At a Glance
- Tasks: Lead creative marketing campaigns from strategy to execution, driving growth and generating high-quality leads.
- Company: Join Lolly, a cutting-edge tech firm revolutionising the hospitality sector.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Other info: Fast-paced environment with room for creativity and innovation.
- Why this job: Be part of a dynamic team making technology simple and impactful in hospitality.
- Qualifications: Experience in marketing, campaign management, and strong communication skills required.
The predicted salary is between 36000 - 60000 € per year.
Lolly is a leading software and technology firm in the hospitality sector producing a wide range of state-of-the-art technology solutions including robot waiters, facial verification, mobile apps, EPoS and payment solutions. Our mission is to make technology simple, by implementing the best solution, incorporating the most reliable intuitive technology and to follow this with first class after-sales customer care. We exist to create a technology hub for now and in the future.
About the Role:
Reporting to the Head of Marketing, this is an amazing opportunity to join a thriving and fast growing business. We are looking for a proactive, organised and creative Campaign Manager to join our dynamic marketing team, in a critical role focused on driving measurable growth. You will take full ownership of demand generation initiatives from strategy through execution, to build awareness, generate high-quality leads, and support predictable pipeline creation. This includes leading integrated, data driven campaigns from idea to delivery, shaping campaign direction, managing resources, setting goals and ensuring timely, effective execution.
Responsibilities:
- Project manage and own integrated marketing and demand generation campaigns end-to-end, from concept, planning and asset development through to execution, optimisation and performance analysis.
- Develop campaign strategies, messaging, targeting and multi‑channel plans (digital, paid, ABM, email, events) aligned with business and revenue goals.
- Set clear campaign objectives, KPIs, timelines and budgets, ensuring efficient use of resources and on brand delivery.
- Manage and optimise funnel performance from lead capture through MQL, SQL and opportunity stages, working closely with sales to ensure lead quality and effective follow-up.
- Use CRM and analytics tools to monitor results, report insights, forecast performance and identify opportunities to scale and improve ROI.
- Introduce new tools, processes and approaches to enhance campaign effectiveness, operational efficiency and overall marketing performance.
- Collaborate with internal stakeholders and cross‑functional teams to ensure alignment, clarity and seamless execution.
- Contribute to ideation and creative development, bringing fresh thinking and new approaches to campaigns.
- Support the wider marketing mix where needed, including content creation, social media, email automation, digital optimisation and events.
About You:
We’re looking for someone who is:
- Highly organised, proactive and solutions focused, with the ability to manage multiple campaigns and growth initiatives simultaneously.
- Commercially aware, with a strong understanding of the full marketing and sales funnel and how demand translates into pipeline.
- A strong problem solver who can navigate challenges, think on their feet and make data driven decisions using analytics and attribution models.
- Creative, with a flair for ideation, campaign development and a willingness to experiment with new approaches.
- Comfortable working in fast paced, collaborative environments and confident engaging cross functional teams.
- Someone who brings fresh ideas, challenges convention and introduces new ways of doing things.
- A natural, confident communicator who works well across teams and disciplines.
Key Skills & Requirements:
Essential:
- Solid marketing experience across multiple channels, particularly copywriting, social media, reporting and digital delivery.
- Proven experience owning and executing lead generation and demand generation campaigns across digital, ABM, paid and email.
- Strong project management and organisational skills, with experience working within a multiskilled marketing team.
- Strong CRM experience (OpenCRM or similar) and comfortable using CMS, social scheduling and analytics platforms.
- Deep understanding of funnel performance (MQLs, SQLs, attribution) and the ability to use analytics and reporting tools to optimise performance and ROI.
- Excellent written and verbal communication skills.
Desirable:
- Experience contributing to or managing full integrated campaigns end-to-end.
- Familiarity with campaign reporting, performance analysis and marketing process improvement.
- Experience in B2B SaaS or technology led environments.
- Previous involvement in scaling demand generation functions.
- Experience managing paid media campaigns.
Marketing Campaign Manager in Braintree employer: Its Lolly Ltd
Lolly is an exceptional employer that fosters a vibrant and innovative work culture, perfect for those looking to make a significant impact in the hospitality technology sector. With a strong focus on employee growth, Lolly offers ample opportunities for professional development and encourages creativity and collaboration within its dynamic marketing team. Located in a thriving industry, employees benefit from working with cutting-edge technology while enjoying a supportive environment that values fresh ideas and proactive problem-solving.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Campaign Manager in Braintree
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and results. Use data to back up your achievements and make it visually appealing. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their marketing strategies and think about how you can contribute to their goals. Bring fresh ideas to the table during your chat – they’ll love your proactive approach!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always looking for passionate individuals who want to make a difference in the tech world, so show us what you’ve got!
We think you need these skills to ace Marketing Campaign Manager in Braintree
Some tips for your application 🫡
Show Off Your Skills:Make sure to highlight your marketing experience, especially in demand generation and campaign management. We want to see how you've driven measurable growth in past roles, so don’t hold back!
Be Creative:This role is all about creativity and fresh ideas. When you write your application, let your personality shine through! Share any unique approaches you've taken in previous campaigns that made a difference.
Tailor Your Application:Read the job description carefully and tailor your application to match. Use similar language and keywords to show us you understand what we’re looking for. It’ll make your application stand out!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Its Lolly Ltd
✨Know Your Campaigns Inside Out
Before the interview, make sure you’re familiar with successful marketing campaigns you've managed. Be ready to discuss your role in these campaigns, the strategies you employed, and the results achieved. This will show your potential employer that you have hands-on experience and can drive measurable growth.
✨Understand the Tech Landscape
Since Lolly operates in the hospitality tech sector, brush up on the latest trends and technologies in this field. Familiarise yourself with their products like robot waiters and mobile apps. Showing that you understand their market will demonstrate your genuine interest and help you stand out.
✨Prepare Data-Driven Insights
Be ready to discuss how you’ve used analytics tools to optimise campaign performance in the past. Prepare specific examples of how you’ve improved ROI through data-driven decisions. This aligns perfectly with the role’s focus on managing funnel performance and using CRM tools.
✨Showcase Your Creative Side
Lolly is looking for someone who can bring fresh ideas to the table. Think of innovative campaign concepts or unique approaches you’ve taken in previous roles. Be prepared to share these ideas during the interview to highlight your creativity and problem-solving skills.
