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For Companies At a Glance
- Tasks: Lead design initiatives to optimise user journeys and drive growth through experimentation.
- Company: Join ITV, a leading media company passionate about creating impactful viewing experiences.
- Benefits: Enjoy flexible working, generous holidays, and opportunities for personal development.
- Why this job: Make a real impact on millions of viewers' experiences while honing your design skills.
- Qualifications: Extensive UX/UI design experience with a focus on growth and user behaviour.
- Other info: Be part of a dynamic team at the forefront of streaming innovation.
The predicted salary is between 42000 - 84000 ÂŁ per year.
Responsibilities
- Hypothesis Led Design: Lead design initiatives from a test and learn perspective. You will define design solutions starting with a hypothesis and a success metric rather than just a feature list.
- Funnel Optimisation: Deeply analyse the end to end user journey, from landing pages and registration to the subscription lifecycle, identifying and solving for drop off points.
- Rapid Experimentation: Design, prototype and help launch A/B and multivariate tests. You are comfortable balancing scrappy versions for fast learning with polished designs for global scaling.
- Behavioural Design: Apply behavioural economics and psychology, such as nudges, social proof and cognitive ease, to drive user activation and long term retention.
- Cross Functional Collaboration: Partner closely with Product Managers, Data Analysts and Engineers to prioritise the experimentation backlog and interpret user behaviour.
- Full Stack Execution: Own the process from low fi wireframes used for rapid testing to high fidelity, polished UI that maintains a premium brand feel across Mobile, Web and Connected TV (CTV).
- Growth Patterns: Contribute to our Design System by developing Growth Patterns, which are reusable and scalable components for onboarding, upsells and crossâsells.
- User Activation: Redesign onboarding flows to ensure users reach their value moment immediately.
- Conversion and Monetisation: Optimising the checkout and transaction experience to reduce friction and increase subscriber value.
- Retention Loops: Designing engagement triggers and reâengagement flows to bring users back into the experience.
- Platform Integration: Enhancing the user journey across partner platforms to ensure a seamless entry point into our services.
Qualifications
- Extensive experience in a Product Design (UX/UI) role, with a portfolio demonstrating measurable growth impact.
- Experience working with growth frameworks such as Acquisition, Activation and Retention funnels.
- Strong multiâplatform design expertise across iOS, Android and Web.
- Advanced Figma and prototyping skills, including interaction and motion design.
- Experience working in Agile or Squadâbased environments alongside Engineering and Data teams.
Key Criteria
- An experimental mindset, comfortable testing ideas and learning quickly from results.
- Dataâinformed thinking; able to interpret dashboards and translate insights into design solutions.
- A strong interest in user behaviour and understanding the why behind the click.
- Ability to balance speed with quality; knowing when to move fast and when to craft pixelâperfect detail.
- A confident communicator who can clearly articulate the business value of design decisions to stakeholders.
- Experience designing for Connected TV platforms (e.g. Apple TV, Fire TV, Roku) (nice to have).
- Motion design experience, including Lottie or similar tools to enhance engagement (preferable).
Benefits
- Flexible working with a range of options.
- Generous holiday allowance, plus you can buy more.
- Annual bonus opportunity.
- Competitive pension contribution.
- Save as you earn â with an opportunity to buy ITV shares.
- Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life.
About the Role
We are looking for a Senior Product Designer, Growth to join our Streaming, Interactive & Data team and play a key role in shaping how millions of viewers discover, subscribe to and engage with ITVX. Reporting to the Head of Product Design, you'll be a key member of a crossâfunctional product group focused on driving growth across ITV's streaming ecosystem. As a Senior Growth Designer, you sit at the intersection of psychology, data and UI/UX. Your mission is to identify friction in the user journey and run highâvelocity experiments to eliminate it. You'll be a specialist in the "First Mile" of the user experience, optimising the paths that prospect and lapsed viewers take to discover value, convert and remain engaged with our streaming ecosystem. Join ITV's Streaming, Interactive & Data division at an exciting moment of growth as we continue to evolve our premium subscription and DirectâtoâConsumer (DTC) experiences. Our product teams sit at the heart of ITVX â shaping how millions of viewers discover, subscribe to and engage with our streaming products. We blend creativity, technology and data to build experiences that feel effortless, intuitive and premium. If you love solving complex user problems, thrive on experimentation and want your work to directly impact growth at scale, this is a brilliant place to do it.
About ITV
ITV is rooted in a simple love of television â watching, creating and talking about it. Whether it's daytime or primetime, for downtimes or anytime. We are inspired by our audiences. They help shape what we make, and we stand shoulder to shoulder with them. What matters to them matters to us. We start conversations, win hearts, change minds and sometimes even society itself. Big or small, what we make makes an impact.
Senior Product Designer, Product Growth in Westminster employer: ITV Consumer Limited 2024
Contact Detail:
ITV Consumer Limited 2024 Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Senior Product Designer, Product Growth in Westminster
â¨Tip Number 1
Network like a pro! Reach out to people in the industry, attend design meetups, and connect with fellow designers on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
â¨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially projects that demonstrate your ability to drive growth and optimise user experiences. Make sure itâs easy to navigate and visually appealing â first impressions matter!
â¨Tip Number 3
Prepare for interviews by practising common design questions and scenarios. Think about how you would approach a project like the ones mentioned in the job description, such as funnel optimisation and rapid experimentation. Be ready to discuss your thought process!
â¨Tip Number 4
Apply through our website! Itâs the best way to ensure your application gets seen by the right people. Plus, it shows youâre genuinely interested in joining our team and contributing to the exciting growth at ITVX.
We think you need these skills to ace Senior Product Designer, Product Growth in Westminster
Some tips for your application đŤĄ
Show Off Your Portfolio: Make sure to include a link to your portfolio that highlights your best work. We want to see how you've driven measurable growth in your previous projects, so pick pieces that showcase your skills in hypothesis-led design and user journey optimisation.
Tailor Your Application: When applying, donât just send a generic CV. Tailor your application to reflect the specific responsibilities and qualifications mentioned in the job description. Show us how your experience aligns with our needs, especially in areas like funnel optimisation and cross-functional collaboration.
Be Data-Driven: We love candidates who can think data-first! In your application, mention any experience you have with interpreting dashboards or using data to inform design decisions. This will show us that you understand the importance of being data-informed in your design process.
Apply Through Our Website: Donât forget to apply through our website! Itâs the best way for us to receive your application and ensures youâre considered for the role. Plus, it gives you a chance to explore more about our culture and values while you're at it!
How to prepare for a job interview at ITV Consumer Limited 2024
â¨Understand the User Journey
Before your interview, take time to deeply analyse the user journey as described in the job description. Be prepared to discuss how you would identify and solve drop-off points in the funnel. This shows that you not only understand the role but are also ready to contribute from day one.
â¨Showcase Your Experimental Mindset
Bring examples of past projects where you led design initiatives based on hypotheses and success metrics. Discuss how you balanced scrappy versions for fast learning with polished designs. This will demonstrate your ability to think critically and adapt quickly, which is crucial for this role.
â¨Highlight Cross-Functional Collaboration
Prepare to talk about your experience working with Product Managers, Data Analysts, and Engineers. Share specific instances where collaboration led to successful outcomes. This will illustrate your ability to work effectively in a team-oriented environment, which is key for driving growth.
â¨Demonstrate Data-Informed Design Thinking
Be ready to discuss how you interpret data and translate insights into design solutions. Bring examples of how you've used data to inform your design decisions in the past. This will show that you have the analytical skills needed to thrive in a data-driven culture.
