At a Glance
- Tasks: Manage digital assets and optimise marketing workflows using innovative tech.
- Company: Join a forward-thinking marketing team that values creativity and collaboration.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Dynamic role with a focus on change management and efficiency.
- Why this job: Be the key player in transforming marketing processes with AI and cutting-edge tools.
- Qualifications: Experience with DAM platforms and a knack for business analysis.
The predicted salary is between 50000 - 65000 € per year.
We are looking for a hybrid thinker to own the "connective tissue" of our marketing department. You will be responsible for our Digital Asset Management (DAM) and related ecosystem, but your role goes far beyond organizing files. You are supporting our marketing content supply chain - using Business Analysis to identify friction and elements of Product Management to build seamless, AI-integrated workflows that get our promotional material to market faster than ever.
Main responsibilities
- Asset Lifecycle Management: Overseeing the end-to-end lifecycle of digital assets (from social media to TV) and defining metadata schemas and taxonomies to ensure assets are discoverable and ready for automated orchestration.
- Workflow Optimization & Analysis: Mapping existing marketing workflows to identify bottlenecks, translating marketing needs into technical requirements for engineers, and using data to justify automation.
- Product Evolution & Change Management: Collaborating with MarTech engineers on the DAM roadmap, leading Scrum ceremonies, and driving user adoption through training and AI integration.
- Stakeholder Management: Owning the relationship with user groups to gather feedback and acting as the "connective tissue" between Creative, Marketing, and Technical teams.
Skills you'll need (minimum criteria)
- Platform Expertise: Demonstrable experience with DAM or large-scale CMS platforms (e.g., Adobe Experience Manager, Bynder, OrangeLogic, Contentstack, etc.).
- Business Analysis: The ability to map "as-is" processes, write user stories, and troubleshoot technical implementations.
- Agile Methodology: Experience working within a Scrum framework and leading ceremonies.
- Marketing Context: A proven track record of working within or closely with a Marketing department.
- Technical Translation: The ability to translate complex marketing needs into clear technical specifications for engineering partners.
Other things we're looking for (key criteria)
- The "Hybrid" Mindset: A systems thinker who sees the entire ecosystem rather than just individual tasks.
- Self-Starter Attitude: A self-taught problem solver who dives into new tools without waiting for a manual.
- Communication Mastery: A "Bridge Builder" who is fluent in the languages of Creative, Marketing, and Engineering.
- Efficiency Driven: A "Bias for Action" with a restlessness for the status quo and a desire to find incremental gains in efficiency.
- Change Agent: Someone who doesn't just launch tools but focuses on Change Management and driving best practices across the organization.
- AI Curiosity: An interest in exploring and integrating AI into content distribution workflows.
DAM Manager (Viewer and Marketing) employer: ITV
Join a forward-thinking company that values innovation and collaboration, where the role of DAM Manager is pivotal in enhancing our marketing ecosystem. With a strong emphasis on employee growth, we offer comprehensive training opportunities and a culture that encourages creative problem-solving and efficiency. Located in a vibrant area, our workplace fosters a dynamic environment that embraces AI integration and cross-departmental synergy, making it an ideal setting for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land DAM Manager (Viewer and Marketing)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your experience with Digital Asset Management and any relevant projects. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your skills can help optimise their workflows and drive efficiency in their processes.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace DAM Manager (Viewer and Marketing)
Some tips for your application 🫡
Show Your Passion for DAM:When you're writing your application, let your enthusiasm for Digital Asset Management shine through. We want to see how you connect with the role and why you're excited about managing digital assets in a marketing context.
Be Specific About Your Experience:Make sure to highlight your experience with DAM platforms and any relevant projects you've worked on. We love details, so share specific examples that demonstrate your skills in business analysis and workflow optimisation.
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect the key skills and responsibilities mentioned in the job description. Show us how your background aligns with our needs and the hybrid mindset we're looking for.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join the StudySmarter team!
How to prepare for a job interview at ITV
✨Know Your DAM Inside Out
Make sure you’re well-versed in the Digital Asset Management platforms mentioned in the job description. Familiarise yourself with their features and functionalities, and be ready to discuss how you've used them in past roles. This will show your potential employer that you can hit the ground running.
✨Map Out Your Workflow Experience
Prepare to talk about specific workflows you've optimised in previous positions. Bring examples of how you identified bottlenecks and implemented solutions. This will demonstrate your business analysis skills and your ability to translate marketing needs into actionable plans.
✨Show Off Your Agile Skills
Since the role involves working within a Scrum framework, be ready to discuss your experience leading Scrum ceremonies. Share examples of how you’ve facilitated collaboration between teams and driven user adoption of new tools. This will highlight your leadership and change management abilities.
✨Be a Communication Pro
As a 'Bridge Builder', you need to showcase your communication skills. Prepare to discuss how you've effectively collaborated with creative, marketing, and technical teams in the past. Use specific examples to illustrate your ability to translate complex ideas into clear, actionable tasks for different stakeholders.
