Product Strategy Associate - iwoca
Product Strategy Associate - iwoca

Product Strategy Associate - iwoca

London Full-Time 47000 - 67000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Join our team to shape lending strategies and enhance customer experiences for small businesses in Germany.
  • Company: iwoca is a leading Fintech innovator, empowering small businesses with fast, flexible finance since 2012.
  • Benefits: Enjoy remote work options, generous holiday, medical insurance, and a supportive learning culture.
  • Why this job: Be part of a mission-driven team that values innovation and collaboration while making a real impact.
  • Qualifications: Experience in strategy or analytics, strong data skills, and a passion for helping small businesses thrive.
  • Other info: Competitive salary, regular performance reviews, and opportunities for professional development.

The predicted salary is between 47000 - 67000 £ per year.

Job Description

Product & Strategy Analyst – Lending Team
Hybrid in London or Germany

We're looking for a Product & Strategy Analyst

We're looking for a Product & Strategy Analyst to join our DE Lending Proposition Team, a cross-functional group of product, tech, data science, and analytics experts. The team is responsible for shaping our lending strategy and delivering innovative solutions that empower small businesses across Germany.

The Company

Fast, flexible finance empowers small businesses to manage their cash flow better and seize opportunities – making their business and the economy stronger as a whole. At iwoca, we do just that. We help businesses get the funds they need, when they need it – often within minutes. We've already made several billion in funding available to over 150,000 businesses across Europe since we launched in 2012, and positioned ourselves as a leading Fintech innovator.

Our mission is to finance one million businesses. We'll get there by continuing to make finance ever more relevant and accessible by combining cutting-edge technology, data science, and a 5-star customer service.

The Team

The DE Lending Proposition Team drives our lending strategy forward and owns the customer experience for small businesses in Germany. As an autonomous and cross-functional team, we develop new product features, optimise credit terms (e.g. pricing, credit limits, repayment schedules), and refine the digital lending journey for our German customers.

We work collaboratively across the business – including Credit Risk, Data Science, Customer Acquisition, and Commercial Strategy – to ensure our lending products meet customer needs and deliver strong commercial outcomes.

You'll play a key role in improving the product experience for our customers in Germany – from identifying strategic opportunities and testing hypotheses, to launching and evaluating new product features.

The Role

You'll help shape the future of our lending products by combining strategic thinking, analytical rigour, and product insight. Your focus will be on improving user journeys, enhancing product performance, and identifying growth opportunities through deep analysis and experimentation.

Your responsibilities will include:

  • Developing and executing strategies to improve iwoca's credit offering – including pricing, limits, and repayment options.
  • Identifying opportunities to introduce new features or products, ensuring strong alignment with customer needs and business objectives.
  • Refining user journeys and continuously seeking ways to improve customer satisfaction and product effectiveness.
  • Designing and running experiments to test new product ideas, and iterating based on customer feedback and performance data.
  • Building tools and dashboards that allow the wider team to monitor product performance and make data-informed decisions.
  • Drawing on both qualitative and quantitative insights to uncover key pain points and inform product development.
  • Collaborating with senior stakeholders to set strategic priorities and inform the long-term vision for iwoca's German lending proposition.
  • Supporting seamless cross-functional execution by working closely with teams across the business, including Sales, Operations, Credit, and Commercial.

The Requirements

Essential:

  • Experience in a strategy, product, or analytical role within consultancy, tech, or finance.
  • A strong analytical background with the ability to interpret complex data and translate it into clear, actionable insights.
  • A strong communicator and collaborator, with the ability to influence across functions and drive initiatives in a fast-moving environment.
  • A statistical mindset, including experience designing and analysing A/B or RCT tests
  • Hands-on experience working with complex data sets using SQL or Python for data analysis.

Bonus:

  • Solid understanding of lending or financial business models and key metrics, ideally with knowledge of finance or accounting principles.
  • Experience working with lending or credit products, particularly in a B2B context.
  • Experience with Bayesian statistics
  • A passion for helping small businesses thrive and a belief in iwoca's mission.

The Salary

We expect to pay from £55,000 – £75,000 for this role. But we're open-minded, so definitely include your salary goals with your application. We routinely benchmark against market rates and run regular performance and salary reviews.

The Culture

At iwoca, we prioritise a culture of learning, growth, and collaboration, and invest in the professional development of our team members. We value diverse perspectives and encourage team members to explore new areas that help us innovate and improve our products.

