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- Tasks: Define positioning and shape the go-to-market strategy for a fast-growing SaaS company.
- Company: Exciting B2B SaaS company in London with a dynamic work culture.
- Benefits: Salary up to £115,000, hybrid work options, and career growth opportunities.
- Why this job: Be the first marketing hire and make a significant impact on the company's success.
- Qualifications: Solid B2B SaaS experience and strong product marketing instincts required.
- Other info: Opportunity to build a content and sales enablement function from scratch.
The predicted salary is between 100000 - 115000 £ per year.
A fast-growing B2B SaaS company in London is seeking its first marketing hire to define positioning and shape the go-to-market strategy. This role involves building the content and sales enablement function from scratch, collaborating closely with sales, and eventually leading a small marketing team. Ideal candidates will have solid B2B SaaS experience and strong product marketing instincts. The offer includes a salary range of £100,000 - £115,000 DOE with hybrid work options.
SaaS Marketing Lead & Builder - GTM, Content, Pipeline in City of London employer: iSupply Recruitment Ltd
Contact Detail:
iSupply Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SaaS Marketing Lead & Builder - GTM, Content, Pipeline in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the B2B SaaS space on LinkedIn or at industry events. We can’t stress enough how valuable personal connections can be in landing that dream role.
✨Tip Number 2
Show off your skills! Create a portfolio or a case study showcasing your previous work in product marketing. We want to see how you’ve defined positioning and shaped go-to-market strategies in the past.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing efforts. We should be ready to discuss how we can build their content and sales enablement function from scratch, showing our understanding of their needs.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace SaaS Marketing Lead & Builder - GTM, Content, Pipeline in City of London
Some tips for your application 🫡
Show Your SaaS Savvy: Make sure to highlight your B2B SaaS experience in your application. We want to see how you've tackled similar challenges and what strategies you've used to drive success in the past.
Craft a Compelling Narrative: When writing your application, tell us a story about your journey in marketing. We love candidates who can weave their experiences into a narrative that showcases their skills and passion for the role.
Tailor Your Application: Don’t just send a generic application! We’re looking for someone who understands our company and the role. Customise your CV and cover letter to reflect how your background aligns with our needs and goals.
Keep It Professional Yet Personal: While we appreciate professionalism, don’t be afraid to let your personality shine through. We want to get a sense of who you are beyond your qualifications, so feel free to share your enthusiasm for the role and our mission!
How to prepare for a job interview at iSupply Recruitment Ltd
✨Know Your SaaS Inside Out
Make sure you understand the B2B SaaS landscape, especially the company’s product and its competitors. Familiarise yourself with their positioning and how they differentiate themselves in the market. This will help you articulate your thoughts on their go-to-market strategy during the interview.
✨Showcase Your Content Strategy Skills
Prepare examples of content strategies you've successfully implemented in the past. Be ready to discuss how you would build a content and sales enablement function from scratch. Highlight your ability to create engaging content that drives pipeline and supports sales efforts.
✨Collaboration is Key
Since this role involves working closely with sales, think about how you can demonstrate your collaborative skills. Prepare anecdotes that showcase your experience in cross-functional teams and how you’ve successfully aligned marketing efforts with sales goals.
✨Leadership Potential Matters
Even if you’re not leading a team yet, show your potential for leadership. Discuss your vision for building a marketing team and how you would mentor others. This will signal to them that you’re not just a doer but also a thinker who can grow with the company.