Senior Paid Media Specialist
Senior Paid Media Specialist

Senior Paid Media Specialist

London Full-Time 32000 - 48000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead data-driven paid media campaigns and optimise for maximum ROI.
  • Company: Itineris is a multi-award-winning digital agency focused on client growth.
  • Benefits: Enjoy hybrid work, career development, mentoring, and 25 days holiday.
  • Why this job: Join a dynamic team, make an impact, and grow your skills in a creative environment.
  • Qualifications: 4+ years in paid media, strong communication skills, and a relevant degree required.
  • Other info: Work in trendy Shoreditch with regular socials and charity events.

The predicted salary is between 32000 - 48000 ÂŁ per year.

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Senior Paid Media Specialist

  • Location Shoreditch, London
  • Salary ÂŁ40,000
  • Reports to Paid Media Marketing Manager

Elevate your career as a Senior Paid Media Specialist and lead the charge in crafting data-driven campaigns that drive tangible results, maximizing ROI and pushing boundaries in the digital advertising realm.
A Little About Us
Itineris is amulti-award-winningfull-servicedigital agency with a talented team of marketing strategists, creatives and developers.
Itineris is a digital marketing agency designed to accelerate our clients’ growth. Our team of digital change makers transform data into actionable insights and focus on the best opportunities to test, learn and grow.
Apply
This is a hybrid role with 2-3 days per week in our trendy Shoreditch office alongside occasional client visits.
Responsibilities and duties

  • Working with both B2B and B2C with clients in the education, not-for-profit, professional services and technology sectors
  • Leading paid media strategy and planning for a set of key accounts
  • Developing integrated campaign plans across paid search, display and paid social
  • Advanced audience analysis and targeting
  • Campaign ideation, messaging development and copywriting
  • Briefing creatives and landing pages to our design team
  • Management of paid media budgets and pacing
  • Briefing our measurement team to create performance reports and actionable insights
  • Full ownership of campaign and business outcome KPIs and ongoing optimisation
  • Client meetings and calls
  • Other digital marketing support to both clients and the wider Itineris team as required

Requirements
We’re looking for someone who takes ownership, so you’ll need to be smart (brains not suit), ambitious and a natural communicator with both clients and colleagues.
You will need at least 4 years’ experience running paid campaigns, ideally gained at a digital agency working on a number of client accounts.
Our ideal candidate will also have at least a 2:1 in a relevant university degree, plus:

  • Hands-on experience running paid digital campaigns across multiple channels, specifically:
  • Paid search and display (essential)
  • Facebook, Instagram and LinkedIn (essential)
  • Programmatic (desirable)
  • Outbrain, Snapchat, Spotify… (desirable)
  • Account leadership (multiple clients) and digital/paid media strategy experience
  • Able to talk business and marketing interchangeably
  • Solid understanding of key marketing concepts and strategy
  • In-depth understanding of the audience profiles and targeting options of different paid media channels
  • Budgeting, campaign optimisation, and hands-on Google Analytics experience
  • Track record of building great client relationships and growing the value of accounts
  • Confident, accurate and clear communication skills
  • A team-player with a positive, can-do attitude and a good sense of humour
  • Benefits

    • The opportunity to work with and directly learn from a dynamic team of award-winning digital experts.
    • A progressive leadership team that encourages and rewards new ideas and career development.
    • Responsibility from day one and no limit to your progression.
    • Mentoring and structured training to achieve professional certifications (including Google Ads and Google Analytics certifications).
    • Exposure to industry-leading tools and analytics platforms.
    • Fantastic modern offices in the heart of the City.
    • Regular company socials in London and Suffolk.
    • Team-building and charity fundraising days.
    • 25 days holiday + bank holidays.
    • Company pension.

