At a Glance
- Tasks: Lead communications for the historic Tour De France Grand Départ 2027 in the UK.
- Company: Join British Cycling, a key player in promoting cycling and community engagement.
- Benefits: Enjoy a full-time role with opportunities for impactful work and collaboration.
- Other info: Applications close on 20th July 2025, so apply early!
- Why this job: Be part of a landmark event that promotes social impact and community wellbeing.
- Qualifications: Experience in communications, PR, or marketing is essential.
The predicted salary is between 28800 - 48000 £ per year.
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Application Deadline - 20th Jul 2025 @ 12:00 am (BST)
In 2027 the UK will host the Grand Départ of both the Tour De France and the Tour De France Femme, Avec Zwift. This will be the first time in history that both races have departed from the same country, outside of France. A landmark social impact programme will also be delivered across the UK, tackling inactivity, improving mental wellbeing, boosting economic growth and supporting communities to thrive.
A Special Purpose Vehicle (SPV) Grand Départ GB 2027 will maintain oversight of the delivery of the events and will manage public funding on behalf of DCMS, Scottish Government, Welsh Government and UK Sport.
The SPV is a Joint Venture between UK Events Ltd and British Cycling. British Cycling will deliver the operational and business function, social impact and volunteer programme along with all consumer facing functions, on behalf of partners.
We are now recruiting a talented, experienced and passionate communications expert to lead the strategy, planning and delivery of communications activity aligned to this mega sporting event, working closing alongside multiple partners to ensure a coordinated and impactful approach.
This role will sit in the Communications team within British Cycling’s Brand and Engagement Directorate which works tirelessly to tell great stories about our athletes, members, events, programmes and impact, elevating the profile of our work.
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#J-18808-LjbffrCommunications Lead, Tour De France Grand Départ 2027 - British Cycling employer: iWorkinSport
British Cycling is an exceptional employer, offering a dynamic work environment that champions collaboration and innovation in the lead-up to the historic Tour De France Grand Départ 2027. With a strong focus on social impact, employee growth opportunities, and a commitment to promoting cycling across the UK, team members can expect to be part of a meaningful initiative that enhances community wellbeing and economic growth. Located in England, this role provides a unique chance to shape communications for a landmark event while working alongside passionate partners in the sporting community.
StudySmarter Expert Advice🤫
We think this is how you could land Communications Lead, Tour De France Grand Départ 2027 - British Cycling
✨Tip Number 1
Familiarise yourself with the Tour De France and its significance in the cycling world. Understanding the event's history, its impact on communities, and how it aligns with British Cycling's goals will help you articulate your passion and knowledge during discussions.
✨Tip Number 2
Network with professionals in the cycling and sports communications sectors. Attend events, webinars, or local meet-ups to connect with individuals who have experience in similar roles. This can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Stay updated on current trends in sports communications and public relations. Follow relevant blogs, podcasts, and social media accounts to gather fresh ideas and strategies that you can bring to the role, showcasing your proactive approach.
✨Tip Number 4
Prepare to discuss how you would handle communications for a large-scale event like the Grand Départ. Think about potential challenges and opportunities, and be ready to share your ideas on engaging diverse audiences and maximising media coverage.
We think you need these skills to ace Communications Lead, Tour De France Grand Départ 2027 - British Cycling
Some tips for your application 🫡
Understand the Role:Before applying, make sure you fully understand the responsibilities of the Communications Lead position. Familiarise yourself with British Cycling's mission and how this role contributes to the Tour De France Grand Départ 2027.
Tailor Your CV:Customise your CV to highlight relevant experience in communications, public relations, and event management. Emphasise any previous work with large-scale events or in the sports sector to make your application stand out.
Craft a Compelling Cover Letter:Write a cover letter that showcases your passion for cycling and your strategic vision for communications. Mention specific examples of past successes in similar roles and how they can translate to the Grand Départ project.
Proofread Your Application:Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for a communications role.
How to prepare for a job interview at iWorkinSport
✨Know Your Audience
Understand the key stakeholders involved in the Tour De France Grand Départ 2027. Research British Cycling and their mission, as well as the significance of this event for the UK. Tailor your communication strategies to resonate with these audiences.
✨Showcase Your Experience
Prepare to discuss your previous roles in communications, especially those related to sports or large-scale events. Highlight specific campaigns you've led and the impact they had, demonstrating your ability to manage high-profile communications effectively.
✨Emphasise Collaboration Skills
This role requires working closely with multiple partners. Be ready to share examples of how you've successfully collaborated with different teams or organisations in the past, showcasing your ability to coordinate and align diverse interests.
✨Prepare for Scenario Questions
Anticipate questions about potential challenges you might face in this role, such as managing public perception or crisis communications. Think through your responses and be prepared to outline your strategic approach to overcoming these challenges.