At a Glance
- Tasks: Lead innovative marketing strategies for high-growth consumer brands in the prize-competition sector.
- Company: Join a leading Web and Digital Marketing company with a dynamic team.
- Benefits: Enjoy a competitive salary, bonus, flexible working, and pension options.
- Other info: Hybrid working available in County Tyrone with excellent career growth opportunities.
- Why this job: Make a real impact by driving performance marketing and optimising substantial budgets.
- Qualifications: 5+ years in performance marketing leadership with proven budget management skills.
The predicted salary is between 50000 - 65000 £ per year.
Staffline Ireland are recruiting for a Senior Marketing Manager on behalf of a leading Web and Digital Marketing company. The Senior Marketing Manager will own and drive the company's performance marketing capability across a diverse client portfolio, with a particular focus on high-velocity consumer growth brands in the prize-competition sector. You will build a market-leading growth function, lead strategy across paid and owned channels, optimise budgets of ~£10m, and deliver measurable growth, acquisition efficiency, and lifetime value improvements.
Responsibilities:
- Develop and lead multi-channel growth strategies across sectors
- Own forecasting and reporting processes
- Lead paid media strategy (Meta, TikTok, Google, YouTube)
- Run creative testing & performance frameworks
- Ensure ASA/CAP compliance for competition clients
- Lead and mentor the marketing performance team
- Drive data-led strategies and optimise funnels
- Work with exec/founder-level stakeholders
- Any other duties the role may involve
Person Specification:
- 5 years in performance/growth marketing leadership
- Proven multi-million-pound budget management (~£5m-£10m+)
- Deep expertise in paid media platforms
- Experience leading teams & scaling performance
- Experience with high velocity consumer categories
Desirable Criteria:
- Prize competition / sweepstakes / gaming / D2C experience
- Knowledge of ASA/CAP regulations and compliance
- CRM & LTV optimisation experience (e.g., Klaviyo, HubSpot)
- Experience in always on advertising environments
The Rewards:
The successful Senior Marketing Manager will enjoy a competitive salary depending on experience plus:
- Bonus
- Free parking
- Flexible working options
- Pension
- Hybrid working
Location:
The Senior Marketing Manager role will be based in County Tyrone with the option of hybrid working.
To be considered for this position, please forward your CV to Ross McConville at Staffline Ireland by clicking on the APPLY button on this page and attaching your CV.
Senior Marketing Manager TLNT1_NI in Dungannon employer: IrishJobs
Staffline Ireland is an exceptional employer, offering a dynamic work environment that fosters creativity and innovation in the digital marketing sector. With a focus on employee growth, the company provides flexible working options and a competitive salary package, including bonuses and pension contributions, making it an attractive place for professionals looking to advance their careers while enjoying a healthy work-life balance in the beautiful County Tyrone.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager TLNT1_NI in Dungannon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for IrishJobs and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like IrishJobs are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with IrishJobs on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at IrishJobs. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Marketing Manager TLNT1_NI in Dungannon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit IrishJobs. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of IrishJobs:Show us that you’ve done your homework! In your application, briefly mention what you admire about IrishJobs’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at IrishJobs
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at IrishJobs will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At IrishJobs, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
