At a Glance
- Tasks: Represent Jameson, educate consumers and bartenders, and create engaging brand experiences.
- Company: Join Irish Distillers, a leader in the spirits industry with a vibrant culture.
- Benefits: Competitive salary, company car, health perks, and a supportive work environment.
- Other info: Enjoy a dynamic role with opportunities for growth and creativity.
- Why this job: Be part of a global brand, share your passion for whiskey, and connect with diverse communities.
- Qualifications: Must have a relevant qualification, bartending experience, and a love for culture.
The predicted salary is between 30000 - 40000 £ per year.
Location: Belfast
Contract type: Initial 12-month contract with potential for a further 12-24 months (performance dependent)
Reporting to: Irish Distillers marketing team and dotted line to BA Programmes team in Dublin and the local commercial team in Belfast.
Closing Date: 24th of June 2026 at 12pm
Irish Distillers, a Pernod Ricard company, is a producer of some of the world's most well-known and successful Irish whiskeys and Ireland's leading supplier of spirits. Our Global Trade Advocacy team engages with the On-Trade, where Jameson is brought to life through storytelling, craft, and human connection. Brand Ambassadors serve as cultural catalysts, translating brand ambition into authentic experiences, building trust with bartenders, consumers, and trade partners.
The Jameson Brand Ambassador Programme offers you the opportunity to represent Jameson in Ireland or in one of our international markets while becoming part of the local Pernod Ricard marketing and sales teams. As a Jameson Brand Ambassador, you will gain hands-on commercial experience, deep brand knowledge, and the opportunity to represent the world's bestselling Irish whiskey globally.
You will play a key role in building the brand through education, advocacy, and trade engagement. Your responsibilities will include:
- Brand Education: Support local sales teams in educating staff in key trade accounts, conducting tastings and education for drinks industry influencers and target consumers.
- Brand Activation: Collaborate with local brand and sales teams to execute brand activations, building brand awareness and creating development opportunities.
- Cultural Advocacy: Engage with the local cultural landscape by connecting with key figures in the community to authentically drive brand awareness.
- Content Creation: Capture on-brand content to share on local and global brand channels.
- Share of Mind: Ensure the Jameson brand is front of mind with consumers.
Qualifications, Skills, Knowledge and Experience:
- Relevant third-level qualification (or equivalent experience)
- Full, clean driver's licence and willingness to travel
- Full legal right to work in Ireland is essential
- Bartending and/or hospitality experience
- Experience/interest in travel
- Interest in Music, Art and Culture
- Confident communicator with strong presentation and influencing skills
- Outgoing and personable, with excellent relationship-building ability
- Positive, proactive mindset with a strong can-do attitude
- Commercially aware with sound business acumen
- Creative, innovative, and collaborative in approach
- Self-motivated, reliable, and able to work independently with strong IT skills
- Able to adapt to new countries, cultures, and situations
What we offer:
- 2-week induction training programme across our main locations in Dublin & Cork
- Company Car (where applicable in market)
- Competitive salary
- Laptop & Mobile
- Initial 12-month contract with an opportunity to extend for a further 12-24 months (performance dependent)
- Allowance to spend on our portfolio of products and merchandise
- Health & Wellbeing; Our Wellbeing Programme THRIVE supports employees across the three main pillars: Life, Body & Mind.
How to apply:
- Follow the link and create an account with us via Workday
- Upload an up-to-date CV, including relevant experience, languages (if applicable), and education
- Complete our short pre-screen questionnaire and submit your application
What happens next?
We will review applications as they come in and will be in touch to arrange first-round interviews throughout June and the first week of July. If successful, you'll be invited to attend an in-person or online assessment centre.
We believe that diverse perspectives make us better and we welcome people from all backgrounds and experiences to create together the spirit that makes us great.
Jameson Brand Ambassador Programme - Belfast employer: Irish Distillers
Irish Distillers is an exceptional employer, offering a vibrant and supportive work culture that values creativity and collaboration. As a Jameson Brand Ambassador in Belfast, you'll enjoy comprehensive training, competitive salary, and unique opportunities for personal and professional growth while representing the world's bestselling Irish whiskey. With a focus on employee wellbeing and recognition, you'll be part of a dynamic team that champions cultural engagement and brand advocacy in a thriving market.
StudySmarter Expert Advice🤫
We think this is how you could land Jameson Brand Ambassador Programme - Belfast
✨Tip Number 1
Get to know the brand inside out! Dive deep into Jameson's history, production process, and unique selling points. This knowledge will help you stand out during interviews and show your genuine passion for the role.
✨Tip Number 2
Network like a pro! Attend industry events, connect with bartenders, and engage with local influencers. Building relationships in the community can open doors and give you an edge over other candidates.
✨Tip Number 3
Show off your creativity! Think about how you can bring Jameson to life through unique activations or content ideas. Presenting fresh concepts during interviews can really impress the hiring team.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the Jameson family. Don’t miss out on this opportunity!
We think you need these skills to ace Jameson Brand Ambassador Programme - Belfast
Some tips for your application 🫡
Craft Your CV:Make sure your CV is up-to-date and highlights your relevant experience, especially in bartending or hospitality. We want to see how your skills align with the Jameson Brand Ambassador role!
Show Your Passion:In your application, let us know why you're excited about representing Jameson. Share your love for whiskey, culture, and community – we’re looking for genuine advocates!
Tailor Your Cover Letter:Don’t just send a generic cover letter! Tailor it to reflect your understanding of the Jameson brand and how you can contribute to our mission. We appreciate creativity and authenticity.
Apply Through Our Website:Remember to apply through our website! Create an account on Workday, upload your CV, and complete the pre-screen questionnaire. It’s the best way to ensure your application gets noticed!
How to prepare for a job interview at Irish Distillers
✨Know Your Jameson Inside Out
Before the interview, dive deep into the history and production process of Jameson Irish Whiskey. Familiarise yourself with its unique qualities and what sets it apart from other brands. This knowledge will not only impress your interviewers but also show your genuine passion for the brand.
✨Show Off Your People Skills
As a Brand Ambassador, you'll be engaging with bartenders, consumers, and trade partners. During the interview, highlight your experience in building relationships and your ability to connect with diverse audiences. Share specific examples of how you've successfully influenced or educated others in the past.
✨Be Creative and Collaborative
The role involves content creation and brand activation, so come prepared with ideas! Think about innovative ways to promote Jameson and engage with the local community. Discuss any previous projects where you collaborated with others to achieve a common goal, showcasing your teamwork skills.
✨Demonstrate Your Adaptability
This position may require you to travel and adapt to new cultures. Be ready to discuss your experiences in different environments and how you've thrived in them. Highlight your positive mindset and willingness to embrace new challenges, as this will resonate well with the interviewers.
