At a Glance
- Tasks: Drive growth for Credit Compass by experimenting with marketing strategies and connecting with small businesses.
- Company: Join iwoca, a leading fintech innovator empowering small businesses across Europe.
- Benefits: Enjoy competitive salary, medical insurance, generous holiday, and a vibrant office culture.
- Why this job: Make a real impact on small businesses while developing your marketing skills in a dynamic environment.
- Qualifications: 4-7 years in growth marketing, strong analytical skills, and a passion for helping small businesses.
- Other info: Hybrid working in London with exciting company retreats and continuous learning opportunities.
The predicted salary is between 50000 - 80000 £ per year.
Hybrid working in London, UK (At least one day in the office per week). We’re looking for a Growth Marketing Manager to join our Credit Compass team.
Overview
The Company: Imagine a world where every small business has the power to thrive. That’s the world we’re building at iwoca. Small businesses aren’t just statistics – they’re the heartbeat of our communities, the character of our high streets, and the engine of our economy. Since 2012, we’ve revolutionised how these businesses access finance, turning what was once a lengthy, frustrating process into something remarkable: funding that’s fast, flexible, and actually works for modern businesses. Our impact speaks for itself: we’ve provided billions in funding to over 150,000 businesses across Europe, making us one of the continent’s leading fintech innovators. But we’re just getting started. Our mission? To empower one million businesses with the financial tools they deserve.
Your Mission: Your mission is to bring the right small businesses to Credit Compass - those who find genuine value in the product and return regularly to use it. You’ll design and run a structured experimentation programme across paid, owned, and partner channels to learn which audiences, messages, and journeys find businesses that the Credit Compass can help. Working closely with product and data, you’ll turn early signals into clear insights about who Credit Compass is for, what problem it solves best, and how to reach those businesses efficiently. This role is less about scaling what already works and more about discovering what should work, then building the evidence to support it. If successful, you’ll build a growth engine with a clear path to 20,000 monthly active users within a year.
Responsibilities
- Identify and define the right customer segments for Credit Compass by designing and running experiments that reveal which businesses find long-term value and return regularly.
- Connect the right message to the right audience, writing and testing ad and landing-page copy, validating our existing messaging matrix, and iterating based on real customer behaviour.
- Design and run acquisition experiments across multiple channels, including paid search and social, referrals, affiliates, and partner distribution, with a focus on learning what scales and what doesn’t.
- Improve conversion from existing demand, testing ways to convert low-performing organic pages and existing iwoca traffic into engaged Credit Compass users.
- Build a test-and-learn growth engine, setting clear hypotheses, running A/B tests, analysing results, and turning insights into repeatable acquisition strategies.
- Collaborate closely with retention teams to feed learnings back into the product and help shape how Credit Compass evolves.
Requirements
- 4 - 7 years’ experience in an acquisition or growth marketing role, ideally in a startup, scale-up, or new venture with a strong analytical culture.
- Autonomous and execution-focused, able to define experiments, launch tests, and move work forward without waiting for perfect briefs or constant oversight.
- Experimentation experience, including designing A/B tests, interpreting results, and making decisions in the presence of noisy or imperfect data.
- Data-literate and numerate, comfortable reading dashboards, questioning results that don’t make sense, and using data to guide decisions (SQL not required).
- Analytical mindset, with a preference for structured problem-solving over brand-led or purely creative marketing.
- Hands-on copywriting ability, particularly for ads and landing pages, with a willingness to test, iterate, and discard what doesn’t work.
- Motivated by building useful products for small businesses, and excited by the challenge of discovering who a product is for and how to reach them.
The salary
We expect to pay from £50,000 - £80,000 for this role. But, we’re open-minded, so definitely include your salary goals with your application. We routinely benchmark salaries against market rates, and run quarterly performance and salary reviews.
The offices
We put a lot of effort into making iwoca a brilliant place to work:
- Offices in London, Leeds, and Frankfurt with plenty of drinks and snacks.
- Events and clubs, like bingo, comedy nights, yoga classes, football, etc.
The Benefits
- Medical insurance from Vitality, including discounted gym membership.
- A private GP service (separate from Vitality) for you, your partner, and your dependents.
- 25 days’ holiday, an extra day off for your birthday, the option to buy or sell an additional five days of annual leave, and unlimited unpaid leave.
- A one-month, fully paid sabbatical after four years.
- Instant access to emotional and mental health support.
- 3% Pension contributions and share options.
- Generous parental leave and a nursery tax benefit scheme to help you save money.
- Cycle-to-work scheme and electric car scheme.
- Two company retreats a year, we’ve been to France, Italy, Spain, and further afield.
- And to make sure we all keep learning, we offer:
- A learning and development budget for everyone.
- Company-wide talks with internal and external speakers.
- Access to learning platforms like Treehouse.
Compensation Range: £50K - £80K
Growth Marketing Manager - Credit Compass in Harrow on the Hill employer: iwoca Deutschland
Contact Detail:
iwoca Deutschland Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager - Credit Compass in Harrow on the Hill
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up LinkedIn. The more people you know, the better your chances of landing that Growth Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past marketing experiments and successes. This will give potential employers a taste of what you can bring to the table, especially for a role focused on experimentation and growth.
✨Tip Number 3
Prepare for interviews by diving deep into iwoca’s mission and values. Understand how Credit Compass fits into their vision and come armed with ideas on how you can contribute. This shows you're not just interested in any job, but specifically in helping small businesses thrive.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the iwoca team and contributing to their mission.
We think you need these skills to ace Growth Marketing Manager - Credit Compass in Harrow on the Hill
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Growth Marketing Manager role. Highlight your experience in acquisition marketing and any relevant projects that showcase your analytical skills. We want to see how you can bring value to our Credit Compass team!
Show Off Your Experimentation Skills: Since this role is all about discovering what works, share examples of past experiments you've designed or run. Whether it's A/B testing or analysing customer behaviour, we love seeing how you approach problem-solving and learning from data.
Be Authentic: Let your personality shine through in your application! We’re looking for someone who’s not just a fit on paper but also aligns with our mission to empower small businesses. Share your passion for helping others and how you can contribute to our vision.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re genuinely interested in joining our team at iwoca!
How to prepare for a job interview at iwoca Deutschland
✨Know Your Audience
Before the interview, take some time to research iwoca and their Credit Compass product. Understand who their target customers are and how the product benefits small businesses. This will help you tailor your answers and show that you're genuinely interested in their mission.
✨Showcase Your Experimentation Skills
Since this role focuses on designing and running experiments, be prepared to discuss your past experiences with A/B testing and data analysis. Bring specific examples of how you've used experimentation to drive growth or improve marketing strategies, and be ready to explain your thought process.
✨Be Data-Driven
Highlight your analytical mindset by discussing how you've used data to inform your decisions in previous roles. Mention any tools or dashboards you’ve worked with, and be ready to talk about how you interpret results and adjust strategies based on what the data tells you.
✨Craft Compelling Copy
As a Growth Marketing Manager, you'll need to write engaging ad and landing page copy. Prepare a few examples of your writing that demonstrate your ability to connect with an audience. You might even want to brainstorm some ideas for how you would approach messaging for Credit Compass to impress them!