The Offices

We put a lot of effort into making iwoca a brilliant place to work:

  • Offices in London, Leeds, Berlin, and Frankfurt, all with stocked kitchens and great spaces to collaborate
  • Regular team events and social activities

The Benefits

  • Medical insurance from Vitality, including discounted gym membership
  • A private GP service (separate from Vitality) for you, your partner, and your dependents
  • 25 days' holiday, your birthday off, and the option to buy/sell up to five additional days
  • A one-month, fully paid sabbatical after four years
  • Access to mental health support through Spill
  • 3% pension contributions
  • Employee equity incentive scheme
  • Generous parental leave and nursery tax benefit
  • Cycle-to-work and electric car schemes
  • Two annual company retreats – we've been to France, Italy, Spain, and more

Learning & Development

  • A learning and development budget for everyone
  • Company-wide talks and knowledge-sharing sessions
  • Access to platforms like Treehouse

Product Strategy Associate - iwoca employer: Iwoca

At iwoca, we pride ourselves on being an exceptional employer that fosters a culture of learning, collaboration, and innovation. Our hybrid work environment in vibrant locations like London and Germany allows for flexibility while providing access to professional development opportunities, generous benefits, and a supportive team atmosphere. Join us in our mission to empower small businesses and enjoy unique perks such as regular team retreats, a comprehensive health plan, and a commitment to your growth.
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Contact Detail:

Iwoca Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Product Strategy Associate - iwoca

✨Tip Number 1

Familiarise yourself with iwoca's lending products and their unique selling points. Understanding how they empower small businesses will help you articulate your passion for their mission during interviews.

✨Tip Number 2

Brush up on your analytical skills, especially in SQL or Python. Being able to demonstrate your ability to work with complex data sets will set you apart from other candidates.

✨Tip Number 3

Network with current or former iwoca employees on platforms like LinkedIn. They can provide insights into the company culture and the specific challenges faced by the DE Lending Proposition Team.

✨Tip Number 4

Prepare to discuss your experience with A/B testing and how you've used data to drive product decisions. This is crucial for the role and showcasing your hands-on experience will be beneficial.

We think you need these skills to ace Product Strategy Associate - iwoca

Analytical Skills
Data Analysis
SQL
Python
Statistical Analysis
A/B Testing
Product Development
User Experience Design
Collaboration Skills
Communication Skills
Strategic Thinking
Problem-Solving Skills
Understanding of Financial Models
Customer Insights
Project Management

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in strategy, product, or analytical roles. Emphasise your analytical skills and any experience with SQL or Python, as these are crucial for the role.

Craft a Compelling Cover Letter: In your cover letter, express your passion for helping small businesses thrive and align your values with iwoca's mission. Mention specific examples of how you've improved user journeys or product performance in previous roles.

Showcase Analytical Skills: Provide examples of your experience with A/B testing or data analysis. Highlight any projects where you translated complex data into actionable insights, as this is key for the Product Strategy Associate role.

Research iwoca: Familiarise yourself with iwoca's lending products and their impact on small businesses. Understanding their business model and recent developments will help you tailor your application and demonstrate genuine interest.

How to prepare for a job interview at Iwoca

✨Understand the Company and Its Mission

Before your interview, make sure you thoroughly research iwoca and its mission to empower small businesses. Familiarise yourself with their lending products and how they leverage technology and data science to improve customer experience.

✨Showcase Your Analytical Skills

As a Product Strategy Associate, you'll need strong analytical skills. Be prepared to discuss your experience with data analysis, particularly using SQL or Python. Bring examples of how you've used data to inform product decisions or strategies in previous roles.

✨Prepare for Scenario-Based Questions

Expect scenario-based questions that assess your problem-solving abilities and strategic thinking. Think about past experiences where you've identified opportunities for product improvement or successfully executed a strategy, and be ready to share those stories.

✨Demonstrate Collaboration and Communication Skills

Since the role involves working closely with cross-functional teams, highlight your collaboration and communication skills. Prepare examples of how you've influenced stakeholders or worked with diverse teams to achieve common goals.

Product Strategy Associate - iwoca
Iwoca

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I
  • Product Strategy Associate - iwoca

    London
    Full-Time
    47000 - 67000 £ / year (est.)

    Application deadline: 2027-08-20

  • I

    Iwoca

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