At a Glance
- Tasks: Lead impactful marketing campaigns for Unscripted content and collaborate with diverse teams.
- Company: Dynamic media company based in White City, London, fostering creativity and innovation.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Why this job: Shape the future of Unscripted content and make a mark in the entertainment industry.
- Qualifications: Proven marketing experience, strong project management skills, and team leadership abilities.
- Other info: Join a vibrant team and work on exciting international projects.
The predicted salary is between 50000 - 60000 £ per year.
Workplace: White City, London - 3 days a week in the office
The role involves working closely with the SVP to shape and deliver the annual marketing strategy for the Unscripted business within Global Partnerships. The focus is on delivering integrated, high-impact campaigns that drive brand visibility and support commercial performance.
Main responsibilities:
- Work with the SVP to develop and deliver the annual Unscripted marketing plan, aligned to Global Partnerships priorities and commercial targets.
- Deliver impactful trade marketing campaigns that position ITV Studios as a leading global supplier of Unscripted content, supporting both new titles and catalogue.
- Build strong relationships with Sales, Creative, Production and Content teams, as well as key clients and production partners, to ensure marketing activity aligns with commercial priorities.
- Lead the development of marketing materials across artwork, advertising, AV, Catalogues and digital — writing clear creative briefs and managing agencies through to delivery.
- Oversee marketing plans for priority titles and catalogue collections, ensuring alignment with Global Content and Strategy teams and inclusion in go-to-market materials.
- Manage campaign delivery end-to-end, including budgets, approvals and rollout.
- Work with Digital Products, Social and CRM teams to shape B2B content strategies, including planning, scheduling and delivery.
- Partner with Sales teams to deliver key initiatives, including trade marketing, PR, customised pitches and sales events.
- Develop quarterly trade campaign plans focused on driving engagement with key buyers and customers.
- Lead marketing activity for key international markets and events, including Unscripted Festival and MIPCOM.
- Maintain a clear, up-to-date marketing calendar across key markets and territories.
- Manage the Unscripted marketing budget, including tracking and forecasting.
- Manage and support a Marketing Apprentice to deliver against the Unscripted marketing plan.
- Support the SVP Global Marketing & Creative and wider team on key projects and initiatives.
Skills you’ll need (minimum criteria):
- Proven track record in marketing, ideally within a media or entertainment environment.
- Strong project management skills, with the ability to manage multiple priorities.
- Experience managing and developing team members.
- Good knowledge of the international TV and content distribution industry is desirable.
- Strong experience in branding and franchise/brand management.
- Excellent stakeholder management and interpersonal skills, with experience working across multiple teams and international markets.
- Experience working with international broadcasters and global brands.
- Strong experience briefing and managing agencies, and delivering design and video production projects to deadline.
Other things we’re looking for (key criteria):
- Strong written and verbal communication skills.
- Highly organised, with excellent attention to detail.
- Confident, proactive team player with a positive, can-do approach.
Senior Marketing Manager (6 months FTC) employer: ITV
Contact Detail:
ITV Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager (6 months FTC)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its recent campaigns. Show them you’re not just another candidate; you’re genuinely interested in their work. Bring your ideas to the table and discuss how you can contribute to their marketing strategy.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, it’s a great opportunity to reiterate why you’re the perfect fit for the Senior Marketing Manager position.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications that way!
We think you need these skills to ace Senior Marketing Manager (6 months FTC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Manager role. Highlight your experience in marketing, especially within media or entertainment, and showcase any relevant projects that align with the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific campaigns you've worked on and how they relate to the Unscripted business at ITV Studios.
Showcase Your Project Management Skills: Since strong project management skills are a must, be sure to include examples of how you've successfully managed multiple priorities in past roles. This will show us you can handle the fast-paced environment we thrive in.
Apply Through Our Website: We encourage you to apply through our website for the best chance of being noticed. It’s the easiest way for us to keep track of your application and ensure it gets to the right people!
How to prepare for a job interview at ITV
✨Know Your Marketing Strategy
Before the interview, dive deep into the company's marketing strategy, especially for Unscripted content. Familiarise yourself with their recent campaigns and think about how you can contribute to their goals. This shows that you're not just interested in the role but also invested in their success.
✨Showcase Your Project Management Skills
Prepare examples of how you've successfully managed multiple marketing projects simultaneously. Be ready to discuss specific challenges you faced and how you overcame them. This will demonstrate your ability to handle the fast-paced environment they’re looking for.
✨Build Relationships in Your Answers
Since the role involves working closely with various teams, highlight your experience in stakeholder management. Share stories that illustrate how you've built strong relationships with sales, creative, and production teams to achieve common goals.
✨Be Ready to Discuss Budget Management
As managing the marketing budget is a key responsibility, come prepared to talk about your experience with budget tracking and forecasting. Provide examples of how you've effectively managed budgets in past roles, ensuring that you meet financial targets while delivering impactful campaigns.