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For Companies At a Glance
- Tasks: Create and define marketing strategies from scratch, working directly with founders.
- Company: Fast-growing B2B SaaS company making waves in the UK, Europe, and the US.
- Benefits: Competitive salary, equity options, and hybrid work model.
- Why this job: Be the driving force behind innovative marketing strategies and build your own team.
- Qualifications: Experience in B2B SaaS marketing and strong product marketing instincts.
- Other info: Exciting opportunity to shape the future of a dynamic company.
The predicted salary is between 72000 - 84000 £ per year.
A fast-growing B2B SaaS company has built a product that's gaining serious traction across the UK, Europe and the US. Now they need their first marketing hire.
The Role
This is a builder role. You'll come in without a team, without a playbook, and work directly with the founders to create one. That means owning positioning, shaping the go-to-market narrative, partnering with sales on pipeline, and being the person who decides what 'good marketing' looks like at this company. Over time, you'll hire and lead a small team - that headcount is already signed off. If you want a role where someone hands you a strategy, this isn't it. If you want to write the strategy yourself, keep reading.
What You'll Actually Do
- Define how the company positions itself and talks about its product
- Turn product updates into stories that resonate with buyers
- Build the content and sales enablement function from scratch - case studies, one-pagers, website, launches
- Partner closely with sales to strengthen pipeline and shorten deal cycles
- Hire and develop a small marketing team as the business scales
What We're Looking For
- You're probably a Senior PMM, Marketing Lead or Head of Marketing in an early-stage SaaS business.
- You've built before, or you've been itching to.
- Solid B2B SaaS background, ideally with some enterprise exposure
- Strong product marketing instincts - positioning, messaging, narratives
- Comfortable supporting a sales team and understanding what actually moves pipeline
- You can write. Clearly. Without jargon.
- You've worked in a startup or scale-up and you're used to limited resources and building as you go
- You're genuinely excited by AI automation tools and actively use them in your work - this matters
£100,000 - £115,000 DOE Equity Hybrid (London)
Marketing Lead in City of London employer: iSupply Recruitment Ltd
Contact Detail:
iSupply Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead in City of London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. Don’t just ask for jobs; ask for advice and insights about their experiences. This can lead to opportunities you might not find on job boards.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects, case studies, and any content you've developed. This is your chance to demonstrate what 'good marketing' looks like to potential employers.
✨Tip Number 3
Prepare for interviews by understanding the company’s product and market position. Be ready to discuss how you would shape their go-to-market narrative and what strategies you’d implement. Show them you’re the builder they need!
✨Tip Number 4
Apply through our website! We want to see your application directly, and it gives you a better chance to stand out. Plus, it shows you’re genuinely interested in joining our team and contributing to our growth.
We think you need these skills to ace Marketing Lead in City of London
Some tips for your application 🫡
Show Your Passion for Building: We want to see your enthusiasm for creating something from scratch. In your application, share examples of how you've built marketing strategies or teams before. Let us know what excites you about the opportunity to shape our narrative!
Keep It Clear and Jargon-Free: We appreciate straightforward communication. When writing your application, avoid jargon and keep your language clear. Show us that you can convey complex ideas simply, just like you would in your marketing role.
Highlight Your B2B SaaS Experience: Make sure to emphasise your background in B2B SaaS. We’re looking for someone who understands the unique challenges and opportunities in this space. Share specific achievements that demonstrate your expertise and impact in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. This helps us streamline the process and ensures your application gets the attention it deserves. Plus, it’s a great way to show your interest in joining our team!
How to prepare for a job interview at iSupply Recruitment Ltd
✨Know Your Stuff
Before the interview, dive deep into the company's product and its positioning in the market. Understand their target audience and competitors. This will help you articulate how your experience aligns with their needs and how you can contribute to shaping their marketing strategy.
✨Showcase Your Building Skills
Since this role is all about building from scratch, come prepared with examples of how you've successfully created marketing strategies or teams in the past. Be ready to discuss specific challenges you faced and how you overcame them, as well as the impact your efforts had on the business.
✨Collaborate Like a Pro
Highlight your experience working closely with sales teams. Prepare to discuss how you've partnered with sales to enhance pipeline and shorten deal cycles. Bring examples of how your marketing initiatives directly supported sales goals and drove results.
✨Be Authentic and Clear
In a startup environment, clear communication is key. Practice explaining complex ideas simply and without jargon. During the interview, be yourself and let your passion for AI automation tools shine through. Show them that you're not just a fit for the role, but also a great cultural match for the team.