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- Tasks: Lead the go-to-market strategy and drive customer acquisition through innovative campaigns.
- Company: Fast-growing scale-up creating cutting-edge products in a dynamic market.
- Benefits: Competitive salary, growth opportunities, and a chance to shape the future of products.
- Other info: Exciting startup environment with hands-on experience and career advancement potential.
- Why this job: Join a vibrant team and make a real impact on market strategies and customer engagement.
- Qualifications: 3-6 years in marketing or growth roles with strong analytical and communication skills.
The predicted salary is between 50000 - 70000 £ per year.
A fast-growing scale-up building innovative products in a rapidly evolving market.
The GTM Manager will lead the execution of the company’s go-to-market strategy, driving demand generation, pipeline growth, and new customer acquisition. You will work across marketing, sales, and product teams to identify target markets, test acquisition channels, and launch campaigns that convert interest into revenue. This is a hands-on role suited to someone who enjoys building systems, running experiments, and scaling what works. The role combines strategy and execution, from defining ICPs and messaging to launching campaigns and analysing performance.
Key responsibilities:- Develop and execute the company’s go-to-market strategy for new products or market segments
- Define target customer profiles and identify high-value market opportunities
- Build and optimise acquisition channels including outbound, partnerships, and growth campaigns
- Collaborate with marketing and sales teams to generate and convert qualified pipeline
- Launch and test messaging, campaigns, and outreach strategies to improve conversion
- Analyse performance metrics across the funnel and iterate on GTM strategies
- Build scalable processes for lead generation, qualification, and pipeline management
- Provide market insights and customer feedback to product and leadership teams
- 3–6 years of experience in go-to-market, growth, marketing, or revenue roles
- Strong understanding of demand generation, sales funnels, and pipeline growth
- Experience working in a startup or high-growth environment
- Excellent communication and stakeholder management skills
- Analytical mindset with experience using CRM and analytics tools (e.g. HubSpot, Salesforce)
- Ability to run experiments and quickly iterate based on data
- Comfortable working cross-functionally with sales, marketing, and product teams
- Bachelor’s degree or equivalent experience
How to apply: Click apply to submit your application. Upload your CV and write a short bio to start getting headhunted for your next role.
Go-To-Market Manager in Derby employer: ivee | The job platform for everyone else
Contact Detail:
ivee | The job platform for everyone else Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Go-To-Market Manager in Derby
✨Tip Number 1
Get your profile sorted on the ivee platform! It’s super easy – just click apply, create your account, and upload your CV. The more complete your profile, the better Scout can match you with roles that fit your skills.
✨Tip Number 2
Don’t be shy about networking! Reach out to people in the industry, especially those who work at companies you’re interested in. A friendly message can go a long way in getting your foot in the door.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their go-to-market strategy and think about how you can contribute. This shows you’re genuinely interested and ready to hit the ground running!
✨Tip Number 4
Follow up after interviews! A quick thank-you email can keep you top of mind and show your enthusiasm for the role. Plus, it’s a great chance to reiterate why you’d be a perfect fit for their team.
We think you need these skills to ace Go-To-Market Manager in Derby
Some tips for your application 🫡
Craft a Compelling CV: Your CV is your first impression, so make it count! Tailor it to highlight your experience in go-to-market strategies and demand generation. Use clear headings and bullet points to make it easy for us to spot your key achievements.
Write a Short Bio that Stands Out: This is your chance to showcase your personality and passion! Keep it concise but engaging, focusing on your relevant experience and what excites you about the role. Remember, we want to see the real you!
Follow the Application Steps: Make sure you follow the application steps carefully. Click apply to create your ivee account, complete your profile, and upload your CV. It’s super simple, and this ensures we can easily access your details for potential roles.
Be Ready for Headhunting: Once your profile is live, be prepared for Scout to reach out! Keep an eye on your notifications and be open to discussing opportunities that match your skills. We’re excited to help you find your next big role!
How to prepare for a job interview at ivee | The job platform for everyone else
✨Know Your Go-To-Market Strategy
Before the interview, brush up on your understanding of go-to-market strategies. Be ready to discuss how you would approach developing and executing a GTM strategy for new products or market segments. This shows that you’re not just familiar with the concept but can also apply it practically.
✨Showcase Your Analytical Skills
Since the role requires an analytical mindset, prepare examples of how you've used data to drive decisions in previous roles. Discuss specific metrics you’ve analysed and how they influenced your strategies. This will demonstrate your ability to iterate on GTM strategies based on performance data.
✨Highlight Cross-Functional Collaboration
The GTM Manager role involves working closely with marketing, sales, and product teams. Think of instances where you successfully collaborated across departments. Share how you managed stakeholder relationships and drove projects forward, as this will highlight your teamwork skills.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving abilities. Prepare to discuss how you would identify target customer profiles or optimise acquisition channels. Practising these scenarios will help you articulate your thought process clearly during the interview.