFH.

What You Will Do

• Research and identify new and relevant influencers at micro, mid and macro levels in key markets.
• Develop and nurture relationships with influencer contacts in the UK and US to build the Boden community, building brand love and driving brand awareness via a robust gifting programme.
• Align with the seasonal product marketing calendar, curate assets and ensure timely comms to media and influencers.
• Assist the team in the creation of influencer briefs.
• Competently manage all product send-outs to influencers, media and agencies from the warehouses, ensuring all parties and trackers are updated.
• Support global agencies where required, providing assets, supporting events and managing timely product send-outs.
• Co-manage and maintain the global influencer database and ensure new talent data is updated regularly.
• Ensure coverage is monitored and clipped in a timely manner for internal reporting purposes.
• Monitor competitor activity and share relevant findings with the wider team.
• Track and report on key influencer result metrics and collate into weekly and monthly global coverage highlights reports, for further analysis by the wider PR team.
• Work closely with organic and paid social teams to schedule and coordinate influencer content and usage.
• Contribute to creative concepting sessions for briefs, events and creative mailers.

What We Are Looking For

• Interest and knowledge of global talent, specifically within the USA.
• Comfortable working in a fast-paced, cross-functional open office environment.
• Passion and interest in fashion, the arts, food, music and the PR/influencer landscape.
• Strong written and verbal communication skills.
• A self-starter, proactive in approach.
• Excellent people skills with a positive attitude.
• Flexible in approach and strong team-working ethic.
• Reactive and nimble to change.

Our Behaviours

• We keep things simple: say what we mean, keep each other in the loop, and follow through on what we’ve said we’ll do.
• We care about doing a good job – and we care about each other.
• We’re always kind, often honest, and we push for high standards without making it heavy.
• We know what we’re good at, we lean on each other when needed, and we show up as a team – taking ownership and getting things done together.

What We Offer

• Competitive salary & targeted annual bonus scheme.
• Generous Boden clothing allowance.
• 30% discount on all current clothing ranges.
• 25 days Holiday annually, plus Bank Holidays.
• Online Portal with an array of discounts on retail & entertainment.
• Virtual GP Service for you and your household.
• Free onsite parking and subsidised café.

We are a best-of-British company with diverse teams, equal opportunities and fair working and recruitment practices. We celebrate individuality and want Boden to be the place everyone wants to work. If you need any reasonable adjustments or additional support during your application process, please let us know.