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For Companies At a Glance
- Tasks: Drive acquisition growth through multi-channel marketing strategies and innovative ad formats.
- Company: Join iwoca, a dynamic company empowering SMEs with flexible finance solutions.
- Benefits: Enjoy competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Be part of a passionate team dedicated to supporting one million SMEs.
- Why this job: Make a real impact on small businesses while leveraging cutting-edge technology and AI.
- Qualifications: Experience in performance marketing and a passion for driving results.
The predicted salary is between 50000 - 60000 £ per year.
The company Small businesses move fast. Opportunities often don't wait, and cash flow pressures can appear overnight. To keep going, and growing, SMEs need finance that's as flexible and responsive as they are. That's why we built iwoca. Our smart technology, data science and five-star customer service ensures business owners can act with the speed, confidence and control they need, exactly when it's needed. We've already cleared the way for 100,000 businesses with more than £4 billion in funding. Our passionate team is driven to help even more SMEs succeed, through access to better finance and other services that make running a business easier. Our ultimate mission is to support one million SMEs in their defining moments, creating lasting impact for the communities and economies they drive.
The role This is a high-impact, multi-channel role where you'll work across Paid Search, Direct Mail, and emerging digital platforms/trends to drive acquisition growth at iwoca. You won't be managing a single channel in isolation. You'll be helping automate operations, challenge model outputs, launch new products, and push into new ad formats across three interconnected areas. The thread connecting everything: using AI and automation to do more, faster, with better judgment.
What you'll work on Paid Search;
Performance Marketing Manager - Direct Acquisition / Performance Marketing | London, UK employer: Iwoca Ltd
Contact Detail:
Iwoca Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager - Direct Acquisition / Performance Marketing | London, UK
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past performance marketing successes. This will help you stand out and demonstrate your ability to drive acquisition growth.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their mission to support SMEs and think about how your experience aligns with their goals. This will show you're genuinely interested and ready to contribute.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Performance Marketing Manager - Direct Acquisition / Performance Marketing | London, UK
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for performance marketing shine through. We want to see that you’re genuinely excited about helping SMEs grow and thrive with innovative marketing strategies.
Tailor Your Experience: Make sure to highlight your relevant experience in multi-channel marketing. We love seeing how you've successfully driven acquisition growth in previous roles, so don’t hold back on those achievements!
Be Data-Driven: Since we’re all about using smart technology and data science, include specific metrics or results from your past campaigns. Show us how your analytical skills have led to successful outcomes in your marketing efforts.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our passionate team at iwoca!
How to prepare for a job interview at Iwoca Ltd
✨Know Your Stuff
Make sure you understand the ins and outs of performance marketing, especially in relation to direct acquisition. Brush up on your knowledge of paid search, direct mail, and emerging digital platforms. Being able to discuss specific strategies and tools will show that you're not just familiar with the concepts but can also apply them effectively.
✨Showcase Your Results
Prepare to share concrete examples of your past successes in performance marketing. Whether it’s a campaign that exceeded expectations or innovative use of AI in your strategies, having quantifiable results will demonstrate your capability and impact. Numbers speak volumes, so don’t shy away from showcasing your achievements!
✨Be Ready to Discuss Automation
Since this role involves automating operations and using AI, be prepared to discuss how you've leveraged technology in your previous roles. Think about specific tools or processes you've implemented that improved efficiency or effectiveness. This will highlight your forward-thinking approach and adaptability in a fast-paced environment.
✨Cultural Fit Matters
iwoca is all about supporting SMEs and making a real impact. Research their mission and values, and think about how your personal values align with theirs. During the interview, express your passion for helping businesses succeed and how you can contribute to their mission. A good cultural fit can set you apart from other candidates!