At a Glance
- Tasks: Manage client relationships and drive growth through SEO and PPC strategies.
- Company: Join Beiersdorf, a leading skincare brand with a focus on innovation.
- Benefits: Competitive salary, dynamic team environment, and opportunities for professional development.
- Other info: Exciting career growth opportunities in a collaborative and innovative setting.
- Why this job: Be part of a passionate team making a real impact in the digital marketing space.
- Qualifications: Experience in SEO/PPC and strong communication skills are essential.
The predicted salary is between 36000 - 60000 £ per year.
About Us
Iris is a global integrated agency driven by one simple philosophy: Participate or Perish. We create ideas that earn attention and inspire people to interact with brands in meaningful ways. Working with some of the world’s most ambitious brands, we combine strategy, creativity, technology, and media to deliver impactful campaigns.
The role
This role is part of our search‑focused client leadership team, where you will work across the Beiersdorf (BDF) suite of brands, including NIVEA, Eucerin and Hansaplast, acting as a senior strategic partner to the client across the EU region.
Beiersdorf is a global skincare leader, and as their search marketing agency, we operate across the full search ecosystem (SEO & PPC). Our ambition is to maximise visibility for Beiersdorf brands across the search journey, with a primary focus on discovery, using best‑in‑class website content, paid search strategy, CRO, and strategic initiatives designed to maximise the value of traffic and drive sustainable growth
As a SEO Manager, you will take ownership of multiple EU regions (e.g. DACH, SOE or France/Benelux), acting as the senior day‑to‑day client contact and a trusted advisor. You will be responsible for connecting client objectives with our SEO and PPC strategies, leading performance conversations, proactively identifying growth opportunities, and influencing both regional and central stakeholders. You will work closely with our senior strategy and channel leadership teams to shape long‑term roadmaps, unlock new opportunities, and ensure our work consistently delivers commercial impact. Our mission is to enhance brand knowledge, inspire loyalty, and drive awareness through engaging content. This role is critical to achieving that vision, requiring strategic thinking, leadership, and a relentless focus on client growth.
How you’d spend your day
You will play a senior client leadership role within a large, multi‑disciplinary team, with a strong focus on building and maintaining best‑in‑class client relationships. Strategic knowledge of both SEO and PPC, as you will be expected to lead performance narratives, challenge briefs, and guide clients towards the most impactful search strategies.
Your primary focus will be owning the client relationship across your regions and steering clients towards long‑term, scalable growth.
This includes:
- Leading strategic conversations across SEO and PPC, translating performance into clear commercial value.
- Producing and presenting high‑quality performance reporting, insights, and recommendations for client stakeholders.
- Proactively identifying and shaping growth opportunities across markets and chanels.
- Acting as the central point of connection between the client, SEO, PPC, projectmanagement, and senior strategy teams.
- You will be responsible for opportunity identification, and strategic planning, ensuring local nuances are reflected while aligning with global objectives.
- You will oversee delivery standards across your regions, championing innovation (particularly around automation, efficiency, and new search capabilities) and ensuring execution consistently exceeds client expectations.
In addition, you will:
- Collaborate with channel leads on quarterly and annual planning cycles for your regions.
- Mentor and support more junior team members, setting the standard for clientleadership and strategic thinking.
- Collaboration sits at the heart of this role. You will bring clarity, confidence, and a proactive mindset to every interaction, inspiring both clients and colleagues and pushing the work forward.
Equal Opportunities
Iris is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.
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Performance Account Manager in City of London employer: Iris Worldwide
Iris is an exceptional employer that fosters a dynamic and collaborative work culture, where creativity and strategic thinking thrive. As a Paid Media Specialist, you will have the opportunity to work with ambitious global brands, enhancing your skills in a supportive environment that prioritises employee growth and innovation. With a commitment to equal opportunities and a focus on mentorship, Iris provides a unique platform for professional development in the fast-paced world of digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Account Manager in City of London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Iris Worldwide and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Iris Worldwide are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Iris Worldwide on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Performance Account Manager in City of London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Iris Worldwide. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Iris Worldwide:Show us that you’ve done your homework! In your application, briefly mention what you admire about Iris Worldwide’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Iris Worldwide
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Iris Worldwide will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Iris Worldwide, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
