At a Glance
- Tasks: Drive marketing strategies, manage events, and create engaging content for a clean energy company.
- Company: Join Joulen, a leader in innovative energy solutions across Europe.
- Benefits: Competitive salary, generous leave, private medical insurance, and a pension plan.
- Other info: Exciting opportunities for growth in a collaborative and dynamic environment.
- Why this job: Be part of a team shaping the future of clean energy with impactful marketing.
- Qualifications: Degree in Marketing or related field and 4+ years of relevant experience.
The predicted salary is between 40000 - 50000 € per year.
About Joulen
Joulen is redefining the commercial and technical boundaries of distributed energy through data-driven flexibility, intelligent market trading and virtual power plant orchestration. At the heart of our proposition is PARIS, our proprietary Predictive Analytical Renewables Integration System, an AI driven platform that integrates forecasting, asset control, and market interfacing to monetise flexibility across residential and commercial energy portfolios. Joulen is already delivering measurable revenue streams for customers across the UK and Ireland and continental Europe while our expert teams are proudly shaping a decentralised, responsive, and decarbonised energy system.
Purpose
We are looking for a hands-on Marketing Executive (Digital, Brand & Events) to help scale Joulen's growth and commercial pipeline across the UK, Ireland, Europe and beyond. You will blend digital strategy with on-the-ground event coordination, brand development, and content that turns complex concepts into clear customer value. You will join a growing, collaborative commercial team shaping the future of clean energy.
Key Responsibilities
- Brand & Positioning: Evolve and maintain Joulen's brand system across all touchpoints (web, sales collateral, product/partner white-label assets), ensuring consistency and clarity of our value propositions (PARIS, white-label, residential/commercial/grid-scale). Develop messaging frameworks and proof points (case studies, customer stories, partner spotlights) aligned to priority sectors and markets.
- Events & Partnerships: Plan and deliver Joulen's presence at industry conferences, trade shows and partner events: research opportunities, book stands/speaking slots, brief the team, manage suppliers, logistics and on-site execution, and own post-event follow-up and ROI tracking. Coordinate partner co-marketing including PR announcements, onboarding and content.
- Demand Generation & Digital: Plan, build, run and optimise multi-channel campaigns (paid/organic social, paid search/display, retargeting, email, webinars, content syndication) mapped to the buyer journey. Own website updates and SEO; brief designers, developers as needed; maintain strong visibility of analytics, dashboards and regular performance reporting. Nurture programs: build segmented email workflows for prospects, partners and customers (newsletters, product updates, event follow-ups). Social media: calendar management, content creation, community engagement and social listening.
- Content & Thought Leadership: Draft high-quality copy for blogs, landing pages, ads, emails, case studies, press notes and decks; support thought-leadership with our Commercial and Product teams.
- Sales Enablement: Maintain a library of on-brand collateral (one-pagers, pitch decks, leave-behinds); coordinate references and case studies to support bids and RFPs. Collaborate with Sales on lead handoff, ICP refinement and campaign feedback loops.
Essential Criteria
- Degree in Marketing, Communications, Business or a related discipline.
- 4+ years relevant experience.
- Marketing toolkit: Proven experience across a mix of digital channels social, search, email marketing automation, web/SEO, analytics and reporting.
- Event coordination: Proven experience supporting or running conferences, trade shows or conferences.
- Excellent written and verbal skills; confident presenting, presenting at meetings and reporting results.
- Strong project management and stakeholder coordination across internal teams and external partners.
- Brand aware: ability to brief and collaborate on design; familiarity with tools like Canva or similar.
- Sector interest: enthusiasm for clean energy, data and AI, and the energy transition. Experience in B2B tech and energy is advantageous.
Desirable Criteria
- Experience creating technical explainers/case studies in B2B settings.
- Marketing automation/CRM (e.g., HubSpot) familiarity.
- Basic HTML/CMS knowledge and comfort with analytics tools.
What we offer
- Competitive salary.
- 20 days annual leave plus 11 public holidays.
- Option to buy additional annual leave.
- Pension.
- Life Assurance.
- Private Medical Insurance.
- Paid sick leave.
- Company volunteering day.
If you are interested in applying please click the Apply button below.
Senior Marketing Executive TLNT1_NI in Belfast employer: IrishJobs
At Joulen, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation in the clean energy sector. Our team enjoys competitive salaries, generous leave policies, and comprehensive benefits including private medical insurance and a pension plan, all while contributing to a sustainable future through cutting-edge technology. With ample opportunities for professional growth and a commitment to employee well-being, Joulen is the ideal place for passionate individuals looking to make a meaningful impact in the energy transition.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Executive TLNT1_NI in Belfast
✨Tip Number 1
Network like a pro! Get out there and connect with people in the clean energy sector. Attend industry events, join relevant online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing projects, especially those related to digital campaigns and event coordination. This is your chance to demonstrate how you can turn complex concepts into clear customer value, just like Joulen does.
✨Tip Number 3
Tailor your approach! When you find a role that excites you, make sure to customise your pitch. Highlight your experience in B2B tech and energy, and showcase your enthusiasm for clean energy and AI. Let them see why you’re the perfect fit for their team!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Joulen team and contributing to a decarbonised energy system.
We think you need these skills to ace Senior Marketing Executive TLNT1_NI in Belfast
Some tips for your application 🫡
Show Your Passion for Clean Energy:When you're writing your application, let your enthusiasm for clean energy and innovation shine through. We want to see how your values align with our mission at Joulen, so don’t hold back on sharing why this sector excites you!
Tailor Your Experience:Make sure to highlight your relevant experience in digital marketing, event coordination, and brand development. We’re looking for someone who can blend these skills seamlessly, so be specific about how your past roles have prepared you for this position.
Be Clear and Concise:We appreciate clarity! When drafting your application, keep your language straightforward and to the point. Use bullet points where possible to make it easy for us to see your key achievements and skills at a glance.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at Joulen!
How to prepare for a job interview at IrishJobs
✨Know Joulen Inside Out
Before your interview, dive deep into Joulen's mission and values. Understand their proprietary PARIS system and how it integrates with the clean energy sector. This knowledge will not only impress but also help you articulate how your skills align with their goals.
✨Showcase Your Marketing Toolkit
Be ready to discuss your experience across various digital channels. Prepare specific examples of campaigns you've run, focusing on metrics and outcomes. Highlight your familiarity with tools like HubSpot and Canva, as well as any event coordination you've done that aligns with Joulen's needs.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills in real-world scenarios. Think about challenges you've faced in previous roles, especially in B2B tech or energy, and how you overcame them. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Engage with Enthusiasm for Clean Energy
Demonstrate your passion for clean energy and the role of data and AI in the industry. Share your thoughts on current trends and how they might impact Joulen's marketing strategies. This will show that you're not just a fit for the role, but also genuinely invested in their mission.