    If you’re a digital specialist that wants to make a bigger impact,
    we’d love to hear from you.
    Send us your CV
    Contact
    Victoria House,
    1 Leonard Circus, Shoreditch,
    London, EC2A 4DQ

    020 3432 87 15
    Sectors
    Colleges / Universities
    Charity / Not-for-profit
    Legal / Accountancy
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    Company Logo
    Itineris Limited

    • Company Number: 04285360
    • VAT Number: GB776958845

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    • Job function

      Marketing, Public Relations, and Writing/Editing

    • Industries

      Advertising Services

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    Senior Paid Media Specialist employer: Itineris

    At Itineris, we pride ourselves on being a dynamic and innovative digital agency located in the vibrant Shoreditch area of London. Our collaborative work culture fosters creativity and professional growth, offering employees the chance to learn from industry experts while enjoying a range of benefits including 25 days of holiday, structured training for certifications, and regular team-building events. Join us to make a meaningful impact in the digital marketing landscape, where your ideas are valued and your career can flourish.
    I

    Contact Detail:

    Itineris Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Senior Paid Media Specialist

    ✨Tip Number 1

    Familiarise yourself with Itineris and their approach to digital marketing. Understanding their values and the sectors they work in will help you tailor your conversations during interviews, showing that you're genuinely interested in their mission.

    ✨Tip Number 2

    Network with current or former employees of Itineris on platforms like LinkedIn. Engaging with them can provide insider insights about the company culture and expectations, which can be invaluable during your application process.

    ✨Tip Number 3

    Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics and results that demonstrate your ability to drive ROI, as this is a key focus for the Senior Paid Media Specialist role.

    ✨Tip Number 4

    Stay updated on the latest trends in paid media and digital marketing. Being able to discuss recent developments or tools in the industry during your interview will showcase your passion and commitment to continuous learning.

    We think you need these skills to ace Senior Paid Media Specialist

    Paid Media Strategy
    Campaign Management
    Audience Analysis
    Copywriting
    Budget Management
    Google Analytics
    Client Relationship Management
    Digital Marketing Concepts
    Performance Reporting
    Social Media Advertising (Facebook, Instagram, LinkedIn)
    Search Engine Marketing (SEM)
    Programmatic Advertising
    Team Collaboration
    Communication Skills
    Problem-Solving Skills

    Some tips for your application 🫡

    Tailor Your CV: Make sure your CV highlights relevant experience in paid media campaigns, especially across the channels mentioned in the job description. Use specific metrics to demonstrate your success in previous roles.

    Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your skills align with Itineris' goals. Mention specific campaigns you've led and the results achieved to showcase your expertise.

    Showcase Your Communication Skills: Since the role requires strong communication, ensure your application reflects clarity and professionalism. Use concise language and avoid jargon unless necessary, making it easy for the hiring team to understand your points.

    Highlight Team Collaboration: Itineris values teamwork, so include examples of how you've successfully collaborated with colleagues or clients in past projects. This will demonstrate your ability to work well within a team environment.

    How to prepare for a job interview at Itineris

    ✨Showcase Your Campaign Successes

    Be prepared to discuss specific paid media campaigns you've managed. Highlight the strategies you implemented, the results achieved, and how you maximised ROI. This will demonstrate your hands-on experience and ability to drive tangible results.

    ✨Understand Itineris' Client Base

    Familiarise yourself with the sectors Itineris works with, such as education and not-for-profit. Tailor your responses to show how your experience aligns with their client needs and how you can contribute to their growth.

    ✨Demonstrate Data-Driven Decision Making

    Since the role focuses on data-driven campaigns, be ready to discuss how you use analytics tools like Google Analytics to inform your strategies. Share examples of how data has influenced your campaign decisions and optimisations.

    ✨Communicate Clearly and Confidently

    As a Senior Paid Media Specialist, you'll need to communicate effectively with clients and colleagues. Practice articulating your thoughts clearly and confidently, especially when discussing complex marketing concepts or campaign results.

    Senior Paid Media Specialist
    Itineris

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