At a Glance
- Tasks: Lead influencer campaigns, build relationships, and track performance to connect brands with culture.
- Company: Iris, a global agency that creates impactful campaigns for ambitious brands.
- Benefits: Inclusive workplace, creative environment, and opportunities for personal growth.
- Other info: Join a diverse team committed to equal opportunities and innovative ideas.
- Why this job: Be at the forefront of influencer marketing and shape how brands engage with audiences.
- Qualifications: Experience in influencer marketing and strong relationship-building skills.
The predicted salary is between 50000 - 65000 £ per year.
About Us
Iris is a global integrated agency driven by one simple philosophy: Participate or Perish. We create ideas that earn attention and inspire people to interact with brands in meaningful ways. Working with some of the world’s most ambitious brands, we combine strategy, creativity, technology, and media to deliver impactful campaigns.
Overview
Influencer marketing only works when it feels earned — when the creator actually belongs in the conversation. The Influencer Manager is the person who makes that happen: identifying the right talent, building genuine relationships, and delivering programmes that connect brands to culture through people who already live in it. You know that the best influencer work doesn't look like advertising. You make sure ours never does.
Responsibilities
- Talent identification - Find and evaluate creators across platforms, assessing cultural credibility, audience fit, and brand alignment, not just follower counts.
- Relationship management - Build and maintain genuine relationships with creators, talent agents, and management, making Iris a partner creators want to work with.
- Campaign delivery - Lead influencer campaigns end-to-end, from briefing and contracting through to content review, publishing, and performance tracking.
- Cultural intelligence - Stay embedded in creator culture across platforms, tracking who's rising, what's resonating, and where the energy is moving.
- Briefing & creative collaboration - Write clear, inspiring briefs that give creators the strategic direction they need while protecting their authentic voice.
- Commercial management - Manage influencer fees, contracts, and budget tracking with accuracy and transparency.
- Measurement & reporting - Define success metrics, track performance, and turn campaign data into actionable insights and recommendations.
- Collaboration - Work closely with social, strategy, and creative teams to ensure influencer activity integrates seamlessly into broader campaigns.
Equal Opportunities
Iris is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.
Influencer Partnerships Lead in London employer: Iris Worldwide
Iris is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and collaboration thrive. As an Influencer Partnerships Lead, you will have the opportunity to work with some of the world's most ambitious brands, driving impactful campaigns while enjoying professional growth through continuous learning and development. Located in a dynamic environment, Iris offers unique advantages such as a commitment to equal opportunities and a focus on building genuine relationships within the influencer community, making it a truly rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Partnerships Lead in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the influencer marketing space. Attend events, join online communities, and don’t be shy about reaching out to creators and industry professionals on social media. Building those relationships can open doors for you.
✨Tip Number 2
Show off your cultural intelligence! Stay updated on the latest trends and rising stars in the influencer world. Share your insights during interviews to demonstrate that you’re not just another candidate, but someone who truly understands the landscape and can bring value to the team.
✨Tip Number 3
Prepare for your interviews by crafting inspiring briefs! Think about how you would approach a campaign and be ready to discuss your ideas. This shows that you can think strategically while respecting the authentic voice of creators, which is key for the role.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us at Iris. Make sure to highlight your relevant experience and passion for influencer marketing in your application. Let’s make some magic happen together!
We think you need these skills to ace Influencer Partnerships Lead in London
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for influencer marketing shine through. We want to see that you genuinely care about building relationships and creating impactful campaigns. Share your experiences and what excites you about the role!
Tailor Your Application:Make sure to customise your application for the Influencer Partnerships Lead position. Highlight relevant skills and experiences that align with our job description. We love seeing how your background fits into our philosophy of 'Participate or Perish'.
Be Authentic:Just like in influencer marketing, authenticity is key in your application. Write in your own voice and be honest about your experiences. We appreciate candidates who are genuine and can bring their unique perspective to the table.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at Iris!
How to prepare for a job interview at Iris Worldwide
✨Know Your Influencers
Before the interview, dive deep into the world of influencers relevant to the role. Familiarise yourself with current trends, rising stars, and how different creators resonate with various audiences. This will show your passion for the industry and your ability to identify talent that aligns with brand values.
✨Build Genuine Connections
During the interview, emphasise your relationship-building skills. Share examples of how you've successfully collaborated with creators or managed partnerships in the past. Highlight your approach to maintaining authentic relationships, as this is crucial for the role.
✨Showcase Your Campaign Successes
Be prepared to discuss specific influencer campaigns you've led. Talk about your role in the process, from briefing to performance tracking. Use metrics and outcomes to illustrate your impact, demonstrating your ability to deliver successful campaigns that feel organic.
✨Stay Culturally Relevant
Demonstrate your cultural intelligence by discussing recent trends in influencer marketing. Bring up examples of campaigns that have successfully integrated into popular culture. This shows that you’re not just aware of the industry but are also actively engaged with it, which is key for the role.
