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For Companies At a Glance
- Tasks: Create innovative strategies that inspire brands to connect with audiences meaningfully.
- Company: Join Iris, a global agency known for its creative and strategic excellence.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and mentorship.
- Other info: Be part of a diverse team committed to equal opportunities and creativity.
- Why this job: Make an impact by shaping award-winning campaigns for ambitious brands.
- Qualifications: Experience in strategy development and a passion for cultural insights.
The predicted salary is between 50000 - 60000 £ per year.
About Us
Iris is a global integrated agency driven by one simple philosophy: Participate or Perish. We create ideas that earn attention and inspire people to interact with brands in meaningful ways. Working with some of the world's most ambitious brands, we combine strategy, creativity, technology, and media to deliver impactful campaigns.
Overview
The role in a nutshell: Synthesize culture, client data, audience understanding and channel expertise into exciting strategies that win the trust of clients and unlock award-worthy creative ideas.
Responsibilities:
- Own the strategic spine for projects – from audience definition to measurement framework, ensuring every brief ladders up to brand and business.
- Master primary and secondary research: leverage tools and technology from across Iris and beyond to identify emergent behaviours and what it takes for brands to participate in people's lives.
- Synthesise at speed: distil messy quant & qual inputs into sharp points of view and decks that inspire creatives, media and client stakeholders.
- Lead the creation of simple, inspiring briefs driven by genuinely creative strategies.
- Understand and apply Participation methodology – providing clear direction on opportunities to stand apart, ride culture and move behaviour.
- Own integrated comms planning: ensure strategy is creatively executable across the journey, with clear participation triggers at each touchpoint.
- Be a useful and challenging partner for creatives to shape, stress-test and sell ideas that genuinely connect with cultural movements, contributing actively to creative councils and development sessions.
- Co-pilot ideation sprints – run stimulus sessions, translate behavioural science nudges into creative triggers and stress-test concepts against channel realities.
- Provide clear objectives with understanding of how these can be measured, including participation metrics beyond traditional KPIs.
- Mentor Juniors on research techniques, strategy fundamentals, and AI-assisted synthesis.
Required Skills:
- Lead client workshops – including inspiration and ambition-setting sessions focused on cultural relevance and participation opportunities.
- Develop bespoke insight or trend reports that position Iris as a thought-leader with our client.
- Own the full strategic narrative of an integrated campaign, from audience insight to idea to execution and rationale.
- Execute sophisticated AI prompts and workflows that augment research, cultural analysis, or creative exploration.
- Architect brand strategies for smaller brands with oversight.
- Lead working sessions with creative teams to unlock channel-native executions that make use of ever-evolving platforms.
- Create go-to-market playbooks that robustly explain a campaign idea to end.
- Shape new approaches that help teams deliver more insightful and effective integrated work.
Equal Opportunities
Iris is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.
Senior Strategist 6M FTC in London employer: Iris
Contact Detail:
Iris Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Strategist 6M FTC in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that Senior Strategist role.
✨Tip Number 2
Prepare for interviews by researching the company culture and recent campaigns. We want you to show how your skills align with their philosophy of 'Participate or Perish'. Bring your A-game and be ready to discuss how you can contribute to their exciting strategies!
✨Tip Number 3
Practice your pitch! You’ll need to articulate your ideas clearly and confidently. We suggest rehearsing how you would present your strategic insights and creative concepts, as this will help you stand out during interviews.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search. Let’s get you that Senior Strategist position!
We think you need these skills to ace Senior Strategist 6M FTC in London
Some tips for your application 🫡
Show Your Strategic Thinking: When crafting your application, make sure to highlight your ability to synthesise data and insights into actionable strategies. We want to see how you can turn complex information into clear, inspiring ideas that resonate with clients.
Be Creative and Authentic: Don’t be afraid to let your personality shine through! Use your application to showcase your creative flair and unique perspective. We’re looking for someone who can think outside the box and bring fresh ideas to the table.
Tailor Your Application: Make sure to tailor your application specifically for the Senior Strategist role. Reference the job description and align your skills and experiences with what we’re looking for. This shows us you’ve done your homework and are genuinely interested in joining our team.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about who we are and what we do!
How to prepare for a job interview at Iris
✨Know Your Audience
Before the interview, take some time to research the company and its clients. Understand their brand philosophy and recent campaigns. This will help you tailor your responses and demonstrate how your strategic thinking aligns with their goals.
✨Master the Art of Synthesis
Be prepared to discuss how you can distil complex data into actionable insights. Bring examples of past projects where you’ve successfully synthesised qualitative and quantitative research to create compelling strategies that resonate with audiences.
✨Showcase Your Creative Collaboration Skills
Highlight your experience working with creative teams. Share specific instances where you’ve co-piloted ideation sessions or contributed to creative councils, emphasising how your strategic input has led to successful campaign outcomes.
✨Prepare for Participation Methodology Questions
Familiarise yourself with the concept of participation in marketing. Be ready to discuss how you would apply this methodology to create strategies that not only stand out but also engage consumers meaningfully across various touchpoints.