At a Glance
- Tasks: Lead multi-channel acquisition strategies for global brands and oversee account growth.
- Company: Join Iris, a global integrated agency that values creativity and innovation.
- Benefits: Competitive salary, professional development, and a collaborative work environment.
- Other info: Embrace equal opportunities and contribute to a diverse workplace.
- Why this job: Shape impactful campaigns and build strong client relationships in a dynamic setting.
- Qualifications: Proven experience in performance marketing and strong leadership skills.
The predicted salary is between 60000 - 80000 € per year.
About Us
Iris is a global integrated agency driven by one simple philosophy: Participate or Perish. We create ideas that earn attention and inspire people to interact with brands in meaningful ways. Working with some of the world’s most ambitious brands, we combine strategy, creativity, technology, and media to deliver impactful campaigns.
Overview
We’re looking for an Account Director to play a pivotal role across key client relationships, shaping multi-channel acquisition strategies for a portfolio of global brands. We’re looking for someone with deep tactical expertise who can operate at a strategic level, with the commercial acumen and gravitas to act as a trusted partner to senior client stakeholders. You should be comfortable being hands-on when needed, while also able to step back and drive the bigger picture to elevate both client and team performance. You’ll lead full-funnel paid media scopes across B2C and B2B clients, owning top-line strategy, overseeing delivery, and driving account growth.
Responsibilities
- Operational Excellence
- Oversee delivery across accounts, ensuring timelines, priorities, and quality standards are met.
- Lead multi-channel media planning and support execution across paid channels.
- Guide and support the team in developing and activating data-led plans grounded in best practice.
- Oversee analysis and reporting, ensuring insights are translated into clear, compelling narratives.
- Maintain regular client communication (weekly calls, monthly check-ins, QBRs).
- Improve processes and workflows to drive efficiency and impact.
- Maintain visibility with senior leadership on performance, risks, and opportunities.
- Strategic & Client Leadership
- Own the strategic direction of accounts, aligning activity to broader business objectives.
- Build and nurture strong client relationships, acting as a trusted strategic advisor.
- Confidently challenge client thinking and guide decision-making.
- Translate complex data into actionable insights and strategic recommendations.
- Identify risks and growth opportunities, partnering with Business Lead to act on them.
- Account Growth & Commercial Ownership
- Own account commercial health, including scopes of work, forecasting, and resource utilisation.
- Identify and drive growth opportunities across paid media and wider agency capabilities.
- Ensure accounts are efficient, scalable, and profitable in collaboration with internal stakeholders.
- Contribute to new business and pitches with performance expertise.
- Team Leadership & Development
- Lead and mentor junior team members, fostering a high-performance, collaborative environment.
- Ensure high-quality delivery aligned to strategy, stepping in to support with tactical activation where needed.
- Line-manage at least one report, supporting development through coaching and feedback.
- Contribute to team capability through new ideas, channels, technologies, and AI/automation.
- Market & Industry Leadership
- Bring a clear point of view on digital trends and performance marketing evolution.
- Apply this perspective to strengthen strategy and add value to client partnerships.
Required Skills
- Proven experience in a senior client leadership role within a performance marketing or digital agency.
- Deep paid media expertise, with the ability to balance hands-on execution and strategic oversight.
- Highly data-literate, with the ability to turn analysis into insight-led strategy and storytelling, translated into highly compelling presentations.
- Strong communication and influencing skills, with credibility at senior stakeholder level.
- Demonstrated ability to own and grow client relationships with minimal supervision.
- Commercial acumen, including scope management and resource utilisation.
- Strategic mindset, connecting channel performance to wider business outcomes.
- Strong understanding of the full customer acquisition ecosystem (SEO, CRO, analytics, etc.).
- Experience managing and developing at least one direct report.
- Proactive, solutions-oriented approach to problem solving.
- Comfortable operating autonomously across multiple clients and priorities.
Equal Opportunities
Iris is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.
PPC Account Director in London employer: Iris
Iris is an exceptional employer that fosters a dynamic and inclusive work culture, encouraging creativity and collaboration among its team members. With a strong focus on employee growth, the company offers ample opportunities for professional development and mentorship, particularly in the fast-paced environment of performance marketing. Located in a vibrant area, Iris not only works with ambitious global brands but also prioritises a healthy work-life balance, making it an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land PPC Account Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your expertise! When you get the chance to chat with potential employers, make sure to highlight your deep tactical knowledge and strategic mindset. Share examples of how you've driven account growth and improved client relationships – it’ll set you apart from the crowd.
✨Tip Number 3
Be proactive in your follow-ups! After interviews or networking events, send a quick thank-you note or message. It shows your enthusiasm and keeps you fresh in their minds. Plus, it’s a great opportunity to reiterate why you’re the perfect fit for the role.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications and stay updated on new roles that pop up.
We think you need these skills to ace PPC Account Director in London
Some tips for your application 🫡
Show Your Strategic Side:When writing your application, make sure to highlight your strategic mindset. We want to see how you connect channel performance to broader business outcomes, so share examples of how you've done this in the past.
Be Data-Driven:Since we're all about data-led strategies, include specific instances where you've turned analysis into actionable insights. This will show us that you're not just about the numbers, but also about storytelling through data.
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect the skills and experiences mentioned in the job description. This shows us that you’ve done your homework and are genuinely interested in the role.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it makes the process smoother for everyone!
How to prepare for a job interview at Iris
✨Know Your Numbers
As a PPC Account Director, you'll need to demonstrate your deep understanding of data. Brush up on key metrics and be ready to discuss how you've used data to drive successful campaigns. Prepare specific examples where your insights led to significant account growth or improved performance.
✨Showcase Your Strategic Mindset
Be prepared to talk about how you align paid media strategies with broader business objectives. Think of instances where you've successfully challenged client thinking or identified growth opportunities. This will show that you can operate at both tactical and strategic levels.
✨Build Rapport with Confidence
Client relationships are crucial in this role. Practice how you would approach building trust with senior stakeholders. Share experiences where you've nurtured client relationships and acted as a trusted advisor, highlighting your strong communication skills.
✨Demonstrate Leadership Skills
Since you'll be leading a team, think about how you've mentored junior members in the past. Be ready to discuss your leadership style and how you foster a collaborative environment. Highlight any specific successes in developing talent or improving team performance.