At a Glance
- Tasks: Lead marketing strategies and creator growth for an innovative travel-tech startup.
- Company: Join ReelTrip, a dynamic platform revolutionising travel bookings through short-form video.
- Benefits: Equity-only role with transition to salary post-funding and creative freedom.
- Why this job: Shape the future of travel for Gen Z while building a global brand from scratch.
- Qualifications: Experience in influencer marketing and a passion for travel and creativity.
- Other info: Be part of a rapidly growing team with exciting partnerships and opportunities.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Overview
Founding Head of Marketing & Creator Growth (Equity-Only Role)
Location: Remote (UK/EU preferred)
Commitment: Part-time (1-2 days/week to start, full-time post-funding)
Compensation: Equity-only until funding is secured, then transitions to a salaried role with continued equity.
Company Description
ReelTrip lets users discover and book unforgettable places through the power of short‑form video. Our mission is simple: turn content‑driven inspiration into reservations, eliminating the need to bounce between social media and booking sites. ReelTrip seamlessly combines discovery and booking into one flow, allowing users to watch, love and book stays, restaurants, bars and experiences directly from authentic creator content. Anyone, not just influencers, can be a creator on ReelTrip, whether you’re a local foodie or an avid traveler.
Role Description
We’re looking for a culture‑savvy, influencer‑first marketer who knows how to make brands move at lightning speed. You’ll own the launch strategy, creator onboarding, and viral growth campaigns that put ReelTrip in the hands (and feeds) of millions. You’ll shape the voice, energy, and cultural footprint of a company built for Gen Z & Millennial travelers.
Responsibilities
- Launch Strategy: Design and execute the go‑to‑market plan for ReelTrip’s public launch.
- Influencer Growth: Attract, onboard and energise creators, from micro TikTokers to global travel storytellers.
- Creator / User Management: Outreach, onboarding and campaign coordination for our travel creators (initially in‑house).
- Social‑First Campaigns: Create viral challenges, activations and content loops that drive bookings.
- Brand Building: Make ReelTrip the authentic voice of short‑form travel booking across media and PR.
- Partnership Marketing: Co‑create high‑impact campaigns with travel, dining and lifestyle brands.
- Growth Metrics: Drive creator retention, community engagement and bookings through marketing, organic social strategy, paid ad testing and email/CRM.
Qualifications
- Proven track record in influencer marketing, social‑first campaigns or creator partnerships.
- Deep knowledge of TikTok, Instagram Reels, YouTube Shorts and what makes content go viral.
- A creative storyteller who can turn campaigns into cultural moments.
- Startup mindset: experimental and growth‑obsessed.
- Passion for travel and the creator economy.
What’s In It for You
- Founding equity in ReelTrip (share options, vesting over 12 months).
- Transition to full‑time salaried + equity upon funding (target Q1‑2026).
- Opportunity to build the marketing engine of a global travel‑tech brand from scratch.
- Creative freedom to shape how the world discovers and books travel.
Why Now?
Our team is growing! We’ve launched our beta, integrated with Expedia.com, Hotels.com, IHG, and GetYourGuide, and have more direct partnerships on the way. We’ve created a revenue‑generating model & funding is next.
We’re ready to bring ReelTrip to the world, and you’ll be helping us lead the charge. This is your chance to join ReelTrip at the ground floor as our cultural architect. If you dream in TikToks, live for influencer collabs, and want to redefine how Gen Z travels, we want to hear from you.
Get in touch
Send your CV and covering letter to Hiring@thereeltrip.com
We’re expanding our team rapidly. If you’re keen to join our team and think you could add to our success, we’d love to hear from you.
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Head of Marketing & Creator Growth employer: It Started Here
Contact Detail:
It Started Here Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing & Creator Growth
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more you engage, the better your chances of landing that dream role.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns, influencer collaborations, and any viral content you've been part of. This is your chance to shine and demonstrate what you can bring to ReelTrip.
✨Tip Number 3
Be proactive! Don’t just wait for job openings; reach out directly to companies you admire, like ReelTrip. Express your passion for their mission and how you can contribute to their growth. It shows initiative and enthusiasm!
✨Tip Number 4
Stay updated on trends! Follow the latest in social media and influencer marketing. Being knowledgeable about what's hot right now will help you stand out in interviews and show that you're ready to make an impact at ReelTrip.
We think you need these skills to ace Head of Marketing & Creator Growth
Some tips for your application 🫡
Craft a Compelling CV: Your CV is your first impression, so make it count! Highlight your experience in influencer marketing and social-first campaigns, and don’t forget to sprinkle in some creative storytelling that showcases your passion for travel.
Personalise Your Cover Letter: This is your chance to shine! Tailor your cover letter to ReelTrip by mentioning specific aspects of the role that excite you. Show us how your skills align with our mission to revolutionise travel booking through short-form video.
Show Off Your Creativity: We’re looking for someone who can turn campaigns into cultural moments. Use your application to demonstrate your creative flair—whether it’s through unique formatting, engaging language, or even a fun anecdote about your travel experiences.
Apply Through Our Website: We want to hear from you directly! Make sure to submit your application through our website to ensure it gets into the right hands. We’re excited to see what you bring to the table!
How to prepare for a job interview at It Started Here
✨Know Your Stuff
Before the interview, dive deep into ReelTrip's mission and values. Understand how they blend short-form video with travel bookings. Be ready to discuss how your experience in influencer marketing can help shape their brand voice and cultural footprint.
✨Showcase Your Creativity
Prepare examples of past campaigns you've led that went viral or had a significant impact. Think about how you can translate those experiences into actionable strategies for ReelTrip, especially focusing on Gen Z and Millennial audiences.
✨Be Ready to Collaborate
Since this role involves working with creators and brands, come prepared with ideas on how to attract and energise influencers. Discuss potential partnerships and social-first campaigns that could elevate ReelTrip’s presence in the market.
✨Embrace the Startup Mindset
Highlight your adaptability and willingness to experiment. Share stories that demonstrate your growth-obsessed mentality and how you've thrived in fast-paced environments. This will resonate well with ReelTrip's startup culture.